InMoment XI

DECEMBER 30, 2021

And they also answered a few questions from CX professionals throughout the presentation. Are you measuring a customer experience—and is it satisfaction or NPS—or a metric that’s meaningful to the goal you’re trying to accomplish? Check out this resource to keep up with future presentations and discover past webinars. .

Webinar 370

Webinar Metrics Touchpoint Customer Journey 370

CloudCherry

DECEMBER 1, 2018

This loyalty translates to an insanely high Net Promoter Score (NPS). And while it’s hard to pinpoint exactly where it stands at any one moment, it’s widely accepted that Apple’s current NPS hovers around 72. Current NPS: 75. Across each of these touchpoints, their focus on closing the loop with members. Current NPS: 77.

NPS 225

NPS Net Promoter Score Banking Touchpoint 225

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. NPS surveys measure customer loyalty and advocacy by asking the question: “How likely are you to recommend our product/company to a friend?”.

Retail 109

Retail NPS Touchpoint Feedback 109

Experience Investigators by 360Connext

JANUARY 7, 2025

Customer Touchpoints : Your CX program centers on customer touchpoints, which are every point of interaction with customers (both direct and indirect). My client had just returned from a presentation to her executive committee. Youll identify metrics youll track to prove these outcomes, and we explain metrics more below.

Customer Experience 143

Customer Experience Customer Journey Mapping Touchpoint Metrics 143

eglobalis

OCTOBER 1, 2024

Take, for instance, a company that uses Net Promoter Score (NPS) as a shared KPI across all departments. By working on this map together, each department can identify how their role impacts the customer at different touchpoints, encouraging collaboration across teams. The result?

2020 450

2020 Customer Journey Mapping Culture Innovation 450

InMoment XI

FEBRUARY 24, 2022

Metrics are core to any CX program—whether it’s NPS , CSAT , CES , etc. The challenge is how do you present those metrics in a way that makes executives regard them as crucial data points? And eventually, how those metrics directly inform the important touchpoints in that journey. Tip #1: Break Down Metrics.

ROI 370

ROI Metrics Presentation Webinar 370

CloudCherry

JULY 10, 2018

Another crucial touchpoint is when a concern or problem arises through a customer service or success team. Measuring these various metrics with multiple tools, or between separated departments leads to a lack of focus on the touchpoints that need improvement and to a weak feedback loop through the organization. Customer Delight Score.

Measurement 199

Measurement Net Promoter Score NPS Touchpoint 199

GetFeedback

JULY 19, 2019

Too many companies focus on customer touchpoints. A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business. There can be dozens—even hundreds—of touchpoints. Unlike a customer touchpoint, a customer journey has a beginning and an end.

ROI 309

ROI Touchpoint Hotels Customer Journey 309

Retently

MARCH 11, 2025

Data drives their decisions by monitoring NPS, CSAT, CES, and return trends, they identify pain points and push for actionable improvements. Step 1: Reviewing Key KPIs (CSAT, NPS, CES, and More) CX isnt just about gut feelings its about data-driven decisions. NPS (Net Promoter Score) : Would you recommend us?

Management 115

Management Customer Experience Roadmap NPS 115

GetFeedback

MARCH 20, 2019

If you are sending an NPS question, then at least preface repeat questions with an explanation of how you use their periodic answers as a baseline for your survey. . Start with a quantitative question that you can measure repeatedly over time, like Net Promoter Score® (NPS®) or Customer Effort Score (CES). Ask new questions.

Customer Journey Mapping 255

Customer Journey Mapping Net Promoter Score Customer Journey Touchpoint 255

Feedbackly

JULY 12, 2023

Touchpoints are how the brand engages with its customers and play a vital role in fostering a strong relationship between the two parties. Every buying journey has a complex web of touchpoints that can range from 20 to over 500! Also, research shows that it requires around eight touchpoints on average to close a sale.

Touchpoint 98

Touchpoint Customer Journey NPS Feedback 98

CloudCherry

NOVEMBER 9, 2018

This loyalty translates to an insanely high Net Promoter Score (NPS). And while it’s hard to pinpoint exactly where it stands at any one moment, it’s widely accepted that Apple’s current NPS hovers around 72. Current NPS: 75. Across each of these touchpoints, their focus on closing the loop with members. Current NPS: 77.

NPS 150

NPS Net Promoter Score Banking Touchpoint 150

Retently

OCTOBER 16, 2024

As email continues to be a major touchpoint for customer engagement – set to grow into a $17.9 Through simple star ratings, NPS scores, or brief open-ended questions, businesses can keep a consistent pulse on how their customers are feeling. That’s exactly what email signature surveys can do!

