BirdEye

JANUARY 24, 2025

Today’s digital world makes social media marketing for hotels essential to their growth strategy. But it’s not just about showcasing your property; social media is now most travelers’ primary source of travel inspiration. It's about building real connections and driving strong social media engagement.

Social Media 52

Social Media Hotels Marketing Travel 52

BirdEye

MARCH 28, 2025

In 2025, real estate social media marketing is no longer optionalit’s essential. With more potential buyers scrolling through social media platforms than ever, real estate agents and businesses must establish a strong social media presence to capture attention, build relationships, and generate leads.

Social Media 52

Social Media Marketing 2025 Events 52

BirdEye

DECEMBER 29, 2022

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. Social share of voice 9.

Social Media 98

Social Media Metrics Net Promoter Score Return on Investment 98

BlueOcean

OCTOBER 21, 2024

While companies are increasingly tracking customer lifetime value (LTV), the accuracy of the key metric still often falls short. Acquisition costs are seen in sales efforts, marketing, and advertising as well as customer onboarding, so it’s retention that appears to gain the most profit in return.

Lifetime Customer 156

Lifetime Customer Poor Customer Service Social Media Customer Retention 156

InMoment XI

OCTOBER 19, 2021

And finally, we ask questions that seem irrelevant or unimportant to the customer, but we want to know more about it, like “did you remember seeing any advertisements on your flight today?” We have agents on the phone, email, live chat, and social media messaging. It’s an amazing source of customer feedback.

Customer Experience 370

Customer Experience Social Media Call Center Metrics 370

BirdEye

JANUARY 12, 2024

Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. In other words, hyperlocal social media marketing ensures that your message resonates with the people who are most likely to visit your store, use your services, or engage with your brand.

Social Media 109

Social Media Marketing Events Advertising 109

BirdEye

JANUARY 11, 2023

Social media is a daily part of our lives, but many companies still have questions about it. These are just a few of the social media questions that businesses are asking. In this blog post, we’ll answer 25 of the most important social media questions. Social media questions: The how?

Social Media 98

Social Media Multi-Channel Advertising 2002 98

BirdEye

NOVEMBER 30, 2023

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

Social Media 116

Social Media Management Brands Communication 116

BirdEye

MARCH 6, 2025

They followed the rulebooklaunched a website, created social media accounts, and ran paid ads. A balanced approachmerging search engine optimization, smart social media accounts, and fresh contentworks best for a long-term footprint. Increase online presence. The payoff? But visibility alone isnt enough.

Social Media 85

Social Media Multi-Channel Advertising Feedback 85

InMoment XI

MAY 31, 2022

If your company advertises via billboard, for example, that can be hard to track, even if you survey customers. To get a pulse across your entire customer base, consider tracking core CX metrics. And don’t discount the data your customers volunteer on social media and review sites. So start there.

Customer Journey Mapping 396

Customer Journey Mapping Customer Journey Net Promoter Score Touchpoint 396

BirdEye

SEPTEMBER 12, 2023

We live in times that demand every business to have some presence on at least 2-3 social media platforms. You can no longer afford not to have a social media strategy for your business. There is heavy competition among brands on social media. Table of contents Why is social media marketing important?

Social Media 105

Social Media Measurement Brands Leadership 105

Brandwatch CX

MARCH 27, 2025

It emphasizes attributing each response and purchase to individual advertisements. It’s also important to celebrate success , and make it an important metric internallyif you havean ongoing relationship with clients. If your customer service delights on social media people will hear about it.

Customer Relationships 93

Customer Relationships Marketing Social Media Loyalty Programs 93

Magellan Solutions

AUGUST 10, 2023

When it comes to building a strong social media presence, it’s essential to have a solid digital marketing strategy. This is especially true if you’re not only after social networking but also for brand awareness. Most marketers now use AI tools in social media to connect with their target audiences effectively.

