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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

eglobalis

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Samsung’s mobile line of business, particularly the Galaxy series, has established itself as a leader in the global smartphone market, known for innovation and cutting-edge technology. Apple Apple Inc.,

E-support 445
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Designing The Customer Experience for Marketers

CloudCherry

Gartner reports from 2018 that 52% of marketers with CX responsibility expect their budgets to remain the same or decrease. So how do Marketers that assume CX responsibility address this with less budget without giving up important technology needed for other aspects of Marketing? Our customers are in control, not us.

Marketing 278
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Marketing predictions CMOs need to consider in 2018

Alida

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. Experts believe that in 2018, marketing leaders will be dealing with disruption and adapting emerging technologies that are starting to mature beyond their initial hype. Ad spend shakes up.

2018 0
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Banking Trends That Are Going to Define 2018

CloudCherry

The retail banking industry has been dealing with massive upheaval for a while now, and things will continue in the same vein come 2018. However, FinTechs will also keep the pressure up on the industry due to their agility and constant innovation. Here are some of the trends that will define 2018 for the banking industry.

Banking 170
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4 Key AI Innovations That Made a Splash in 2018

Oracle

As 2018 draws to a close, we’re looking back at the year’s biggest AI innovations. Here’s a closer look at key AI innovations that made a splash in 2018. Here’s a closer look at key AI innovations that made a splash in 2018. Chatbots take customer service to the next level.

2018 105
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Why Silos in 2020’s CX Aren’t Your Real Problem—And What You Should Focus on Instead

eglobalis

Introduction: The Need for a Non-Siloed Organization Silos within an organization have long been a barrier to innovation, efficiency, and customer satisfaction. For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities.

2020 347
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How to Create Customer Surveys for Content Marketing

GetFeedback

A successful content marketing strategy relies on good customer feedback. In fact, 2018 study by Clutch revealed that 73% of consumers made a purchase based on marketing content they’ve viewed. In fact, 2018 study by Clutch revealed that 73% of consumers made a purchase based on marketing content they’ve viewed.

Marketing 210