Feedback 134

Feedback Customer Satisfaction Touchpoint Communication 134

InMoment XI

JANUARY 9, 2024

Social media marketing platform Hootsuite leverages InMoment to make the Net Promoter Score (NPS) methodology central to its operation. Unlike B2C products and services, B2B offerings usually present various options for customization and personalization in order to meet the particular needs of the business customer.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

Experience Investigators by 360Connext

APRIL 23, 2024

CX leaders need to present strong business cases for every step of their journey. Metrics from customer surveys like Net Promoter Score (NPS) or Customer Satisfaction Rate (CSAT) are measurements from a certain group of customers to consider in your strategic decisions. However, feedback alone cannot direct a strategy.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

APRIL 3, 2023

In the spirit of sharing insights for those who couldn’t attend or want to revisit my key points, I’m here on the InMoment blog to briefly recap my presentation! NPS made sense. Sometimes surveys are not the proper listening methodology for a given touchpoint. When I started working at InMoment, I knew nothing about CX.

Touchpoint 195

Touchpoint Customer Centricity NPS Feedback 195

GetFeedback

JANUARY 16, 2019

Don’t overwhelm your audience with too many questions in your first touchpoint. Select the KPI that matters most (ex: CSAT , CES , NPS ) and align your business departments around the most important metric. One way you can do this is by presenting the customer with images of various products, then asking them which product they prefer.

Metrics 210

Metrics Touchpoint Presentation Feedback 210

Experience Investigators by 360Connext

DECEMBER 15, 2023

Related: Three Employee Experience Touchpoints that Impact Customer Experience Then be honest and authentic about sharing where this might need attention. Engaging others in the act of customer journey mapping through a workshop or presentation is a great way to communicate directly about the customer experience.

Communication 304

Communication Customer Experience Customer Journey Mapping Net Promoter Score 304

Experience Investigators by 360Connext

AUGUST 17, 2021

CX meetings require thinking about the past, present, and future of the customer experience program. For example, if Net Promoter Score (NPS) is a leading indicator for customer retention rates, following a process to address customer feedback from the passive or detractor segments should be a priority. What is already prioritized?

Customer Experience 364

Customer Experience Net Promoter Score Customer Journey Document 364

Retently

MARCH 17, 2025

Helps teams react fast to emerging issues in different CX touchpoints (e.g., Key Metrics to Include: CSAT/NPS Trends : Did customer satisfaction shift? customer sentiment via NPS, CSAT, CES) How has our customer retention rate changed year-over-year? Tracks customer pain points in real-time.

Insights 90

Insights NPS Metrics Customer Satisfaction 90

GetFeedback

AUGUST 14, 2019

Measuring just a piece of this journey can seem short-sighted or not as powerful as other CX metrics, like Net Promoter Score (NPS). The question is typically presented to the customer using a 1–5 scale, one being very dissatisfied and 5 being very satisfied. . CX shouldn’t ever be measured by one metric alone.

Metrics 273

Metrics Customer Journey Mapping Customer Satisfaction Net Promoter Score 273

InMoment XI

OCTOBER 9, 2024

For instance, if you want targeted feedback on your checkout process, you need to query customers on that specific touchpoint instead of asking them about their general thoughts on your business. Data from live chat interactions presents opportunities to learn about customer expectations, including common complaints or remarks.

Feedback 195

Feedback Social Media B2C 2024 195

InMoment XI

AUGUST 19, 2024

Complex Customer Journeys: Customers interact with brands across multiple channels and touchpoints, making it challenging to attribute a specific financial outcome to a single CX initiative. Subjective Metrics: CX often relies on subjective metrics like customer satisfaction (CSAT) or Net Promoter Score (NPS).

ROI 195

ROI Customer Experience Net Promoter Score Telecommunications 195

Pointillist

AUGUST 26, 2019

By Steve Offsey Customer Experience metrics like Net Promoter Score® (NPS®) clearly matter. NPS has gained a lot of traction in recent years and is now the most widely used CX metric. But now that you’re measuring it, how do you improve NPS? In this post, I’ll provide a detailed look at how to improve NPS.

NPS 79

NPS Net Promoter Score ROI Measurement 79

Experience Investigators by 360Connext

AUGUST 11, 2020

It is my dream that one day we have a metric on trust that is as commonplace as NPS. Ensure that the brand promise is built into every interaction, transaction, and touchpoint. Ensure that the brand promise is built into every interaction, transaction, and touchpoint. The opposite–distrust–is happening.

