Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Travel 52

SurveySensum

NOVEMBER 1, 2024

You can measure conative loyalty by looking at metrics like customer retention rate and loyalty program participation. For instance, Apple is a great example—many of its customers demonstrate conative loyalty by continuing to buy its products due to the strong ecosystem and brand identity, regardless of competitive offerings.

Loyalty 52

Loyalty Customer Relationships Brands Sales 52

Currency Alliance

SEPTEMBER 17, 2019

In this new content series, we show what a world-beating loyalty program would look like in four different sectors, and discuss the brands currently showing the potential to build that ‘world-beating’ program. A world-beating program in travel. Velocity: a leader in modern loyalty.

Loyalty Programs 40

Loyalty Programs Travel Loyalty Airlines 40

Currency Alliance

DECEMBER 20, 2022

During 2023, brands will make it easier for more customers to realize value from loyalty program participation. This will help them engage many more customers – particularly in the mid-to-long tail: previously not seen as a valuable target for loyalty marketing, but now recognized as a leading source of incremental revenue.

2023 52

2023 Loyalty Innovation Loyalty Programs 52

Currency Alliance

JUNE 11, 2019

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. People are more likely to leave their spouse than their bank[ii], so it might seem that banks have no case to answer. Extra what?

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

2024 73

2024 Article Customer Service Contact Center 73

Currency Alliance

NOVEMBER 4, 2022

This fee is commonly how financial services brands have funded their loyalty rewards for at least the past decade. So how should New Zealand’s banks and brands respond, and how should other brands collaborate with partners to reduce dependency on any single source of funding? Of course, this has happened before in other jurisdictions.

Loyalty 52

Loyalty Marketing Loyalty Programs Banking 52

Oracle

APRIL 30, 2019

SmarterCX presents the Smarter Demos series , a 2-minutes-or-less look at some of the most innovative CX technologies and how they work. We’re all familiar with loyalty programs, but did you know that you can earn Bitcoin while you shop? Bitcoin lets you be your own bank and take control of your money.

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Demo 2019 Retail Omnichannel 69

Currency Alliance

OCTOBER 4, 2023

Recognizing loyalty program members at the Point of Sale (POS) has been challenging for over 30 years. The result is that it can be difficult for a retailer to deliver a smooth customer experience when identifying their own loyalty program members, or customers in partner loyalty programs, at the POS.

Loyalty 59

Loyalty Loyalty Programs Retail Banking 59

West Monroe

MAY 31, 2019

Many firms have started building out their potential use cases and strategies, budgeting innovation funds, and building proof of concept systems. Many banks still have hundreds of contact center agents answering simple questions like these, which are the exact types of queries that virtual assistants and chatbots excel at answering.

Banking 40

Banking Financial Contact Center ROI 40

BirdEye

SEPTEMBER 11, 2023

Apple) High-quality customer experience helps businesses grow loyalty programs and referral campaigns, lowering customer acquisition and retention spending. Starbucks A significant chunk of Starbucks’ revenue comes from customers using its mobile apps and connected loyalty programs.

Customer Experience 114

Customer Experience Social Media Multi-Channel Omnichannel 114

Currency Alliance

MARCH 5, 2019

Should my brand be in a loyalty coalition? Do reward points really earn loyalty? These, and other important questions, were subject of a debate held recently at the Visa Innovation Center in London, and Convened by Annich McIntosh of Loyalty Magazine. Loyalty Coalitions are Morphing into Marketplaces.

Magazine 58

Magazine Loyalty Loyalty Programs Entertainment 58

Retently

MARCH 18, 2019

Consumers love Starbucks – even more since the company implemented its rewards program. Apparently, customer loyalty was so high that Starbucks’ program ended up holding more money than some banks. Unique, Innovative Products and Offers. High Customer Loyalty and Word of Mouth Advertising.

Net Promoter Score 126

Net Promoter Score NPS Customer Retention Loyalty 126

Currency Alliance

DECEMBER 17, 2019

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64

Loyalty 2020 Loyalty Programs Travel 64

CSM Magazine

NOVEMBER 22, 2023

One innovative solution that has gained significant traction is Paysafe cards. Fintech Disruption: Fintech companies have disrupted the traditional financial sector by introducing innovative payment solutions. This disruption has prompted traditional banks and financial institutions to adapt and innovate to remain competitive.

Banking 52

Banking Financial E Commerce Retail 52

Oracle

JANUARY 16, 2018

With every new year comes new customer experience trends and innovations. On the horizon for 2018 is an increase in customer advisory boards, new job titles, and the next frontier of customer experience-related innovation management. Prediction #2: Increased focus on innovation management.

2018 52

2018 Customer Experience Net Promoter Score Innovation 52

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. Kudos to them. Or, perhaps the move wasn’t so bold?

