Currency Alliance

OCTOBER 12, 2020

This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged. Every business needs a loyalty strategy, but not every business needs a loyalty points program.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Currency Alliance

OCTOBER 21, 2024

It has been my opinion for the past 10 years that creating a network of partners to support almost every type of loyalty program is the key to long-term success and creating value for all stakeholders. The purpose of this article is to discuss what mix of partners might be best for achieving these goals in your loyalty program.

Loyalty 52

Loyalty Loyalty Programs Hotels Airlines 52

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

2024 72

2024 Article Customer Service Contact Center 72

Currency Alliance

OCTOBER 4, 2023

Recognizing loyalty program members at the Point of Sale (POS) has been challenging for over 30 years. The result is that it can be difficult for a retailer to deliver a smooth customer experience when identifying their own loyalty program members, or customers in partner loyalty programs, at the POS.

Loyalty 59

Loyalty Loyalty Programs Retail Banking 59

CSM Magazine

NOVEMBER 22, 2023

One innovative solution that has gained significant traction is Paysafe cards. Fintech Disruption: Fintech companies have disrupted the traditional financial sector by introducing innovative payment solutions. This disruption has prompted traditional banks and financial institutions to adapt and innovate to remain competitive.

Banking 52

Banking Financial E Commerce Retail 52

CSM Magazine

OCTOBER 16, 2024

Special offers for new members and a loyalty program for regular visitors provide additional benefits that increase the attractiveness of the interface and incentives for continued participation. Loyalty programs and special promos help to keep the interest of users, adding additional opportunities for participation.

Entertainment 52

Entertainment Loyalty Programs Financial E-support 52

Thematic

OCTOBER 30, 2024

Continuous product innovation VoC analysis provides a constant feedback loop, offering businesses insights that inform product development and innovation. Direct customer feedback can provide actionable insights that help retailers enhance loyalty programs. Take Apple, for example.

Voice of Customer 62

Voice of Customer Insights E Commerce E-support 62

West Monroe

MAY 31, 2019

Many firms have started building out their potential use cases and strategies, budgeting innovation funds, and building proof of concept systems. Many banks still have hundreds of contact center agents answering simple questions like these, which are the exact types of queries that virtual assistants and chatbots excel at answering.

Banking 40

Banking Financial Contact Center ROI 40

Currency Alliance

DECEMBER 11, 2023

For this reason, only very large partners end up collaborating even though the loyalty program members engage with thousands of medium or smaller potential partners on a daily basis. This is a major opportunity cost for every loyalty program. In this case, the contract is with the third party (i.e.,

Loyalty 52

Loyalty Loyalty Programs Document Brands 52

SurveySensum

NOVEMBER 1, 2024

You can measure conative loyalty by looking at metrics like customer retention rate and loyalty program participation. For instance, Apple is a great example—many of its customers demonstrate conative loyalty by continuing to buy its products due to the strong ecosystem and brand identity, regardless of competitive offerings.

Loyalty 52

Loyalty Customer Relationships Brands Sales 52

Currency Alliance

FEBRUARY 15, 2018

This has come at the cost of innovation, experimentation, and ultimately customer experience. You can observe this in the last 20 years of Tesco’s growth, which obediently correlates to the Bank of England base rate. A 2015 PwC report sounded the death-knell for no-fees banking in the UK. [ix].

Retail 110

Retail Brands Banking 2015 110

SurveySensum

AUGUST 24, 2023

Instant Gratification Through Automated Messaging – Airbnb In the realm of hospitality, Airbnb stands out for its innovative approach to reducing customer effort. Seamless Account Management with Virtual Assistant – Bank of America Leveraging the power of cutting-edge technologies such as AI chatbots, Virtual Assistants, etc.

Brands 52

Brands Airlines Effort Score Banking 52

Currency Alliance

DECEMBER 7, 2021

But make no mistake; failing in the medium-to-long term on these Loyalty Imperatives will put your customer relationships at risk and ultimately damage your brand. Loyalty programs are no different. The good news is your loyalty program is one of the most effective ways to achieve significant differentiation.

2030 52

2030 2022 Loyalty Loyalty Programs 52

Currency Alliance

FEBRUARY 20, 2023

It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. The loyalty rules engine is the module that enables the types of promotions that are familiar from every major loyalty program. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Customer Bliss

OCTOBER 11, 2016

He creates innovative programs, products and partnerships that drive engagement, grow share of wallet and accelerate performance. Power-winning guest loyalty program. Bank on that. He is responsible for inspiring customers across the world to explore, experience and fall in love with Hilton’s hotels and brands.

Chief Customer Officer 0

Chief Customer Officer Hospitality Travel Hotels 0

Currency Alliance

MAY 20, 2024

Consumers used to show loyalty to their main bank more or less by default. Now, forward-thinking banks are urgently considering how to keep their payment cards top-of-wallet and expand the stickiness of their relationships with customers over the next decade. which many banks also provide.

