ShepHyken

MAY 26, 2024

BONUSES Onalytica Insider: 2024 B2B Influencer Marketing Report by Onalytica (Onalytica) Discover the latest trends and strategies in B2B Influencer Marketing with our new 2024 report. My Comment: Here’s a great report from Onalytica in their 2024 B2B influencer Marketing Report. Connect with Shep on LinkedIn.

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Comm100

DECEMBER 12, 2023

This blog will delve into the top four customer service trends that are expected to take center stage in 2024. The economic potential of generative AI: The next productivity frontier Of all the customer service trends for 2024, the advent of Generative AI is likely to have the greatest impact.

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Lithium

APRIL 2, 2024

Khoros Academy: Early Access Program : If you are interested in joining our early access program to help give feedback and shape future content, please reach out to your Khoros Customer Success Manager by April 30, 2024. This change may impact the functionality of some features on our platform. Communities Community Aurora 24.2

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Lithium

MARCH 5, 2024

Khoros product leads will then take your questions in a dedicated Q&A session on the latest Khoros innovations across our Community, Care, and Marketing products that power our Brand Communities, Social Media Management, and Digital Service solutions. See what new capabilities are available now.

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Optimove

APRIL 23, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: The 2024 Optimove Insights Report on Marketing Fatigue provides crucial insights for marketers. Embracing these strategies fosters meaningful connections akin to skilled salespeople. citizens in January 2024.

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ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research. I’m often asked to define customer centricity.

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ShepHyken

MARCH 18, 2024

by Dan Gingiss (Dan Gingiss) Today, your customers compare you to every customer experience they have with every other brand. They no longer compare you to direct competition but to the best experience they have from any company or brand. And beyond loyalty is a brand fan. Connect with Shep on LinkedIn.

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ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old.

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ShepHyken

JUNE 9, 2024

When it involves the quality of a product, then the name of the brand becomes a crucial factor in making a purchase decision for most users. So, we’ll lead with an article filled with stats and findings that will give you a sense of what customers want and expect from the brands they keep returning to.

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ShepHyken

APRIL 22, 2024

These components comprise their “brand love” score, a research tool developed by brand-tracking and measurement firm BERA that has been integrated into Innocean’s proprietary process. by Rhys Fisher (CX Today) In 2024, next-day deliveries may seem like a fairly standard option for most e-commerce transactions.

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ShepHyken

FEBRUARY 25, 2024

4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024. This is a cornerstone of customer obsession — when customers are “obsessed” with a brand.

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Feedbackly

MARCH 1, 2024

There’s no doubt that Customer Experience (CX) in 2024 is going to be ripe with some new changes and challenges, especially within the digital retail space. However, as the latest trends point out, one of the definitive factors that will alter the customer-brand relationship this year will be emotional experience.

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ShepHyken

APRIL 14, 2024

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. My Comment: Nike is a brand that we all know and many love. Connect with Shep on LinkedIn.

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Think Customers

FEBRUARY 13, 2024

If 2023 was a year of revelation, zeal, and anything-is-possible hopes for artificial intelligence’s potential, 2024 is shaping up as a year of action. 2024 is going to be a year of action,” said Cerise, who also serves as global head of RevGen , TTEC Engage. We’ve learned enough now to move toward acting.”

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ShepHyken

APRIL 28, 2024

My Comment: I’ve been studying how different brands are creating successful loyalty programs. 3 Trends That Will Likely Dominate Customer Loyalty Programs In 2024 by Zsuzsa Kecsmar (Forbes) Loyalty programs are often recognized as a way to retain customers and let companies showcase their brand values.

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SurveySparrow

APRIL 30, 2024

Online reviews are like a digital mirror for your business – they reflect perceptions of your brand through the eyes of your customers. This guide will walk you through a 7-step process to monitor online reviews in 2024. To find out which platforms dominate your industry, google the top brands in your industry or area.

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ShepHyken

JANUARY 21, 2024

My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. You will love his opening story about what happened in a well-known, name-brand hotel. Here are my top five picks from last week.

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ShepHyken

JANUARY 1, 2024

According to McKinsey, “They scrimp and splurge at the same time, they’re not loyal to brands, and they care about health and sustainability (even though they aren’t always willing to pay for it).” In 2024, keys to customer success will include better personalization delivered at scale by ramped-up automation and generative AI.

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InMoment XI

AUGUST 31, 2023

Here are five reasons why you should save your spot today: Reason #1: Embrace ‘Integrated CX’ for Your Brand Ever heard of integrated CX? Joining us on stage, we have CX Leaders from a variety of brands including, Metro Bank, Foot Locker, Quilter, Vue Cinema and MediaMarktSaturn to name a few! What are you waiting for?