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

DECEMBER 7, 2021

But make no mistake; failing in the medium-to-long term on these Loyalty Imperatives will put your customer relationships at risk and ultimately damage your brand. Loyalty programs are no different. The good news is your loyalty program is one of the most effective ways to achieve significant differentiation.

2030 52

2030 2022 Loyalty Loyalty Programs 52

ReviewTrackers

MAY 8, 2017

Session topics include the state of the Internet of Things, CX ROI, data analytics and personalization, customer and employee adoption, virtual and augmented reality, and customer loyalty programs. Featured speakers come from companies like USAA, MetLife, Northwestern Mutual, MoneyLion, Hanover Insurance, and Citizens Bank.

2017 50

2017 Events Customer Experience Customer Journey Mapping 50

Currency Alliance

MAY 9, 2019

This article describes why a Loyalty Strategy will become the only long-term, sustainable point of differentiation in the mobility portal wars, because sufficient capital will find innovative growth companies and legacy players will eventually learn how to become more agile. The massive potential of loyalty marketing in mobility.

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

Currency Alliance

DECEMBER 11, 2023

For this reason, only very large partners end up collaborating even though the loyalty program members engage with thousands of medium or smaller potential partners on a daily basis. This is a major opportunity cost for every loyalty program. In this case, the contract is with the third party (i.e.,

Loyalty 52

Loyalty Loyalty Programs Document Brands 52

TechSee

FEBRUARY 12, 2018

In customer service, blockchain is currently being analyzed for its ability to reinvigorate customer loyalty programs. The solution is ideal for customer support departments of banks, insurance, supply chain, trading, real estate, law, and other industry that requires confidential documents.

2018 84

2018 Customer Service Multi-Channel Document 84

TechSee

FEBRUARY 12, 2018

In customer service, blockchain is currently being analyzed for its ability to reinvigorate customer loyalty programs. The solution is ideal for customer support departments of banks, insurance, supply chain, trading, real estate, law, and other industry that requires confidential documents.

2018 84

2018 Customer Service Multi-Channel Document 84

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

SurveySensum

AUGUST 24, 2023

Instant Gratification Through Automated Messaging – Airbnb In the realm of hospitality, Airbnb stands out for its innovative approach to reducing customer effort. Seamless Account Management with Virtual Assistant – Bank of America Leveraging the power of cutting-edge technologies such as AI chatbots, Virtual Assistants, etc.

Brands 52

Brands Airlines Effort Score Banking 52

Currency Alliance

FEBRUARY 20, 2023

It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. The loyalty rules engine is the module that enables the types of promotions that are familiar from every major loyalty program. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Currency Alliance

MAY 9, 2022

The next decade will see even more accelerated innovation around the API economy, and those companies that can adapt to constant change will outpace their competitors. . To help businesses on this path, we have decided to share our experience in building an API-centric loyalty platform over the years.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

Currency Alliance

OCTOBER 27, 2017

Unfortunately, the customer loyalty sector has not kept pace. Most loyalty programs still retain largely the same design as 20 years ago. The key to getting customers once again actively involved in loyalty program participation is through providing greater liquidity.

Loyalty 45

Loyalty Customer Engagement Engagement Loyalty Programs 45

John Paul

JULY 17, 2018

Premier worldwide leader in loyalty solutions and brand hospitality to serve Asia Pacific clients across banking, luxury, technology, automotive, FMCG and hospitality sectors. A highly innovative digital self-service solution. Andrew Quake, CEO APAC John Paul. Andrew Quake shared: “ I am delighted to lead John Paul Asia Pacific.

Leadership 40

Leadership Automotive Hospitality Travel 40

Currency Alliance

MAY 19, 2021

Any brand can embrace headless loyalty services quickly and easily – even if you already have millions invested in an aging loyalty program. Since Currency Alliance operates in the loyalty sector, I can speak with more confidence about loyalty. Extending Loyalty Commerce. This also helps to keep costs down.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. Improving customer insight and loyalty personalization.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

OpinionLab

MARCH 12, 2015

For the remainder of this newsletter, I’m going to outline some of the more innovative and impactful applications of VOC data: Personas. Perhaps you’ve asked them to provide their income level or the purpose of their visit; maybe you are interested in identifying their persona or status level in your loyalty program.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

Currency Alliance

APRIL 23, 2019

Chuck Ehredt sat down with Steve Hoban, who recently returned to the UK after spending 11 years working for Pick n Pay in South Africa, to discuss brand collaboration in loyalty schemes. In such a context, the extra value that a loyalty program can deliver to customers was probably meaningful to many people.

Loyalty 40

Loyalty Marketing Loyalty Programs 2011 40

CSM Magazine

MAY 30, 2024

Bank Transfers Direct transfers from bank accounts ensure a secure, traceable transaction method. NetEnt Renowned for high-quality graphics and innovative features in their slot games. Yggdrasil Gaming Offers unique and visually stunning slot games with innovative gameplay mechanics. Maintains player engagement.

Customer Service 52

Customer Service E-support Social Media Measurement 52