How Leading Brands Use Emotional Experience in Their Marketing Strategies
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JUNE 3, 2024
“ Let’s not forget that the little emotions are the great captains of our lives, and we obey them without realizing it. ” True to Vincent van Gogh’s above words, we battle with emotions every day. They are a decisive factor in our life decisions, and most of the purchasing decisions take place in the subconscious mind. If brands need to step up their game in serving their customers better, they need to look at ways to connect with their clientele at a deeper and more meaningful level.
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