Fri.Jan 24, 2025

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Lesson #7 Revisited: CX Is Not the Same as Customer Service—AI Is Transforming Both

PeopleMetrics

In Listen or Die , I emphasized that customer service (CS) and customer experience (CX) are not interchangeable. But they often are thought of as the same. CS focuses on helping customers solve problems or answer questions, while CX encompasses every interaction a customer has with your companywhether its browsing your website, using your product, or contacting support.

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Why Every Entrepreneur Needs a Solid Grasp of Business Analytics

Joe Rawlinson

In todays fast-paced business landscape, entrepreneurs must make decisions quickly and accurately to stay ahead of their competition. However, many entrepreneurs rely on intuition rather than leveraging dataa costly mistake in a data-rich era. Without a clear understanding of business analytics, entrepreneurs risk making decisions that may harm growth and profitability.

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The Rise of ‘Boring’: What the Modern Consumer Desires

2020 Research

Key Takeaways Modern consumers are favoring stability, practicality, and self-care over extravagance, seeking routine, comfort, and dependability. This shift provides businesses with the chance to connect on a deeper level with consumers by embracing clarity in messaging, simplicity in processes, and empathy for their audience. To resonate with the modern consumer, simplify offerings and processes, highlight dependability and simplicity, and adopt an empathetic brand strategy that prioritizes tr

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A Guide to Customer Communication Management

Joe Rawlinson

A key aspect of business is managing how companies talk to their customers. Businesses everywhere now understand that keeping their customer interactions consistent, personalized, and in line with regulations is essential for doing well. To put it simply, a customer communication management (CCM) system covers all the strategies, procedures, and technologies used to create a connection between a company or business and the people who buy from them.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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ICANIWILL Cuts Delivery-related Customer Queries 50% with nShift

CSM Magazine

In less than a year, the fastest-growing sportswear brand in Northern Europe has saved 12,000 in customer service costs and massively improved the CTR on communications. Swedish sportswear company, ICANIWILL (ICIW) is one of the fastest-growing sportswear brands in northern Europe. A result not only of an outstanding product range, but in huge improvements made to the post-purchase customer experience after partnering with nShift, the global leader in delivery and experience management.

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CANIWILL Cuts Delivery-related Customer Queries 50% with nShift

CSM Magazine

In less than a year, the fastest-growing sportswear brand in Northern Europe has saved 12,000 in customer service costs and massively improved the CTR on communications. Swedish sportswear company, ICANIWILL (ICIW) is one of the fastest-growing sportswear brands in northern Europe. A result not only of an outstanding product range, but in huge improvements made to the post-purchase customer experience after partnering with nShift, the global leader in delivery and experience management.

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9 ways to drive social media reviews and turn likes into loyalty

BirdEye

Driving social media reviews requires more than just asking customers for feedback. Data shows that a strategic review generation approach can significantly increase revenue, yet most businesses struggle to implement effective systems across multiple locations. While some brands excel at review generation , others face diminishing engagement despite increased efforts.

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8 Essential Features of a Customer-Centric Casino Platform

CSM Magazine

Players have more online casino options than ever. To stand out, platforms need to focus on creating a customer-first experience that prioritises convenience, trust, and engagement. Its not just about offering games anymore. Success depends on how well casinos cater to player expectations through thoughtful features and smooth interactions. From secure transactions to intuitive design, every detail matters in building loyalty.

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6 Biggest Costs of Disconnected Contact Center Management | AmplifAI

Amplifai Coaching Category

Discover how unified contact center management boosts efficiency, engagement, and retention. Learn actionable strategies for overcoming fragmented systems and unlocking team potential with AI-driven solutions.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Why Operational Efficiency Matters for Service Success

CSM Magazine

Operational efficiency is not merely about cost reduction but ensuring everything works smoothly together. This smooth operation enables the business to cope with its challenges, serve customers on time, and stay competitive. A strategic backend operation can open new avenues for success for businesses. To ensure operational functionality, pain points must be identified and eliminated, which helps to curb downtime and boost productivity.

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How to Schedule Instagram Posts

Brandwatch CX

Learn how to efficiently schedule Instagram posts with the best tools and practical tips. Boost your engagement and streamline your workflowread more!

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EUR/USD Volatility Statistics and Conditions for Day Trading

CSM Magazine

Volatility of EUR/USD The euro vs the US dollar is represented by the EUR/USD currency pair, which is the most traded on the Forex market. It is a favorite among day traders due to its high trading volume, tight spreads, and liquidity. However, success depends on knowing its volatility statistics and the circumstances that make day trading lucrative.

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Discover How FireKeeper’s Reduced Churn by 4% with Optimove

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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How High-Risk Payment Solutions Can Improve Customer Retention

CSM Magazine

Although payment processors for high-risk businesses have many applications, the main aspect people tend to focus on is their security and fraud prevention from the point of view of the high-risk businesses themselves. This is a perfectly valid perspective, as high-risk businesses do need safe payment processors. However, the right payment solution offers much more than security to businesses in high-risk industries.

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Technological And Environmental Risks Take Top Two Spots In 2025 WEF Risk Report

Forrester's Customer Insights

In advance of its annual meeting in Davos, the World Economic Forum (WEF) released its 2025 Global Risks Report. The report, based on the WEFs Global Risk Perception Survey 2024-2025, identifies geopolitical risks as a top immediate concern for global risk officers and the broader risk community.

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Securing Stakeholder Buy-In for Beta Testing

Centercode

Secure stakeholder buy-in for beta testing with strategies that build trust, prove value, and align with business goals.

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10 Instagram Scheduling Tools to Improve Your Social Media Strategy

Brandwatch CX

Discover essential Instagram scheduling tools to enhance your social media strategy and streamline your posting. Read the article to find the best options!

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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Navigating Economic Waters: The New US Administration’s Spending Scenarios And Global Impact

Forrester's Customer Insights

With a new US administration coming in, there is always economic uncertainty. Learn some of the factors that could be strong influencers of future US economic growth and how they could impact other global markets.