Alida

NOVEMBER 10, 2016

Many smart companies use Net Promoter Score (NPS) to measure how well they’re meeting the needs and expectations of their customers. Enterprise messaging software company Slack, for instance, treats NPS as a leading indicator of growth, using it to improve its interactions with customers and prospects.

Net Promoter Score 208

Net Promoter Score NPS Metrics 2010 208

Retently

AUGUST 1, 2024

They’re also closely linked to each other: customers who like your product enough to keep using it are the most likely to recommend it to their peers. What we haven’t discussed is when you should start using Net Promoter Score ®. When should your company begin to pay attention to customer sentiment?

Net Promoter Score 147

Net Promoter Score Measurement NPS Feedback 147

eglobalis

JULY 2, 2024

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn.

NPS 453

NPS Feedback Net Promoter Score B2C 453

InMoment XI

NOVEMBER 21, 2024

The next step is identifying patterns in this data to help you better understand your customers. Voice of Customer analysis enables you to capture these key insights for customer satisfaction and retention. For example, this analysis can reveal why a customer canceled their subscription to your service.

Voice of Customer 195

Voice of Customer Loyalty Net Promoter Score 2025 195

SurveySensum

DECEMBER 18, 2024

But how can you know if it is a good or bad NPS score ? Net Promoter Score Defined Net Promoter Score (NPS) is a widely used CX metric that measures customer loyalty and satisfaction by gauging how likely customers are to recommend a company, product, or service to their friends and family.

Net Promoter Score 52

Net Promoter Score NPS Insurance Metrics 52

InMoment XI

NOVEMBER 22, 2024

Customer satisfaction results in positive reviews and testimonials. Therefore, better customer service lets you generate valuable leads without stretching your marketing budget. However, deciding which KPIs in customer experience to track can be overwhelming. It enhances brand reputation and lead generation.

Feedback 195

Feedback Net Promoter Score Social Media NPS 195

Retently

AUGUST 23, 2022

As an ecommerce business, Net Promoter Score® might be the most powerful KPI in your CX toolkit. Net Promoter Score is a metric that measures the likelihood of a customer recommending your brand to their personal and professional social circle. Survey all customers, not just top spenders.

Net Promoter Score 147

Net Promoter Score NPS Measurement Customer Satisfaction 147

Retently

JULY 17, 2018

One of the most frequently asked questions that we get is “What is a good Net Promoter Score®?” While both of these companies have a somewhat similar score, their performance among their peers differs considerably. What is a good NPS score? Step 1: Compare it with your industry average. Compare apples to apples.

Net Promoter Score 166

Net Promoter Score NPS 2018 Customer Satisfaction 166

GetFeedback

DECEMBER 26, 2018

Do you really know how your customers feel about your products and services? How about the quality of your customer service? The only way to really find out is to ask, which is why so many companies measure customer satisfaction regularly. CSAT surveys measure customer satisfaction with a specific experience.

Customer Satisfaction 286

Customer Satisfaction Measurement Net Promoter Score Feedback 286

InMoment XI

OCTOBER 29, 2024

They also require less marketing effort to keep them engaged compared to new customers. Since a repeat customer has a 60-70% chance of converting, you’ll have to spend less on other conversion strategies. Build A Deep Emotional Connection Go beyond transactions to connect with customers on a deeper level.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

GetFeedback

OCTOBER 10, 2018

In 2003, business strategist Frederick Reichheld published an article in Harvard Business Review in which he states that “the only path to profitable growth may lie in a company’s ability to get its loyal customers to become, in effect, its marketing department.”. See here for a step-by-step guide to calculate your NPS.

Net Promoter Score 170

Net Promoter Score NPS Brands 2003 170

Retently

APRIL 11, 2023

There’s no better measure of your business’s overall health and ability to grow than customer satisfaction. A thriving company hinges on happy customers and one of the most reliable ways to gauge their satisfaction is through a consistent NPS process. Satisfied customers translate into growth through word of mouth.

Net Promoter Score 156

Net Promoter Score NPS Customer Satisfaction Measurement 156

Experience Investigators by 360Connext

FEBRUARY 2, 2015

New sales, new clients, new customers. Growth in the market meaning more new customers. How many incentives are tied to real customer satisfaction and loyalty? Here are three ways to encourage the people in your organization to care about loyalty from customers. Great Metrics Matter.

