Wed.Aug 21, 2024

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Choosing the right retail marketing platform to power up sales

BirdEye

Decision paralysis is increasingly prevalent among retail customers, overwhelmed by the vast array of options available in the market. Without a unique selling proposition, businesses struggle to stand out and grow. However, the right retail marketing platform can be a game-changer, enhancing brand visibility, customer experience, and revenue. While there are numerous marketing tools available for retail stores, a comprehensive platform simplifies operations and optimizes costs.

Retail 59
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Customer Journey Analytics Tools: Best Features, Pros & Cons

SurveySensum

In this competitive market ensuring a positive and hyper-personalized customer experience is the key to winning your customers. In fact, for 73% of customers, a good and positive experience is key in influencing their brand loyalties. This makes analyzing and having an accurate understanding of every touchpoint of your customer journey more important than ever.

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How to delete your Instagram account: The complete guide 

BirdEye

Instagram, one of the most popular social media channels, has become an indispensable part of our online lives. But let’s face it – sometimes, the constant stream of curated content can feel overwhelming. Therefore, knowing how to delete your Instagram account comes in handy to start afresh and take control of your social media presence. This blog post will walk you through the different ways to delete or deactivate your Instagram account from your phone or desktop to help you redefine you

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7 Must-Have CX Software Features You Can't Ignore

IntouchInsight

Whether you are managing a restaurant chain, a retail brand, or any multi-location business, having the right Customer Experience (CX) software can make all the difference.

Retail 62
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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How To Record a Business Webinar

CSM Magazine

Do your colleagues or superiors often organize webinars to discuss important work-related issues, or perhaps you yourself regularly hold online conferences to promote your products or services, conduct online training, or chat with employees, partners, or customers? Whether you’re an organizer or a participant in a business webinar, you’ll want to keep track of the information presented and the discussion held.

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Build loyalty and bigger baskets: winning strategies for your CX program and store

Happy or Not

A striking 79% of consumers report a strong relationship with their favorite brands, whether through memberships, loyalty programs, or branded subscriptions. These loyalty avenues pay off, enabling customers to deepen their loyalty and investment. Retailers, particularly in the grocery, general retail, and consumer goods sectors, who invest in customer experience (CX) programs can prevent customer churn, which is crucial as 77% of customers withdraw loyalty more quickly than they did just three

Loyalty 36
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Why the CrowdStrike outage should spark a reexamination of business continuity and recovery plans

West Monroe

The recent CrowdStrike incident has reminded business leaders of the massive potential for disruption when a critical technology component malfunctions or becomes unavailable. The impact isn’t limited to security tools like CrowdStrike: Imagine the impact to a business if a credit card payment processor goes down, or if a critical data center has an outage.

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Doing market sizing like a pro – and why should businesses prioritize it?

CSM Magazine

Before launching your idea, hoping it will disrupt the market and attract the public’s attention, it’s paramount to do market sizing to ensure your concept is worth investing in. Market size is a metric you should pay great attention to when venturing into the world of business. What does it mean? If you’re new to this world, you might find it confusing and probably have several misconceptions about its meaning.

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Hospitality Trends Through the Lens of Travel Influencers

Brandwatch CX

From van life and solo female travel to “must-have” travel essentials, discover key insights for hospitality and travel from travel influencers on Instagram

Travel 52
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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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The Funnel Is Old, Unrealistic, And Still Helpful

Forrester's Customer Insights

In 1898, Elias St. Elmo Lewis developed the advertising funnel. He was the Association of National Advertisers’ first president and, along with the funnel, developed the AIDA model, an acronym that models a consumer’s journey from awareness to interest, desire, and then action.

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Hospitality Trends Through the Lens of Travel Influencers

Brandwatch CX

From van life and solo female travel to “must-have” travel essentials, discover key insights for hospitality and travel from travel influencers on Instagram

Travel 52
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Introducing Forrester’s Three-Pillar API Enablement Model

Forrester's Customer Insights

API enablement programs nearly always begin as IT initiatives. Back in the day, it was usually to support your first mobile application. Today it may be more about IT agility to keep pace with business change or to support a massive modernization program like an ERP migration.