Fri.Apr 26, 2024

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How to Use Psychology to Build Customer Loyalty That Creates ROI

Beyond Philosophy

In this episode, Colin and Ryan tackle a listener’s question about the psychology of customer loyalty , delving into its emotional and relational aspects. Loyalty, they explain, goes beyond mere repetition of behavior; it is rooted in deep emotional attachment and often requires sacrifice. Drawing parallels to personal experiences, such as loyalty to sports teams (Lutown Town Football Club, recently reinstated in the Premiership) and brands like Apple (naturally), they highlight the import

ROI 88
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Crafting Memorable Moments: 5 Strategies for Elevating CX Interactions

Interactions

In today’s busy, crowded world, good experiences drive loyalty. And with an endless variety of choices and never enough time, consumers will quickly move on if a business doesn’t provide frictionless, memorable, respectful, and — above all — human-centered customer service experiences. Yet, it’s easy to negatively impact CX with technology solutions that promise good service for lower costs, but end up falling short.

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Trends Shaping the Insurance Agent-Carrier Relationship

SaleMove

Based on research with more than 500 insurance agents, these are three top trends shaping the agent-carrier relationship. The post Trends Shaping the Insurance Agent-Carrier Relationship appeared first on Glia Blog | Digital Customer Service Explained.

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Worlds Colliding: The Future of Productive Conversations with AI, CRM & Data

CSM Magazine

As customer expectations continue to rise, organisations must adapt quickly and leverage the latest technologies to stay ahead of the curve. At our recent Disrupt event in London , Sabio’s Mel Bogin and Nicole Regensburg, Global Partner Managers for Salesforce and Genesys/Amazon respectively, joined Craig Murray (Salesforce) and Jeroen Sourbon (Genesys) to discuss the powerful potential of their recent much-publicised collaboration; a collaboration which saw the launch of CX Cloud in late 2023.

2023 52
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Grocery Store Customer Experience: A Brief Insight

IntouchInsight

As grocers fight for space in customers' pantries (and minds), letting someone hang alone in their store for five minutes without assistance is not an experience they want to provide. (Hint: we actually found this data.

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Set Up Your HubSpot CRM Like a Pro with Partner Support

CSM Magazine

HubSpot is one of the top CRM platforms currently available on the market. Thousands of businesses around the world are adopting the system and supercharging their sales, marketing, and customer service. It’s a great way to get ahead of your competition. But HubSpot comes with a wide range of features. The problem is that the system is incredibly complex underneath the skin, so it’s not always easy to get it up and running.

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What is the Open Feedback Widget in HappyOrNot Analytics? 

Happy or Not

The Open Feedback Widget transcends traditional feedback mechanisms, offering a holistic view of customer sentiments across surveys. Beyond a mere aggregator, this widget seamlessly merges button presses, follow-up options, and open feedback texts. Let’s explore the Open Feedback Widget’s inner workings for a customer-centric revolution. What’s the Open Feedback Widget?

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When To Migrate To An Industry CRM

Forrester's Customer Insights

Industry-specific customer relationship management (CRM) is a hot space these days. Almost every CRM vendor has an industry CRM strategy. These solutions speed transition to the cloud; they let IT focus on brand differentiation instead of commoditized industry functionality; and they drive better CRM adoption for the front office.

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Building Beta in a Robotics Company with Israel Nunez

Centercode

Hear from Israel on the importance of showcasing the value and ROI of a beta program to internal audiences.

ROI 59
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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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Powering VPPs: The (Optimization) Engine Under the Hood

Uplight

How is it that a website consisting of a single text-entry field is one of the most successful technology products of all time? Accounting for over 90% of all online traffic, Google’s search engine is the most-visited website in the world. At face value, this level of market dominance is surprising. Google’s user interface, while Read More The post Powering VPPs: The (Optimization) Engine Under the Hood appeared first on Uplight.

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AI Customer Feedback Analysis: The Key to Unlock Customer Sentiments

Zonka Feedback

Traditional methods of feedback analysis have enabled businesses to process feedback, fetch trends, predict behavior, and even assess pain points for several years. However, these platforms struggle to keep pace with the sheer volume and complexity of the feedback data pouring in from different data sources.

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Uplight Wins 2024 Environment + Energy Leader Award for Innovative EV Charger Program

Uplight

Uplight has been recognized as a Software + Cloud winner in the Environment + Energy Leader Awards for its bundled EV charger installation program with Qmerit! This recognition underscores Uplight’s commitment to sustainability and energy efficiency through innovative solutions in the electric vehicle (EV) space. The primary objective of Uplight’s program was to streamline the Read More The post Uplight Wins 2024 Environment + Energy Leader Award for Innovative EV Charger Program ap

2024 59
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Will RPA Platforms Remain Relevant? AI Agents May Hold The Answer

Forrester's Customer Insights

RPA companies have embraced generative AI (genAI) technology to keep pace with competition from OpenAI, Google, countless startups and incumbent portfolio vendors. They have demonstrated how it can build bots and create document extraction models, arrange complex business travel, and provide guidance in health care.

