CloudCherry

SEPTEMBER 19, 2018

Social media, online reviews, product ratings—these platforms have transformed into the customer’s soapbox, empowering them to speak freely about a brand’s strengths and faults. According to Gartner analyst Ed Thompson, it’s a challenge when you’ve got hundreds of metrics to track and multiple departments to apply these metrics to.

ROI 225

ROI Financial CEM Metrics 225

eglobalis

JANUARY 20, 2025

In this context , loyalty becomes more than just a metric; it is an indicator of long-term partnership strength. Additionally, implementing customer listening programs, such as online surveys and sentiment analysis via social media, allows companies to capture real-time feedback. But what truly drives loyalty in the B2B space?

B2B 427

B2B Loyalty Workshop Loyalty Programs 427

InMoment XI

JULY 4, 2022

And due to these conditions, businesses need to justify the return on investment (ROI) for every initiative—including their customer experience (CX) program. The key to facing these challenges is to build an ROI-focused customer experience from the ground up (and not as an afterthought). 4 Keys to an ROI-Focused CX Program.

ROI 370

ROI Return on Investment Social Media Measurement 370

eglobalis

JUNE 27, 2024

This can be achieved through training programs focused on empathy and customer service, performance metrics prioritizing customer satisfaction, and leadership modeling these priorities. Standardized performance metrics, tailored to account for regional differences, ensure accountability.

Customer Experience 460

Customer Experience Customer Centricity Net Promoter Score Government 460

InMoment XI

AUGUST 19, 2024

What is the ROI of Customer Experience? Customer Experience ROI is a critical metric that measures the financial impact of enhancing customer experiences. These benefits, when translated into financial metrics, help justify investments in these customer experience initiatives. Why is CX ROI Difficult to Prove?

ROI 195

ROI Customer Experience Net Promoter Score Telecommunications 195

eglobalis

JULY 2, 2024

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn. The exact same criticism can be made about every metric for everything.

NPS 461

NPS Feedback Net Promoter Score B2C 461

InMoment XI

DECEMBER 10, 2024

Its an important metric to track because it highlights the number of customers leaving you. Use surveys and social media monitoring to capture insights into customer experiences. How to Use NPS to Reduce Customer Churn Net promoter score (NPS) is a valuable metric for understanding customer loyalty and reducing churn.

2024 195

2024 ROI Net Promoter Score Multi-Channel 195

BirdEye

NOVEMBER 18, 2024

Managing social media requires juggling content creation, scheduling, analytics, and engagement – tasks that can overwhelm even experienced marketers. AI tools for social media transform this complex process into a streamlined operation, helping you boost engagement while saving hours each week.

Social Media 59

Social Media Multi-Channel Culture E-support 59

InMoment XI

FEBRUARY 3, 2025

Better Campaign ROI CI-enhanced marketing can also improve your campaign ROI. For example, say a community discusses an upcoming neighborhood-wide event on social media. Identify key location-based metrics : Some metrics have highly localized value, while others arent as useful at the location level.

Social Media 195

Social Media Events Call Center Multi-Channel 195

eglobalis

JULY 31, 2024

Eleven Key Technologies Enhancing Customer Experience Marketing Automation Platforms Marketing automation tools like Marketo and HubSpot streamline repetitive marketing tasks such as email campaigns, social media posting, and lead nurturing. Continuous Personalization Customers expect personalized interactions at every touchpoint.

Customer Experience 434

Customer Experience Social Media 2024 B2B 434

InMoment XI

JANUARY 27, 2025

The Current State of Customer Calls: Costs and Missed Opportunities When each call has an associated cost, its easy to land on North Star metrics like call volume and average handle time. And to be clear, managing those variables is mission-critical for achieving, calculating, and proving ROI.

Call Center 195

Call Center Contact Center Social Media Apparel 195

InMoment XI

OCTOBER 24, 2024

They integrate with apps, websites, and social media to provide a consistent customer experience across all channels. These platforms focus on improving customer experience metrics such as customer satisfaction, loyalty, and retention. G2 ranks InMoment the highest of the available platforms, with a rating of 4.7 out of 5 stars.