Social Media 98

Social Media Advertising Metrics Insights 98

InMoment XI

JULY 13, 2022

Simple to understand, this powerful metric can give you a wealth of information that you can use to improve your brand. NPS is a metric designed to measure customer experience. They are unlikely to complain about you to colleagues, but won’t necessarily spend their time singing your praises or talking about you on social media either.

Net Promoter Score 368

Net Promoter Score Customer Retention NPS Social Media 368

BirdEye

MARCH 7, 2023

Research predicts that the number of people using social media will grow to about 5 billion in 2023. This year alone, 300 million more people are set to use social media than the previous year. Table of contents Challenges of managing social media for business Why is social media important for your business?

Social Media 94

Social Media Multi-Channel Metrics Measurement 94

BirdEye

FEBRUARY 21, 2023

Are you curious about how people use social media? Social media statistics can provide valuable insights into these questions and more. From Facebook’s total users to Twitter’s average daily tweets, there are so many facts that help us better understand how we interact with social networks. Let’s get started.

Social Media 98

Social Media 2023 Marketing Advertising 98

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

Social Media 98

Social Media Management Multi-Channel ROI 98

BirdEye

AUGUST 28, 2023

Social reach is one of the most important metrics of social media management. When you publish content on social media, you want to know who sees it and how many people interact with it. That’s what social media reach gives you. Q2: Why is it important to measure social media reach?

Social Media 98

Social Media Metrics Measurement Multi-Channel 98

BirdEye

DECEMBER 8, 2022

Using social media to grow your business’s presence online is a great start, but keeping up with new platforms can be challenging. There are more than a dozen types of social media with more popping up every day. Table of contents Choosing the right social media types for your business 1. Social networks 2.

Social Media 98

Social Media Brands Entertainment Connections 98

Experience Investigators by 360Connext

NOVEMBER 20, 2014

While retention is closely correlated with concrete metrics like the quality of the product, the utility of the features, and adoption-rates, an equally powerful metric is overall quality of your customer experience. She has spoken at several conferences over the years on B2B and B2C social strategies and online reputation management.

Customer Experience 302

Customer Experience Chief Customer Officer Events 2003 302

GetFeedback

DECEMBER 21, 2018

Faced with poor customer service, 20% of consumers would complain publicly via social media. ( New Voice Media ). 47% of consumers would recommend a business to others if it provided better customer service. ( New Voice Media ). New Voice Media ). New Voice Media ). Genesys ). ( New Voice Media ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

BirdEye

DECEMBER 21, 2022

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. Take the initiative to develop a social media campaign for TikTok.

Social Media 97

Social Media 2023 2022 2026 97

GetFeedback

MAY 13, 2019

Social media posts. Social media platforms like Twitter are full of these sentiments. There are tools that can group and perform sentiment analysis on social media posts, leading you to both the good and the bad perceptions of your offering. Do you need a social media management tool?

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

InMoment XI

OCTOBER 19, 2021

And finally, we ask questions that seem irrelevant or unimportant to the customer, but we want to know more about it, like “did you remember seeing any advertisements on your flight today?” We have agents on the phone, email, live chat, and social media messaging. It’s an amazing source of customer feedback.

Customer Experience 221

Customer Experience Social Media Call Center Metrics 221

NetBase

APRIL 25, 2019

Spring is a great time to perform a social media audit , to check in and ensure your brand goals are on track for the next quarter – headed towards back-to-school campaigns and ultimately the holiday season. Which tools are best for assessing your social performance? Look to social for answers. Social Mention.

Social Media 83

Social Media Multi-Channel Demo Consumers 83

NetBase

OCTOBER 4, 2019

October 2019 Update: Trends change, technology advances, and correspondingly, social analytics and social media management tools become increasingly more powerful. What are the top social media tools to have on your radar in 2020? Selecting the Right Social Media Management Tools. Let’s check it out.