Brands 271

Brands Touchpoint Customers Healthcare 271

Lumoa

APRIL 3, 2018

The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. Soon after, NPS gained popularity and used to be implemented everywhere: from customer service interaction to every individual customer touchpoint. For example, if 65% of your customers are promoters and 12% are detractors, NPS is 53. ??Note:

Net Promoter Score 126

Net Promoter Score NPS Touchpoint Feedback 126

Retently

DECEMBER 10, 2024

But lets get into more details to highlight Retentlys unique features : Key Features: Comprehensive CX Metrics : Supports NPS, CSAT, and CES surveys, providing a well-rounded view of customer satisfaction, effort, and loyalty across different touchpoints. Notifications are available via email, Slack, and Teams.

2024 78

2024 Multi-Channel NPS Feedback 78

Retently

JULY 29, 2018

Like every metric that depends on user-submitted data, NPS© gets more accurate as the audience size and survey response rate grows. NPS surveys score much over the norm, with an average survey response rate of 30 to 40% for an effective campaign. Experiment with the standard NPS rating question and adjust the Open-ended question.

NPS 88

NPS Net Promoter Score Feedback Multi-Channel 88

SurveySensum

DECEMBER 18, 2024

NPS aims to unravel customers sentiments. But how can you know if it is a good or bad NPS score ? But for that, we must first understand what NPS is and how NPS is calculated. This is the foundational NPS formula. Now, the NPS score can be anywhere between -100 and +100. What Qualifies as a Good NPS Score?

Net Promoter Score 52

Net Promoter Score NPS Insurance Metrics 52

Experience Investigators by 360Connext

MARCH 8, 2021

You can create a learning path for an entire team or cohort, and that could mean a series of live training sessions, homework and group discussions, and whatever else you can present to educate. What does it mean when NPS drops a point or CSAT improves? Share why the mission is what it is and how it’s not just an idea.

Customer Experience 271

Customer Experience Customer Journey Mapping Culture Customer Centricity 271

Thematic

MARCH 30, 2025

Instead, you need unified data analytics to connect every touchpoint and every voice. For customer experience teams, KPIs like customer satisfaction score (CSAT) , net promoter score (NPS) , and customer effort score (CES) help quantify how well you’re meeting customer needs. Without those KPIs, you'd be flying blind.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

Enalyzer

MARCH 20, 2018

Marketing has one job and that is to reach consumers at the moments that most influence their decisions, these are known as touchpoints. Touchpoints are anytime a potential or existing customer comes in contact with your brand, before, during or after their purchase. Use Enalyzer and Zapier to automize your customer touchpoints.

Touchpoint 50

Touchpoint Customer Journey Net Promoter Score Social Media 50

Think Customers

APRIL 10, 2025

Action Point: Present CX metrics alongside financial indicators to show the business case for improving customer experience. Identify which customer touchpoints are most critical to revenue generation, retention, and operational efficiency. Sales Conversion Rates Tracks how improved CX increases deal closures.

B2B 52

B2B Net Promoter Score Effort Score Financial 52

Thematic

JANUARY 29, 2025

Clean, structured data makes it easier to uncover insights from net promoter score (NPS) surveys , reviews, and social media comments. A significant boost in Touchpoint Net Promoter Score (tNPS). Enhancing Customer Loyalty and NPS Scores Keeping customers happy is one thing, but turning them into loyal advocates for your business?

Feedback 62

Feedback Net Promoter Score Social Media 2028 62

Feedbackly

JANUARY 27, 2023

You can use it to identify your customers’ state of emotions at different touchpoints. The EVI® survey asks the customers to denote the emotion that best describes how they feel about the particular touchpoint or experience. Then, get the total and present the value as a percentage.

2023 98

2023 Customer Experience Net Promoter Score NPS 98

Retently

SEPTEMBER 3, 2024

Key Takeaways We use post-trial and recurring NPS feedback to consistently refine our product and quickly adapt to customer needs. Some of these surveys are core to our approach, actively triggered at specific touchpoints or on a recurring schedule to monitor the customer experience.

B2B 152

B2B NPS Demo Feedback 152

InMoment XI

FEBRUARY 7, 2024

Here are some of the main feedback signals: NPS Surveys Call Center Data Reviews Social Insights/Spotlight Integrated CX platforms have the power to interpret these varied, disparate signals into a unified view. This shift in feedback channels presents both an opportunity and a challenge for hotels.

Hotels 195

Hotels Guest Experience Travel 2023 195