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InMoment XI

FEBRUARY 7, 2024

According to a recent report, 81% of consumers plan to travel the same amount or more in 2024, compared to 2023. What’s more, they expect brands to adapt to as their needs and expectations inevitably evolve. In light of these challenges, the 2023 Edelman Trust Barometer highlights the growing importance of trust in brand relationships.

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ShepHyken

JANUARY 28, 2024

2024 Unveiled: Top 7 Customer Experience Trends Shaping the Future by Anwesha Roy (TechFunnel) Business leaders recognize the critical role of customer experience; in fact, 96% concur, according to research, that outstanding experiences improve brand loyalty. Connect with Shep on LinkedIn. The numbers make the case.

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ShepHyken

MARCH 25, 2024

Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyalty programs offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. A link to Newsweek’s 2024 list of America’s Best Loyalty Programs is included.

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ShepHyken

FEBRUARY 12, 2024

Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Connected ecommerce adds value emotionally, materially or both while delivering the same seamless purchase journey. Why is connection important?

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Experience Investigators by 360Connext

FEBRUARY 27, 2024

Unpack an intriguing case study where a brand’s bold pricing and production strategy turns the supply chain playbook on its head, offering unique insights into consumer trust and the anticipation of demand.

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ShepHyken

MARCH 4, 2024

Consumers Show Higher Brand Loyalty Than Global Average But Demand More In Return by Marigold (Adweek) Fast on the heels of its recently published global report, relationship marketing pioneer Marigold has filtered the results from that groundbreaking survey now with a dedicated focus on U.S. You’ll have to read the article to find out more.

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SurveySensum

MARCH 15, 2024

In this blog, I will list down the top 9 market research tools of 2024 that you can implement within your organization and achieve your market research goals. So, let’s scroll down and get a sneak peek into these must-know market research tools of 2024. List of the Top 9 Market Research Tools and Software in 2024 1.

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ChurnZero

JANUARY 4, 2024

Expanded roles and responsibilities: how will customer success evolve in 2024? Statistics show that customers, more than first-time buyers, are more willing to buy new products and more of them because they already have a trusted relationship with your brand.” We asked ChurnZero’s industry network of CS experts to weigh in.

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Clarivate

APRIL 18, 2024

Amazon also introduced Health Condition Programs, which partners with digital health companies such as Omada Health to connect members of health plans and employer-sponsored insurance with covered digital benefits.

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ShepHyken

FEBRUARY 18, 2024

They are often used interchangeably by businesses, but understanding the difference is crucial for businesses looking to thrive in 2024 and beyond. In addition, there are several descriptions of programs from rockstar brands you will recognize. These are companies who also have significant brand loyalty. Shameless plug!)

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InMoment XI

FEBRUARY 9, 2024

Automotive brands need to understand customers’ needs and preferences, and then adapt accordingly, to deliver outstanding experiences that win and retain customers. They expect brands to understand them in turn, and then use those insights to deliver ultra personalized experiences, communications, and offers.

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Optimove

APRIL 18, 2024

Customer-led marketing delivers brands an average increase of 33% in CLTV. Optimove ensures marketing starts with the customer and not campaign/product.

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Happy or Not

OCTOBER 24, 2023

As we stand on the cusp of a new year, the retail industry is gearing up for the most significant challenges and exciting opportunities for the retail season in 2024. Whether you’re a leading retailer or a growing store, knowing the opportunities ahead and preparing for the challenges will prove a game-changer in the upcoming months.

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ShepHyken

JUNE 2, 2024

Our customer service and CX research found that customers expect (and hope) a company or brand will proactively contact them about problems. Not only does the author share ideas, but also includes examples from very recognizable brands. Connect with Shep on LinkedIn.

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ShepHyken

MAY 13, 2024

Something has to change, and the author has given companies and brands some ideas to think about. Life on the Digital Edge: Evolving Your Customer Experience by Ragy Thomas (Fast Company) When communication was mostly one-way and brand experiences were driven by mass advertising, data was structured and mostly owned.

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InMoment XI

MARCH 25, 2024

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. It’s an opportunity that your company can capitalize on today.

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ShepHyken

JANUARY 14, 2024

Trust in organizations will be more important than ever in 2024 as AI becomes a staple of everyday consumer interactions. Our annual CX research found that 82% of customers say an excellent customer service experience increases their trust in the company/brand. Connect with Shep on LinkedIn.

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ShepHyken

JANUARY 14, 2024

Trust in organizations will be more important than ever in 2024 as AI becomes a staple of everyday consumer interactions. Our annual CX research found that 82% of customers say an excellent customer service experience increases their trust in the company/brand. Connect with Shep on LinkedIn.

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