Remove 2002 Remove Connections Remove Consumers
article thumbnail

Why Gut Decisions Are Sometimes Wrong

Beyond Philosophy

Psychologist and Professor Daniel Kahneman , winner of the 2002 Nobel Memorial Prize in Economic Sciences, explains why this is in his book, “ Thinking Fast and Slow ”. As a result, it is always looking to connect situations to make a coherent interpretation. He describes two systems in our brain that explain our thought processes.

2002 147
article thumbnail

Telecoms in Mumbai: What It Teaches Us about India and CX

Beyond Philosophy

There is a shift in power for Telecoms in the Asia Pacific region toward the consumer. It parallels a shift in the overall mindset of consumers in this area, one of a more commanding and capricious customer. Consumers in this part of the world still appreciate the retail outlets or customer care channels for the speed of service.

Wireless 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

Let’s start with some basics about what it means to be a business-to-business (B2B) and business-to-consumer (B2C) company. . B2C companies sell to consumers. Just one company selling to one consumer, right? . In addition, personas can help employees feel more connected to customers. B2B companies sell to other companies.

article thumbnail

A Shopping Checklist to Find the Best Live Chat Providers for Government Websites

Comm100

The real-time and accessible nature of live chat caters perfectly to today’s consumer expectations, while providing government agencies with an efficient and cost-effective channel. The chatbox should also be inviting enough to compel the consumer to engage. High security standards . Zendesk Chat .

article thumbnail

The 5 Rules of Measuring and Managing Customer Emotions

Beyond Philosophy

I defined it for myself as the mix of rational and emotional parts of an interaction with a customer, which later became my first book, Building Great Customer Experiences (Palgrave Macmillan, 2002). Once you realize that emotions are a significant part of the process, it is time to work them into your business strategy.

article thumbnail

Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

article thumbnail

Customer Satisfaction is Declining in the UK. Is the US Next?

Beyond Philosophy

The UK CSI measures what’s relevant to consumers and customers in five different areas: Professionalism: How helpful and knowledgeable are the people or websites I visit? In addition to these five areas, the Institute added another dimension relating to emotional connection ethics earlier this year.