Fri.Jan 10, 2025

article thumbnail

Listen or Die: The AI Perspective

PeopleMetrics

When I wrote my first book Listen or Die in 2018, my mission was to help businesses understand one essential truth: listening to your customers is not optional. Its the difference between thriving and dying. The 40 lessons in the book were designed to guide companies in building strong Voice of Customer (VoC) programs that deliver real results. Now, as we face the upcoming AI revolution, I find myself asking new questions: Which lessons in the book stand the test of time, unchanged by AIs rise?

2018 71
article thumbnail

New CS Index Report Reveals Trends to Watch in 2025

Gainsight

Customer Success (CS) is no longer just a departmentits a company-wide growth strategy that drives retention, efficiency, and revenue. Gainsights latest report, The Customer Success Index (CS Index), conducted in partnership with Benchmarkit, reveals the trends reshaping CS in 2025. While our robot overlords arent taking our jobs anytime soon, the report found that AI is transitioning from a nice-to-have experiment to an essential driver of customer engagement and scalability.

2025 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Four digital customer success trends to watch in 2025

ChurnZero

2025 still sounds like some far off, distant year in the future to me, with flying cars, robot maids, and all sorts of other sci-fi phenomena. But now that 2025 is actually here, although 2024 certainly had its fair share of futuristic innovations (a desk bike to charge your phone, anyone?!), and you may catch a self-driving car or two roaming your city, its not exactly the Jetsons reality of my minds eye ( yet ).

2025 52
article thumbnail

The Most Popular CPG BLOG Posts of 2024 on Consumer Centricity

C3Centricity

Here at C3Centricity, we publish books ( Winning Customer Centricity, The Winning Secrets Series ), articles, online courses and one of the most popular CPG blogs on customer centricity. That’s because we’re passionate about helping companies successfully adopt a customer-first strategy. Since we founded C3Centricity in early 2011, one of our traditions has been to share the most popular posts on customer experience at the beginning of each new year.

2024 62
article thumbnail

Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

article thumbnail

From Data to Action: How AI is Shaping the Future of Customer Interaction

Blueshift

Artificial Intelligence (AI) has officially transitioned from a buzzword to a transformative force in the world of marketing. If youve been keeping an eye on the latest trends, youll know that marketers are starting to move beyond the experimentation phase to real-world applications with tangible benefits. Lets dive into how AI is revolutionizing Customer Data Platforms (CDPs) and customer data repositories, in general, and what this means for marketing teams striving to deliver personalized, ef

More Trending

article thumbnail

Build Customer Insight into Your Vision

Brad Cleveland Blog

A clear vision, well communicated and continually reinforced by you, is essential to engaging your employees, aligning objectives, and driving action. I have colleagues who are huge fans of eyewear retailer Warby Parker. Warby Parker is renowned for exceptional customer … Continue reading → The post Build Customer Insight into Your Vision appeared first on Brad Cleveland.

article thumbnail

Essential Guide to YouTube for Business: Boost Your Brand Online

Brandwatch CX

Learn how to leverage YouTube to enhance your brand visibility and engage your audience effectively.

Brands 52
article thumbnail

Beyond the Kiosk: Restoring Human Touch in Healthcare Technology

CX University

In the ever-evolving landscape of healthcare, technological advancements are often celebrated for improving outcomes and efficiencies. They bring convenience, enhance communication, and personalize care, promising a higher quality of service. However, have these innovations truly fulfilled their promise? The answer may lie in understanding patient experiences through tools like the Hospital Consumer Assessment of Healthcare Providers and Systems (HCAHPS).

article thumbnail

The 2025 NRF Innovators: 50 Tech Solutions Solving Retail Problems

Forrester's Customer Insights

Forrester's new report is an overview of 50 companies that are solving some of retails most pressing issues.

Retail 26
article thumbnail

2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

article thumbnail

How to Post on Instagram From a PC: A Complete Guide

Brandwatch CX

Learn how to post on Instagram from your PC with ease. Follow our simple steps to enhance your social media experience.

article thumbnail

Key Insights From The Forrester Experience Optimization Solutions Wave, Q4 2024

Forrester's Customer Insights

Key Insights From The Forrester Digital Customer Experience Optimization Solutions Wave,Q4 2024: trends, differentiators, opportunities

2024 26
article thumbnail

How to Use Instagram for Business: A Complete Guide

Brandwatch CX

Discover effective strategies to leverage Instagram for your business success. Learn tips and techniques to enhance your brands online presence. Read more!

Brands 52
article thumbnail

Modernize Marketing With CRM Marketing Services

Forrester's Customer Insights

From marketing service provider to CRM marketing services … whats in a name? An evolution and some confusion. More agencies are going to market with CRM services, which also spans Salesforce consulting partners to contact-center outsourcers.

article thumbnail

Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.

article thumbnail

A Complete Guide to Getting Verified on Facebook

Brandwatch CX

This 101 on Facebook verification explores why being verified on Facebook is important and explains how to get verified on Facebook.

52
article thumbnail

Full-Funnel Advertising Makes Poppi Famous

Forrester's Customer Insights

America’s soda market is very difficult to disrupt. The market is massive 9 of 10 US households buy soda and dominated by a few iconic incumbents. Nonetheless, challenger brands have tried to take share. Orbitz, whose soda looked like a potable lava lamp, lasted less than a year.

article thumbnail

The Enterprise Architecture Tool Market Starts 2025 With A Notable Merger

Forrester's Customer Insights

In the Forresters report in May 2024 we predicted that M&A activity would continue to change and disrupt the Enterprise Architecture Management Suites (EAMS) market.

2025 26
article thumbnail

A TikTok Ban Is More Likely, But It Might Not Go Dark

Forrester's Customer Insights

President Biden signed a bi-partisan law last April stating that TikTok must either divest from its Chinese-owned parent company, ByteDance, by January 19th of this year or face a ban in the US. TikTok has since put significant time and resources into appealing this law, leading us to today’s Supreme Court hearing.

article thumbnail

Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.