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What Is the First Step in a Customer Experience Transformation Roadmap?

InMoment XI

Every brand—across industries and around the globe—has a unique opportunity to overhaul outdated ways of managing customer experiences, and move toward actually improving experiences for customers and employees. So, what is the first step in a CX transformation roadmap? Set up your program with the end in mind!

Roadmap 370
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Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

eglobalis

Example : SAPs value management practice quantifies business value both before and after implementation, aligning their compensation with customer results. B2B leaders who operationalize these elements build trust, reduce churn, and become part of the customers long-term roadmap. MIT Sloan Management Review , Spring 2015.

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Delivering Value in B2B: Personalized, Scalable, and Measurable CX Across the Customer Journey – Part 3 of 3

eglobalis

A retailer using Adobe Marketing Cloud gets a different roadmap, KPI set, and training path than a media firm. Dedicated success managers track these alongside client leads. Oracle Consulting creates value roadmaps post-sale for large deployments. But both rely on the same core platform.

B2B 251
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Strategic Value Creation in B2B: Building Long-Term Partnerships, Trust, and Innovation in Tech, Telecom, Contact Centers, and Manufacturing – Part 2 of 3

eglobalis

Microsofts enterprise teams include customer success managers and technical account managers who co-own the clients goals. AWS offers enterprise clients a 15-minute response SLA for critical issues, along with technical account managers who co-own performance outcomes. Their mission?

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Managing Product Feedback at Scale

This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input. How to make more strategic product roadmap decisions based on data, not opinions.

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Managing Customer Experience Like a Pro: Inside a CX Manager’s Daily Workflow

Retently

Bridging the gap between what customers expect and what businesses deliver is the Customer Experience Manager. That means a CX Manager isnt just responsible for handling customer concerns; theyre shaping how customers feel about the brand, turning one-time buyers into lifelong fans. Lets take a closer look!

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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

Siloed Data and Systems: Customer information in B2B is often fragmented across sales, marketing, account management, and support. Cultural and ROI Challenges: Shifting a traditionally product- or sales-centric B2B culture to a customer-centric one takes strong change management. Break transformation into manageable phases (e.g.,

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Managing Product Feedback at Scale

This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input. How to make more strategic product roadmap decisions based on data, not opinions.

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How Product Teams Can Leverage Community

Speaker: Scott Baldwin of ProductBoard

Product managers and community managers share a common goal: to deliver value to their users. Through in-depth user insights, a clear product strategy, and an inspiring roadmap. How product managers and community managers can work effectively together. How can they work together to do that?