Customer Satisfaction 264

Customer Satisfaction Loyalty Net Promoter Score Social Media 264

eglobalis

MARCH 13, 2025

Research shows that improving B2B customer experiences can significantly boost financial performance for instance, companies that excel in CX see reduced churn and higher win rates on deals. Complexity in customer journeys often leads B2B companies to score lower on CX than B2C, highlighting the effort needed to meet diverse needs.

Leadership 234

Leadership B2B B2C Net Promoter Score 234

InMoment XI

OCTOBER 31, 2024

This approach helps identify improvement opportunities that can swiftly boost customer satisfaction. You’ll also unlock valuable customer experience analytics resources, articles, and other tools to help you quickly elevate your CX program and grow your business. A fast response time improves customer satisfaction.

Call Center 195

Call Center Metrics Contact Center Customer Service 195

Retently

JULY 4, 2023

From GE to Apple, many of the world’s biggest companies use Net Promoter Score ® to measure and track customer sentiment. Most swear by NPS® as the most accurate and effective means to measure loyalty and satisfaction among customers. But what if you’re not one of the world’s largest companies?

Net Promoter Score 158

Net Promoter Score NPS Multi-Channel Feedback 158

eglobalis

JUNE 27, 2024

Goals might include improving customer satisfaction scores, reducing churn rates, or increasing customer lifetime value. Aligning the Organization’s Culture The organization’s culture should support and promote customer-centric values. Training programs and employee enablement strategies are crucial.

Customer Experience 453

Customer Experience Customer Centricity Net Promoter Score Government 453

InMoment XI

DECEMBER 17, 2024

Benefits of Having A Customer Experience Manager Employing a dedicated customer experience manager can profoundly enhance your organization by providing a singular leadership point for the entire customer experience program. Even marketing professionals have successfully led CX operations efforts.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

InMoment XI

DECEMBER 10, 2024

Losing customers never feels good, especially in a hyper-competitive market. In fact, it costs five times more to acquire new customers than it does to keep an existing one. But, what if you could predict and reduce customer churn to retain customers at risk of leaving you?

2024 195

2024 ROI Net Promoter Score Multi-Channel 195

Retently

MARCH 23, 2023

You can also learn a surprising amount of tactics and strategies by studying the opposite end of the scale – the world’s least successful companies, from a churn perspective – to compare their common weaknesses and find out what makes their customers so unlikely to recommend them to their peers.

Net Promoter Score 97

Net Promoter Score NPS Insurance Airlines 97

InMoment XI

MAY 31, 2022

SaaS companies optimize the customer journey with this 4-touchpoint approach from InMoment. Customer Cartography: Where to Begin. “We We found that a company’s performance on journeys is 35 percent more predictive of customer satisfaction and 32 percent more predictive of customer churn than performance on individual touchpoints.

Customer Journey Mapping 396

Customer Journey Mapping Customer Journey Net Promoter Score Touchpoint 396

InMoment XI

OCTOBER 17, 2024

A customer feedback questionnaire is a set of structured questions that aims to collect information from customers about their experience, opinions, and thoughts about your product or service. These questionnaires can take several different forms, but the main goal is to understand customer feelings toward your business.

Feedback 195

Feedback Insights Customers Banking 195

eglobalis

MARCH 30, 2025

[link] Introduction: Todays businesses face a pivotal question: can emerging technologies like AI and real-time data platforms reduce or even replace the need for traditional customer surveys in managing customer experience (CX)? Traditional utility customer satisfaction was measured by occasional surveys or public ratings.

Banking 320

Banking NPS B2B Social Media 320

InMoment XI

JANUARY 9, 2024

B2B customers are more likely to continue doing business with a company that consistently delivers value, meets their expectations, and provides excellent service. Loyal customers are also more likely to recommend the business to others. Great customer experiences help your brand achieve differentiation.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

InMoment XI

JANUARY 2, 2023

Increased competition in nearly every market is leading businesses of all types to search for ways to attract and retain their ideal customers. Customers have unprecedented access to information about products and services. What Is Net Promoter Score (NPS)? What Is Customer Satisfaction Score (CSAT)?

