InMoment XI

FEBRUARY 3, 2025

Location-based marketing is one use case thats gaining a significant amount of traction. More and more businesses are seeing the value in leveraging conversational intelligence in their location-based marketing, helping them better target those marketing efforts through greater understanding of customer sentiment.

Social Media 195

Social Media Events Call Center Multi-Channel 195

eglobalis

JULY 31, 2024

Ahead of the Curve: MarTech-Driven Customer Experience Evolution Introduction In today’s hyper-competitive market, delivering a superior customer experience (CX) is paramount for businesses striving to differentiate themselves. This data aggregation enables businesses to deliver highly targeted and relevant marketing messages.

Customer Experience 430

Customer Experience Social Media 2024 B2B 430

BirdEye

MARCH 28, 2025

In 2025, real estate social media marketing is no longer optionalit’s essential. With more potential buyers scrolling through social media platforms than ever, real estate agents and businesses must establish a strong social media presence to capture attention, build relationships, and generate leads.

Social Media 52

Social Media Marketing 2025 Events 52

BirdEye

APRIL 13, 2023

Social media advertising has changed the marketing and advertising world by making it easier than ever for businesses to reach their target audience. With billions of active users across platforms, social media advertising offers a level playing field to reach a vast audience and build brand awareness.

Social Media 98

Social Media Advertising E Commerce Fashion 98

BirdEye

JANUARY 12, 2024

While casting a wide marketing net might be tempting, often, the magic happens when targeting is razor-sharp. Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. Table of contents What is hyperlocal social media marketing?

Social Media 109

Social Media Marketing Events Advertising 109

InMoment XI

FEBRUARY 12, 2025

Highlight your top positive reviews on marketing materials, social media posts, and in-store displays. This can broaden your visibility and build trust across a larger potential market, encouraging more new customers to visit your store. Showcase Positive Reviews Don’t sit on positive customer feedback.

Feedback 221

Feedback Retail Social Media Advertising 221

ShepHyken

APRIL 23, 2021

This week we feature an article by Devin Pickell, a Growth Marketer at Nextiva. He shares customer service best practices that successful brands use to help their customers on social media. Another intuitive and frankly underutilized way brands can use social media is for addressing customer service inquiries. .

Social Media 133

Social Media Brands Customer Service E Commerce 133

InMoment XI

MAY 10, 2022

While this may be true in some markets, many consumers are willing to pay more if they feel the price matches the product’s quality. Step #4: Marketing and Communication. Once you’ve fine-tuned your brand experience and product pricing, you can begin to promote customer loyalty through marketing campaigns.

Retail 370

Retail Net Promoter Score Loyalty Programs Loyalty 370

BirdEye

FEBRUARY 21, 2023

Are you curious about how people use social media? Social media statistics can provide valuable insights into these questions and more. From Facebook’s total users to Twitter’s average daily tweets, there are so many facts that help us better understand how we interact with social networks. Let’s get started.

Social Media 98

Social Media 2023 Marketing Advertising 98

BirdEye

JANUARY 11, 2023

Social media is a daily part of our lives, but many companies still have questions about it. These are just a few of the social media questions that businesses are asking. In this blog post, we’ll answer 25 of the most important social media questions. Social media questions: The how?

Social Media 98

Social Media Multi-Channel Advertising 2002 98

BlueOcean

OCTOBER 21, 2024

Acquisition costs are seen in sales efforts, marketing, and advertising as well as customer onboarding, so it’s retention that appears to gain the most profit in return. TL;DR: With every customer loss, you’re missing out on prospects and falling short of your lifetime customer value potential.

Lifetime Customer 156

Lifetime Customer Poor Customer Service Social Media Customer Retention 156

BirdEye

MARCH 6, 2025

They followed the rulebooklaunched a website, created social media accounts, and ran paid ads. A balanced approachmerging search engine optimization, smart social media accounts, and fresh contentworks best for a long-term footprint. Increase online presence. But visibility alone isnt enough.

Social Media 85

Social Media Multi-Channel Advertising Feedback 85

BirdEye

NOVEMBER 30, 2023

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

Social Media 116

Social Media Management Brands Communication 116

BirdEye

JULY 13, 2023

billion people are active on social media worldwide. Using social media platforms is one of the quickest ways to boost your brand’s visibility and success. That’s why it’s critical for companies to embrace social media optimization strategies. Table of contents What is social media optimization?

Social Media 98

Social Media Advertising Return on Investment Brands 98

Experience Investigators by 360Connext

SEPTEMBER 17, 2014

They might see you are not responding to inquiries or concerns on social media. They might not have the advertising budget, but they often gain the loyalty. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience. This is especially subtle.

Metrics 252

Metrics Customer Experience Social Media Loyalty 252

BirdEye

SEPTEMBER 12, 2023

We live in times that demand every business to have some presence on at least 2-3 social media platforms. You can no longer afford not to have a social media strategy for your business. There is heavy competition among brands on social media. Table of contents Why is social media marketing important?

Social Media 105

Social Media Measurement Brands Leadership 105

Alida

SEPTEMBER 22, 2016

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. Miller explained the ‘Authenticity Lifecycle,’ which is a business model that infuses authentic engagement with marketing, innovation and customer experience activities.

2016 267

2016 Innovation Marketing Insights 267

Magellan Solutions

AUGUST 10, 2023

When it comes to building a strong social media presence, it’s essential to have a solid digital marketing strategy. This is especially true if you’re not only after social networking but also for brand awareness. Chatbots offer a seamless and personalized customer experience, strengthening brand loyalty.

