Driving the Future: Integrated CX in Automotive Customer Journeys
InMoment XI
FEBRUARY 9, 2024
For example, an organization can analyze purchase history and other interaction data to make a prediction about when a customer will be in the market for a new vehicle. To put this in perspective, over 20% of retail sales are expected to happen online. Imagine a consumer in the market for a vehicle. This approach is common.
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