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Apple Maps for Business: Improve Local SEO and Online Visibility

InMoment XI

Launched in 2012, its popularity initially suffered due to a glitch that would disrupt navigation. However, Apple Maps has since turned a corner and improved its technology to the point of being a robust solution. Automate the Process Managing multiple listings on Apple Maps can be difficult and time-consuming.

2024 195
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Improving Your E-Commerce Customer Service to Meet Today’s Consumer Expectations

Joe Rawlinson

Mobile technology has been changing consumer expectations for both e-commerce and brick-and-mortar retailers, making it more challenging to deliver satisfactory customer service. The 2017 IBM Consumer Experience Index (CEI) Study says only 3.4 Add Value by Utilizing Technological Innovations.

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Putting Creativity Back into the Marketer’s Hands  

Optimove

Plus, readers will learn more about the “ Position-less Marketer ,” empowered by technology to transcend traditional role silos and seamlessly manage diverse responsibilities. However, GenAI can accelerate repetitive and time-consuming tasks like content generation, audience segmentation, and performance analysis.

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Why online communities are growing—and how you can get more from them

Alida

To appreciate just how dominant they have become, consider these stats: According to Forrester Research’s 2015 Customer Lifecycle Journey report, 81 percent of companies now have community-type support channels—a steep increase from 2012’s 67 percent figure. Technology and social media has given more power and influence to customers.

2015 0
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How Technology is Revolutionizing the Apparel Industry

Oracle

With revenues of over $328 billion in 2017 and a projection of $390 billion in 2025, there are many ways technology can influence these numbers. Now, companies like MTailor have technology that measures your body for perfect-for-you fit. Augmented reality (AR) mirrors are changing the way consumers try on clothes, and for many reasons.

Apparel 92
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AI in Marketing: How Optimove Balances Innovation with Responsibility

Optimove

How AI is Transforming CDPs Download Now >> Why it Matters: For marketers, this post highlights the importance of responsible AI usage in a rapidly evolving digital marketing landscape, ensuring ethical practices that protect consumer trust. This foster trust and helps consumers understand AI-driven decisions.

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Is Your Customer Service Department a “Factory of Sadness”?

Customer Bliss

Consumers today prefer to do things on their own – and, most importantly, according to their own timeframe. Investments in self-service technologies have helped companies siphon off low-complexity issues (e.g., Guest post by Matt Dixon. This especially holds true when it comes to customer service.