Remove 2012 Remove ROI Remove Social Media
article thumbnail

The Value of Customer Experience

Experience Investigators by 360Connext

According to the 2012 American Express Global Customer Service Barometer , 75 percent of us say we’ve spent more with a company because of consistent positive customer service experiences. Thanks to social media, that can be a lot more people.

article thumbnail

Measuring the Impact of Social Media

Customers Rock!

This post is part of the Social ROI Blog Carnival at Think Customers: the 1to1 Media blog. Visit the blog carnival post “ Calculating the ROI of Social Media ” to check out the full list of posts from numerous well-known social media thought leaders. What are the costs? Measuring the gains.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why online communities are growing—and how you can get more from them

Alida

To appreciate just how dominant they have become, consider these stats: According to Forrester Research’s 2015 Customer Lifecycle Journey report, 81 percent of companies now have community-type support channels—a steep increase from 2012’s 67 percent figure. Technology and social media has given more power and influence to customers.

2015 0
article thumbnail

ROI of Social Customer Service: How to Calculate It and Create a Strong Business Case

Natalie Petouhof

If a customer doesn’t get the help she needs, she often will not remain loyal – or worse, she will take to social media and tarnish the brand. To gain buy-in for this type of interaction in a social customer service program, executives need to show senior leaders a viable business case. How to Calculate Social Customer Care ROI.

ROI 45
article thumbnail

Lithium’s Customer Heroes

Customers Rock!

I recently attended the 2012 Lithium Network Conference (LiNC for short) in San Francisco to hear about the latest and greatest from Lithium Technologies as well as from thought leaders such as Brian Solis , photo left, who shared about Digital Darwinism from his new book The End of Business as Usual. Good News for Social Customer Service.

article thumbnail

A digital strategy expert on health care’s $9 billion opportunity

Alida

So how can organizations make sure that the billions of dollars they invest in digital transformation deliver ROI? Bennett’s industry expertise includes serving as a key advisor to the Mayo Clinic Social Media Network before its formal inception in 2010.

article thumbnail

The Definitive Guide to Chat Bot Strategy

Bold360

To project potential ROI, tie your business objectives to the necessary functionality to estimate the cost of implementation and ongoing management. Many businesses find that by narrowing chat bot functionality to their true business requirements, it’s possible to realize substantial ROI from chat bot implementation.