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Interviews Aren’t Dead: How B2B Companies Can Learn More from Their Buyers

InMoment XI

Here are some of the things we’ve learned—and the teams that have benefited—by rolling out our buyer interview program: Pricing (sales ops) Roadmap Investments (product) Messaging, Packaging, and Competitive (product marketing) Demos (solution consultants) Presentations (sales directors) Renewal Strategy (client success).

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A 6-Year Chief Customer Officer Role Roadmap, With Libby Duane Adams – CB69

Customer Bliss

At the time of the initial discussions with stakeholders and results presentations (done when the company was about 150 employees), she went to the executive level and explained the dichotomy between “what we’re doing” and “what customers care about.” They needed to refocus.

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2022 Product Roadmap

Totango

In case you missed it, Ravit Danino, our SVP of Product presented our Roadmap to Customer Success and what’s coming for 2022. The post 2022 Product Roadmap appeared first on Best Customer Success Blog: Articles for Enterprise Growth. Look for these exciting features and more in 2022: Campaign engagement reporting.

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Is Story part of Your Professional Advancement Roadmap?

One Millimeter Mindset

When you think about your professional advancement roadmap, storytelling probably is the last component on the list. And, the professional development roadmap we pursue is full of detours and potholes along the way. However, rediscovering and owning your stories are critical components of your professional advancement roadmap.

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What is a Product Roadmap?

Gainsight

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Executive-level product roadmaps.

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10 Ways to Listen to Customers Without Surveys

CX Accelerator

Present your product roadmap and get valuable customer input. Motteram also suggests setting up a customer advisory board where you “Invite a representative cross-section of your customers into a room on a periodic basis to provide feedback on things like company people, processes, and product.”. Learn about your competitors.

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[Experience Action Podcast] Balancing Policy with Personalized Experiences

Experience Investigators by 360Connext

As your guide, Jeannie Walters lays out the roadmap for customer experience leaders to find that sweet spot. In this episode, we tackle a quandary presented by a CX leader looking for ways to empower her team to navigate the tricky terrain where unique customer needs clash with the rulebook.

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