Travel 54
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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Summary: The guide to book shifts for CSMs

ChurnZero

Every customer success leader knows that a book shift—reassigning accounts between customer success managers (CSMs)—is both inevitable and challenging. This comprehensive guide dives into the intricacies of managing a successful book shift, providing a detailed framework based on ChurnZero’s experience with a major book shift involving 750 accounts.

Books 52
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How to Cut Down Time on LMS Reporting

CSM Magazine

In today’s era, Learning Management Systems (LMS) have become tools for organizations to provide effective training and education. However, a common issue users face is the significant time investment required to generate reports from their LMS. Fortunately, strategies and best practices exist that can help reduce the time spent on LMS reporting. 1.

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Maximizing Data Insights with Databricks and Blueshift

Blueshift

Marketers today face the dual challenge of navigating vast amounts of data while striving to deliver personalized experiences that resonate with customers. Additionally, data silos and fragmented customer data can result in decreased productivity for marketers while also overwhelming them with the tedious task of data management. The integration of Databricks with Blueshift not only solves these problems but also offers a suite of capabilities that empower marketers to drive impactful campaigns

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Outsource Accounts Payable: Save Time and Reduce Costs

Magellan Solutions

Are you tired of the constant hassle and headaches of managing your in-house accounts payable team? Look no further and outsource accounts payable. It could be your business’s game-changing solution. The accounts payable outsourcing services market is projected to reach a staggering multimillion-dollar valuation by 2029. This impressive growth shows that businesses increasingly need efficient and cost-effective accounts payable management solutions.

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AI for Business Outcomes: Selecting the Right Tools to Drive Results

Customers expect to be able to interact with your organization whenever and however they want. They also expect your agents to have insights into their journeys so that they don’t have to repeat themselves as they move through various channels. And, if they’re not able to, they just might find one of your competitors who will offer the flexibility they are looking for.

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Optimove Insights Unveils its 2024 Insights Report on Marketing Fatigue: Consumer Perspectives

Optimove

Optimove Insights, the analytical and research arm of Optimove, has released its latest report titled “The 2024 Optimove Insights Report on Marketing Fatigue: Consumer Perspectives.” The report delves into consumer attitudes toward marketing fatigue, providing essential insights for brands navigating the ever-evolving marketing landscape.

2024 40
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From Taylor Swift To ‘Civil War’ – Brand AI Models Clean Up AI Creative Pollution

Forrester's Customer Insights

Recently released posters promoting the feature film Civil War stirred controversy. But not the kind of controversy that its studio parent A24 was looking for. The AI-generated visuals used in the posters caused immediate backlash among commercial artists and consumers over their inaccuracy and lack of production quality.

Brands 34
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28 must-have content creation tools your business needs in 2024 

BirdEye

It’s impossible to run a business today without focusing on content creation. Whether for newsletters, social media, or websites, content is everywhere – and so are the tools to create it. Beyond the usual ring lights, tripods, green screens, and cameras, you need many additional resources to create compelling content. The creator economy is witnessing a significant boom in the internet era.

2024 59
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Auswirkungen von GenAI auf die Social-Tech-Landschaft

Forrester's Customer Insights

Grundlegende Prozesstransformationen benötigen die Synergie verschiedener KIs. Erfahren Sie mehr darüber, wie sich genAI auf die Social-Tech-Landschaft auswirkt.

B2B 34
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Four Steps To Creating Collaborative GTM Playbooks

Forrester's Customer Insights

B2B organizations should build go-to-market playbooks with just one purpose in mind: to deliver a superior and integrated buyer experience. Unfortunately, there is no one-size-fits-all playbook design because every organization is unique.

B2B 32
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Don’t Let Google’s Cookie Commitment Issues Delay Better Advertising Experiences

Forrester's Customer Insights

Google just announced its THIRD delay to axing third-party cookies in Chrome, blaming regulatory hang-ups and a vague lack of industry readiness. We’ve been here before, and it’s not surprising that Google continues to drag its feet: According to Google’s 2023 10K, revenue from ads comprises over 75% of the company’s overall revenue.

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Becoming A “Product Detective” — The Practice And Promise Of Product Analytics

Forrester's Customer Insights

This blog post dives into how product analytics helps uncover valuable insights into user behavior, product performance, and market trends.

Blog 29