Social Media 76

Social Media 2020 Demo ROI 76

InMoment XI

MAY 2, 2024

Almost 70% of consumers trust the opinions of other consumers more than paid advertisements. With locations pages, you are able to track location-specific metrics such as impressions, website, call, and navigation clicks. This will also aid in running targeted campaigns that may only apply to one location.

Retail 195

Retail Customer Retention Management 2024 195

NetBase

JANUARY 7, 2019

January 2019 Update: As trends change and technology advances, social media tools become more powerful as well. Here’s an updated list of some of what’s out there right now, as well as what you should look for in a social analytics tool. A Quick Refresher on Why You Need Social Analytics Tools. Already know what matters?

Social Media 77

Social Media 2019 Demo ROI 77

BirdEye

MAY 5, 2023

How well you reach your customers to pitch your products depends on how effective your advertising is. And it means you have to get selective about how, when, and where you advertise your business. Table of contents What is free advertising? eBay eBay is a veteran free advertising platform that’s been around since 1995.

Advertising 98

Advertising 2023 Automotive Retail 98

Fox Metrics

NOVEMBER 19, 2020

Imagine engaging in social media marketing without measuring any of it. Social Media analytics is fundamental to your marketing success. With the FoxMetrics social media analytics tool , you’ll get insights on what to expect, how to act, and the right decisions to make for social media.

Social Media 59

Social Media Metrics ROI Measurement 59

InMoment XI

APRIL 3, 2024

This includes communicating with a brand via social media, making a purchase online, receiving an email or text confirming an order, providing user feedback on online channels, using a company app, operating a digital kiosk or point-of-sale terminal, or even simply visiting an organization’s webpage.

Customer Expectations 195

Customer Expectations Touchpoint Omnichannel Social Media 195

NetBase

JULY 24, 2019

Part 4 of our Social Media Analytics Guide contains all the info you could ever need about why competitor analysis is crucial, and what it entails. Deeper metrics – Though comparing likes, mentions and retweets might make you think you’re winning (or losing), you really don’t have all the facts if you stop at superficial metrics.

Social Media 78

Social Media Metrics Brands Events 78

Experience Investigators by 360Connext

MAY 20, 2015

Keep advertising a brand promise that isn’t delivered. Keep banking on metrics like the lukewarm customer satisfaction rating your customers provide when they are literally walking out the door. These customers will feel anger whenever they see your brand represented and show that anger to the world. Don’t believe me?

Customer Journey Mapping 306

Customer Journey Mapping Customer Experience Workshop Customer Journey 306

InMoment XI

JULY 12, 2023

Touchpoints are the various points of contact between a customer and a business throughout the customer journey, and they can occur through various channels, such as websites, social media, physical stores, customer service interactions, and more. What does their interaction look like?

Customer Experience 195

Customer Experience Social Media Touchpoint Net Promoter Score 195

InMoment XI

AUGUST 9, 2024

The metrics you choose will depend on what your customer experience goals are. You should choose the metric that most closely aligns to your CX goals. You should choose the metric that most closely aligns to your CX goals. Here is a brief overview of some of the most common customer experience metrics: 1. For example.

Customer Experience 221

Customer Experience Net Promoter Score 2024 Customer Journey Mapping 221

BirdEye

DECEMBER 4, 2024

Whether it’s a real estate company or a popular restaurant chain, the customer journey often starts with a quick search on Google or social media. ASA guidelines : According to the Advertising Standards Authority (ASA), every testimonial or review showcased across marketing campaigns must be genuine.

Management 52

Management Multi-Channel Social Media Demo 52

BirdEye

DECEMBER 30, 2024

See Pricing FREE DEMO Proven healthcare lead-generation strategies Healthcare providers, especially multi-location businesses, can attract and convert medical sales leads with these effective strategies: Multi-channel campaigns: Engage prospects across email, social media, Google Ads, and direct mail.

Healthcare 52

Healthcare Multi-Channel Social Media Advertising 52