Banking 52

Banking Loyalty Loyalty Programs Travel 52

BirdEye

SEPTEMBER 11, 2023

Apple) High-quality customer experience helps businesses grow loyalty programs and referral campaigns, lowering customer acquisition and retention spending. Starbucks A significant chunk of Starbucks’ revenue comes from customers using its mobile apps and connected loyalty programs.

Customer Experience 114

Customer Experience Social Media Multi-Channel Omnichannel 114

Currency Alliance

MARCH 5, 2019

Should my brand be in a loyalty coalition? Do reward points really earn loyalty? These, and other important questions, were subject of a debate held recently at the Visa Innovation Center in London, and Convened by Annich McIntosh of Loyalty Magazine. Loyalty Coalitions are Morphing into Marketplaces.

Magazine 58

Magazine Loyalty Loyalty Programs Entertainment 58

Oracle

APRIL 30, 2019

SmarterCX presents the Smarter Demos series , a 2-minutes-or-less look at some of the most innovative CX technologies and how they work. We’re all familiar with loyalty programs, but did you know that you can earn Bitcoin while you shop? Bitcoin lets you be your own bank and take control of your money.

Demo 69

Demo 2019 Retail Omnichannel 69

Currency Alliance

DECEMBER 17, 2019

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64

Loyalty 2020 Loyalty Programs Travel 64

Currency Alliance

MAY 9, 2022

The next decade will see even more accelerated innovation around the API economy, and those companies that can adapt to constant change will outpace their competitors. . To help businesses on this path, we have decided to share our experience in building an API-centric loyalty platform over the years.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. Improving customer insight and loyalty personalization.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. Kudos to them. Or, perhaps the move wasn’t so bold?

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have. referring friends.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

Oracle

JANUARY 16, 2018

With every new year comes new customer experience trends and innovations. On the horizon for 2018 is an increase in customer advisory boards, new job titles, and the next frontier of customer experience-related innovation management. Prediction #2: Increased focus on innovation management.

2018 52

2018 Customer Experience Net Promoter Score Innovation 52

Currency Alliance

MAY 19, 2021

Any brand can embrace headless loyalty services quickly and easily – even if you already have millions invested in an aging loyalty program. Since Currency Alliance operates in the loyalty sector, I can speak with more confidence about loyalty. Extending Loyalty Commerce. This also helps to keep costs down.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

CSM Magazine

MAY 30, 2024

Bank Transfers Direct transfers from bank accounts ensure a secure, traceable transaction method. NetEnt Renowned for high-quality graphics and innovative features in their slot games. Yggdrasil Gaming Offers unique and visually stunning slot games with innovative gameplay mechanics. Maintains player engagement.

Customer Service 52

Customer Service E-support Social Media Measurement 52

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

DECEMBER 13, 2018

Escalating competition across sectors – not a purported “death of loyalty” – is making loyalty harder earned. As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Loyalty program management’ was reported as CMO’s lowest priority, with 4.8%

Loyalty 45

Loyalty 2019 Loyalty Programs 2018 45

ReviewTrackers

MAY 8, 2017

Session topics include the state of the Internet of Things, CX ROI, data analytics and personalization, customer and employee adoption, virtual and augmented reality, and customer loyalty programs. Featured speakers come from companies like USAA, MetLife, Northwestern Mutual, MoneyLion, Hanover Insurance, and Citizens Bank.

2017 50

2017 Events Customer Experience Customer Journey Mapping 50

John Paul

JULY 17, 2018

Premier worldwide leader in loyalty solutions and brand hospitality to serve Asia Pacific clients across banking, luxury, technology, automotive, FMCG and hospitality sectors. A highly innovative digital self-service solution. Andrew Quake, CEO APAC John Paul. Andrew Quake shared: “ I am delighted to lead John Paul Asia Pacific.

Leadership 40

Leadership Automotive Hospitality Travel 40

Currency Alliance

MAY 9, 2019

This article describes why a Loyalty Strategy will become the only long-term, sustainable point of differentiation in the mobility portal wars, because sufficient capital will find innovative growth companies and legacy players will eventually learn how to become more agile. The massive potential of loyalty marketing in mobility.

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

Currency Alliance

APRIL 23, 2019

Chuck Ehredt sat down with Steve Hoban, who recently returned to the UK after spending 11 years working for Pick n Pay in South Africa, to discuss brand collaboration in loyalty schemes. In such a context, the extra value that a loyalty program can deliver to customers was probably meaningful to many people.

Loyalty 40

Loyalty Marketing Loyalty Programs 2011 40

Retently

MARCH 18, 2019

Consumers love Starbucks – even more since the company implemented its rewards program. Apparently, customer loyalty was so high that Starbucks’ program ended up holding more money than some banks. Unique, Innovative Products and Offers. High Customer Loyalty and Word of Mouth Advertising.

Net Promoter Score 133

Net Promoter Score NPS Customer Retention Loyalty 133