Social Media 98

Social Media Advertising Metrics Insights 98

InMoment XI

MAY 31, 2022

As customers go through the various stages in the sales funnel, they cross departments from marketing to sales to product to customer success and customer service. Once your team is assembled, ask Marketing to list out each key customer segment. And don’t discount the data your customers volunteer on social media and review sites.

Customer Journey Mapping 396

Customer Journey Mapping Customer Journey Net Promoter Score Touchpoint 396

Experience Investigators by 360Connext

APRIL 21, 2015

pay very little attention to traditional advertising, so offering meaningful experiences is how some brands are breaking through the noise. Whatever it is, the new marketing campaign, the new store display, the new product upgrade. Some are predicting that by 2020, the B2B ecommerce market will be twice as large at the B2C market.

B2B 285

B2B B2C Social Media Innovation 285

InMoment XI

JULY 7, 2022

These are some of the quantitative methods that reflect your brand equity: Profit margins Price sensitivity Profitability Growth rate Market share percentage Purchasing frequency. Interviews, social media presence, and customer feedback surveys are another way to gauge how your brand equity is performing. Build Relationships.

Brands 369

Brands ROI Social Media Return on Investment 369

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

Social Media 98

Social Media Management Multi-Channel ROI 98

BirdEye

MARCH 7, 2023

Research predicts that the number of people using social media will grow to about 5 billion in 2023. This year alone, 300 million more people are set to use social media than the previous year. Table of contents Challenges of managing social media for business Why is social media important for your business?

Social Media 94

Social Media Multi-Channel Metrics Measurement 94

BirdEye

FEBRUARY 15, 2023

Dentists and dental practices are increasingly turning to social media as a way to connect with patients, promote their services, and grow their businesses. Social media marketing provides dentists with an effective platform for connecting with potential customers and building relationships that will last.

Social Media 96

Social Media Entertainment Connections Download 96

Experience Investigators by 360Connext

JULY 13, 2015

Marketing, advertising, social media, and even the way we incentivize our employees are all focused on getting those new customers to walk in the door. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience.

Customer Journey 259

Customer Journey Customer Journey Mapping Social Media Travel 259

BirdEye

DECEMBER 29, 2022

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. Impressions 3.

Social Media 98

Social Media Metrics Net Promoter Score Return on Investment 98

BirdEye

DECEMBER 8, 2022

Using social media to grow your business’s presence online is a great start, but keeping up with new platforms can be challenging. There are more than a dozen types of social media with more popping up every day. Table of contents Choosing the right social media types for your business 1. Social networks 2.

Social Media 98

Social Media Brands Entertainment Connections 98

BirdEye

MARCH 22, 2023

Including social media in your marketing strategy is crucial to maximizing your leads. However, running a business can be time-consuming, and implementing social media plans may require assistance. Posting consistently is the number one way to achieve your goals on social media.

Social Media 98

Social Media Multi-Channel E-support Management 98

BirdEye

APRIL 18, 2023

This means for business owners, advertising locally is essential to keep the doors open and reach the target audience in the local market. In this blog post, we’ll share 25 local advertising ideas to help you reach those goals. In this blog post, we’ll share 25 local advertising ideas to help you reach those goals.

Advertising 98

Advertising Social Media Events Magazine 98

Experience Investigators by 360Connext

JANUARY 12, 2015

All loyalty and authentic word-of-mouth marketing results are based on emotion. Zappos figured this out early by offering those small moments of delight, like upgrading to overnight shipping unexpectedly, and spent very little on advertising. Most likely, it’s because you wanted your friends to know about something great.

Loyalty 291

Loyalty Hotels Hospitality Loyalty Programs 291

BirdEye

DECEMBER 21, 2022

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. Take the initiative to develop a social media campaign for TikTok.

Social Media 97

Social Media 2023 2022 2026 97

InMoment XI

JULY 13, 2022

As well as this, they tend to refer new customers to you – accounting for more than 80% of referrals for many businesses – and talk about you on social media/in person. They’re also likely to evaluate competitors if they see an interesting advertisement or offer, rather than being wholly loyal to your brand.

Net Promoter Score 368

Net Promoter Score Customer Retention NPS Social Media 368

Experience Investigators by 360Connext

OCTOBER 29, 2014

The advertisements for customer rewards only apply to those shiny, new customers, not the old dusty ones paying their bills on time each month and providing most of the company revenue. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience.

Poor Customer Service 303

Poor Customer Service Loyalty Social Media Consulting 303

GetFeedback

MAY 13, 2019

Teams such as Sales, Support, Success, Implementation, and Marketing all need to be able to submit this data into a common process. Social media posts. Social media platforms like Twitter are full of these sentiments. Don’t fall into the trap of advertising the good, and relegating criticism to the trash can.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

BirdEye

AUGUST 28, 2023

Social reach is one of the most important metrics of social media management. When you publish content on social media, you want to know who sees it and how many people interact with it. That’s what social media reach gives you. See Pricing FREE DEMO Table of contents Q1: What is a social media reach?

Social Media 98

Social Media Metrics Measurement Multi-Channel 98

Experience Investigators by 360Connext

NOVEMBER 20, 2014

In it he talks about the importance of ensuring that sales, marketing, product and customer success are aligned in their vision to ensure that all four teams are working harmoniously: Marketing is bringing in leads that have the potential to turn into repeat customers.

Customer Experience 302

Customer Experience Chief Customer Officer Events 2003 302

InMoment XI

FEBRUARY 23, 2024

Effective market segmentation is critical to that goal. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. What Is Market Segmentation? If not, that’s okay because market segmentation isn’t primarily concerned with how many customers you have.

Marketing 195

Marketing Customer Experience Return on Investment Consumers 195