Customer Engagement 195

Customer Engagement Engagement E Commerce Omnichannel 195

BirdEye

DECEMBER 28, 2024

Social media management has become increasingly challenging with evolving algorithms, shifting audience behavior, and ever-changing best practices. However, these challenges only compound for enterprises looking to expand their digital footprint across social media platforms.

Social Media 52

Social Media 2025 Management Multi-Channel 52

BirdEye

JANUARY 24, 2025

Today’s digital world makes social media marketing for hotels essential to their growth strategy. But it’s not just about showcasing your property; social media is now most travelers’ primary source of travel inspiration. It's about building real connections and driving strong social media engagement.

Social Media 52

Social Media Hotels Marketing Travel 52

BirdEye

DECEMBER 29, 2022

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. Social share of voice 9.

Social Media 98

Social Media Metrics Net Promoter Score Return on Investment 98

BirdEye

NOVEMBER 18, 2024

” These social media mantras sound simple, but the reality is that you’re spending countless hours staring at blank screens, struggling to create fresh content for multiple platforms. What if you could create a month’s worth of relevant posts in just a few hours while increasing your social media engagement rates?

Social Media 52

Social Media ROI Metrics Engagement 52

BlueOcean

FEBRUARY 7, 2019

It’s 2019, which means contact center metrics from 1999 are almost old enough for their first legal beer (and already knocking them back in Canada.) Those metrics were born in an era when customer service was a race, where whoever got to the finish line first (i.e. One Metric to Rule Them All. Fighting the Cost Center Mindset.

Metrics 219

Metrics 2019 Customer Care Measurement 219

BirdEye

JANUARY 24, 2025

Driving social media reviews requires more than just asking customers for feedback. You’ll learn proven frameworks for driving genuine social media reviews in this guide. Now, let’s explore some proven strategies to drive social media reviews effectively.

Social Media 52

Social Media Loyalty Feedback Customer Journey 52

BlueOcean

OCTOBER 21, 2024

While companies are increasingly tracking customer lifetime value (LTV), the accuracy of the key metric still often falls short. The LTV calculation can play an important role in determining the ROI of your customer care team and specifically, the customer save team.

Lifetime Customer 156

Lifetime Customer Poor Customer Service Social Media Customer Retention 156

BirdEye

JANUARY 12, 2024

Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. In other words, hyperlocal social media marketing ensures that your message resonates with the people who are most likely to visit your store, use your services, or engage with your brand.

Social Media 109

Social Media Marketing Events Advertising 109

InMoment XI

DECEMBER 15, 2022

Whether it be directly to you (via surveys) or indirectly (through review sites, social media, and the like), your customers are creating signals throughout their journey. However, most CX platforms are still primarily focused on surveys and traditional metrics (in blue in the figure below).

Social Media 397

Social Media 2019 Metrics Customer Journey 397

BirdEye

NOVEMBER 21, 2022

When it comes to social media, analytics is everything. Without understanding the numbers behind your social media efforts, you’ll have no way to determine whether or not your campaigns are successful. Thankfully, social media analytics is becoming easier and more accessible.

Social Media 98

Social Media Definition Multi-Channel Metrics 98

inQuba

MARCH 12, 2025

However, measuring the Return on Investment (ROI) of emotional marketing efforts can be challenging. Brand Sentiment Analysis : Analysing online reviews, comments, and social media conversations provides insights into the overall perception of a brand among consumers.

ROI 52

ROI Customer Retention Connections Measurement 52

InMoment XI

DECEMBER 13, 2024

The dashboard visualizes these metrics on a unified platform to provide insight into agent and call center performance. On the other hand, a contact center dashboard covers multiple communication channels, including phone, SMS, email, chat, and social media. What Is A Call Center Dashboard Used For?