Net Promoter Score 221

Net Promoter Score NPS Metrics Effort Score 221

InMoment XI

OCTOBER 23, 2024

Customer experience in branch banking You need to re-think the concept of branch banking in order to leap ahead of the competition and improve customer experience across all your physical locations. By providing industry-specific insights, whitepapers, or reports on market trends, you can establish yourself as an authoritative bank.

Banking 195

Banking Customer Experience Financial Touchpoint 195

CSM Magazine

MARCH 13, 2025

How do you know your customers are truly satisfied? Measuring customer satisfaction isnt just about knowing if people are happyits about understanding what drives loyalty, repeat business, and positive word-of-mouth. The Importance of Measuring Customer Satisfaction Customer satisfaction is more than just a feel-good metric.

Customer Satisfaction 52

Customer Satisfaction Metrics Measurement Net Promoter Score 52

TechSee

NOVEMBER 27, 2024

Let’s dive into the four key ways to improve customer experience, with 19 specific suggestions across the three: Key Concept 1: Enhance Service Interaction Providing personalized and efficient service interactions is pivotal in enhancing customer satisfaction and building enduring relationships with clients.

2025 124

2025 Customer Experience Customer Centricity Net Promoter Score 124

Feedbackly

SEPTEMBER 7, 2023

It also doesn’t unearth the complexities of modern customer experiences. This is because there’s a myriad of reasons contributing to customer satisfaction and how they perceive the buying experience. If you are to cater to evolving customer expectations with agility, you need to up your CX strategy with better metrics.

Net Promoter Score 105

Net Promoter Score NPS Touchpoint Metrics 105

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. It reflects both how enthusiastic customers are about your brand and how likely they are to recommend you to others. What is the Net Promoter Score Question?

Net Promoter Score 103

Net Promoter Score NPS Loyalty Customer Satisfaction 103

GetFeedback

APRIL 8, 2019

The question of what is a good NPS score is popular among brands who value customer experience. A Net Promoter Score, or NPS, has become a necessary customer experience metric. Your NPS score is based on customers responding to one question: “How likely are you to recommend us to a friend or colleague?”.

NPS 247

NPS Net Promoter Score Reference Metrics 247

eglobalis

OCTOBER 1, 2024

Introduction: The Need for a Non-Siloed Organization Silos within an organization have long been a barrier to innovation, efficiency, and customer satisfaction. For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities.

2020 443

2020 Customer Journey Mapping Culture Innovation 443

Alida

NOVEMBER 25, 2016

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. Boosting customer satisfaction with Alliant Energy.

ROI 269

ROI Measurement Brands Net Promoter Score 269

GetFeedback

DECEMBER 26, 2018

There are a variety of survey types that capture feedback at critical moments of the customer journey. Here are just a few: A customer satisfaction (CSAT) survey measures customer health and sentiment by asking customers targeted questions. Learn how to measure your NPS score with Salesforce.

Measurement 262

Measurement Brands Net Promoter Score Social Media 262

Retently

JANUARY 13, 2025

When it comes to understanding customer satisfaction, CES is part of a powerful CX trio that includes Net Promoter Score (NPS) and Customer Satisfaction Score (CSAT). It answers the question: How hard did your customers have to work to resolve their issues or achieve their goals?

Measurement 116

Measurement Effort Score Multi-Channel Net Promoter Score 116

InMoment XI

SEPTEMBER 20, 2023

In this blog, we take a look at the findings specific to the retail industry and delve into the secrets of CX leaders and the key net promoter score drivers that propel them to the top of the leaderboard! Brands like Amazon and Shein tend to polarise opinions, evoking strong reactions from both Promoters and Detractors.

Net Promoter Score 195

Net Promoter Score Retail NPS Government 195

InMoment XI

APRIL 8, 2025

Businesses deliver seamless customer experiences when their sales and marketing teams are on the same page. Research from Gartner suggests that sales teams prioritizing alignment with marketing are nearly three times more likely to exceed new customer acquisition targets.

Sales 195

Sales Marketing Net Promoter Score Metrics 195