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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Embrace Organizational Self-Discovery Understanding a company’s unique identity is essential for crafting a CX strategy that not only resonates but also drives loyalty and differentiation in the marketplace. Additionally, feedback loops play a crucial role in refining CX over time.

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Beyond Deliverables: How AI and Customer Centric Strategies Are Redefining Professional Services

eglobalis

By shifting from a task-oriented to a customer-driven mindset, service teams can foster loyalty, trust, and even advocacy from their clients. Here’s how to go beyond conventional project management to create truly memorable, value-driven client experiences.

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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.

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Top 5 Customer Service & CX Articles for Week of November 4, 2024

ShepHyken

Creating Great Customer Experiences Starts With Employees by Matthew McGuire (CMSWire) Empowered, well-supported employees deliver better customer experiences. See how aligning employee experience with smart tech improves CX outcomes. My Comment: I’ve written many articles about loyalty programs.

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Top 5 Customer Service & CX Articles for Week of March 24, 2025

ShepHyken

Starbucks Raises the Bar on Customer Loyalty with Ad Campaign from Anomaly by Andrea Surnit (DesignRush) Companies that integrate storytelling, sensory marketing, and customer incentives can cultivate long-term relationships that ultimately drive revenue. It crosses over to the importance of experiential marketing and experience.

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Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators by 360Connext

If overall revenue goals are tied to bonuses, stress how customer experience provides positive revenue outcomes. Connect the employee experience to the customer experience in big ways. If you aspire for an effortless customer experience, should your employee experience also reflect that value?

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Top 5 Customer Service & CX Articles for Week of March 10, 2025

ShepHyken

Loyalty Programs by Marketoonist (Marketoonist) According to BCG, the average US consumer now belongs to more than 15 loyalty programs. BCG also found that as the number of loyalty programs has increased, the less engaged and loyal consumers actually are. Get ready to smile! Getting Ghosted? Connect with Shep on LinkedIn.

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