Call Center 195

Call Center Contact Center Social Media Metrics 195

GetFeedback

NOVEMBER 25, 2019

Internet Social Media: 72%. Learn how to use the CSAT metric, boost loyalty, and prove the ROI of your efforts. Internet Investment Services: 79%. Internet News and Opinion: 75%. Internet Retail: 80%. Internet Search Engines and Information: 79%. Internet Service Providers: 62%. Internet Travel Services: 78%.

Customer Satisfaction 293

Customer Satisfaction Apparel Wireless Insurance 293

BirdEye

MARCH 29, 2023

“I am consistent with my social media posting, but I still fail to see an increase in followers or leads.” Does generating leads and building a more prominent brand for your business through social media seem challenging? Table of contents What is social media engagement? Does this sound like you?

Social Media 98

Social Media Engagement Metrics Measurement 98

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

Social Media 98

Social Media Management Multi-Channel ROI 98

Experience Investigators by 360Connext

FEBRUARY 18, 2025

Related resource: Customer Experience ROI: Tying CX Investments to Business Success Identifying Signs of a CX Problem You can monitor several CX and operational metrics to understand if you have a CX problem. You may find that people are using different social media channels and online communities that you were not aware of.

Customer Experience 143

Customer Experience Competitive Advantage Metrics Customer Journey 143

Magellan Solutions

AUGUST 10, 2023

When it comes to building a strong social media presence, it’s essential to have a solid digital marketing strategy. This is especially true if you’re not only after social networking but also for brand awareness. Most marketers now use AI tools in social media to connect with their target audiences effectively.

Social Media 98

Social Media Advertising Metrics Insights 98

BirdEye

APRIL 25, 2023

Social media is essential for businesses to reach a wider audience and build their brand in today’s digital age. However, without a solid social media marketing plan, businesses can miss out on the full potential of social media marketing. Table of contents What is a social media marketing plan?

Social Media 93

Social Media Measurement Metrics Brands 93

BirdEye

MARCH 7, 2023

Research predicts that the number of people using social media will grow to about 5 billion in 2023. This year alone, 300 million more people are set to use social media than the previous year. Table of contents Challenges of managing social media for business Why is social media important for your business?

Social Media 94

Social Media Multi-Channel Metrics Measurement 94

Beyond Philosophy

FEBRUARY 6, 2019

Both firms agreed that the Customer Experience Industry as a whole was not showing any significant increases or ROI. Only a small number of companies can demonstrate in actual figures an ROI connected to Customer Experience efforts. The metrics you choose should line up with your actions and the goals you are trying to meet.

ROI 154

ROI Customer Experience Customers Customer Centricity 154

GetFeedback

MAY 13, 2019

Social media posts. Social media platforms like Twitter are full of these sentiments. There are tools that can group and perform sentiment analysis on social media posts, leading you to both the good and the bad perceptions of your offering. Do you need a social media management tool?

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

BirdEye

AUGUST 28, 2023

Social reach is one of the most important metrics of social media management. When you publish content on social media, you want to know who sees it and how many people interact with it. That’s what social media reach gives you. Q2: Why is it important to measure social media reach?

Social Media 98

Social Media Metrics Measurement Multi-Channel 98

InMoment XI

NOVEMBER 15, 2023

We’ll explore what customer experience analytics is, where it comes from, important metrics to consider, its benefits, real-world examples, and how to drive value from this practice. It involves the use of various metrics and methods to gain valuable insights into how customers perceive and interact with a business.

Insights 243

Insights E Commerce Customer Experience E-support 243

InMoment XI

NOVEMBER 26, 2024

These could include the website, customer support portal, social media, and more. Step 5: Understand Customer Sentiment While customer sentiment is usually a metric reserved for consumers who have already become customers, it can be useful in creating a customer journey map.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

NetBase

APRIL 5, 2019

April 2019 Update: Our list of free social media analytics tools has been refreshed for 2019 – check it out below! It’s a process that can only be accomplished with the help of social analytics tools. Before you review the list, we wanted to take a moment to define social media analytics if you’re a little green.

Social Media 99

Social Media Marketing Multi-Channel Metrics 99