Optimove

MARCH 18, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: March marks Problem Gambling Awareness Month in the US. But if consumers perceive a brand as not sufficiently investing in their wellbeing, the brand risks losing their loyalty and business.

Download 52

Download Loyalty Demo Measurement 52

Optimove

MARCH 30, 2023

This, for us, immediately begs the question, what will summer shopping look like this season for brands? To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. A distant third is brand reputation at 28%.

Consumers 94

Consumers 2022 Omnichannel Retail 94

Optimove

NOVEMBER 29, 2023

Why It Matters: The majority of today’s consumers are embracing the use of AI in marketing — which is great news for retailers. The future looks bright for AI-driven brand marketing, according to Optimove’s 2024 Consumer Perspectives on AI-Driven Brand Marketing Report. Of the 305 U.S.

2024 52

2024 Consumers Loyalty Insights 52

Maru Group

NOVEMBER 16, 2022

We spoke to 1,000 nationally representative UK consumers to better understand how companies and brands can best respond and connect with consumers in times of financial stress. This proposed how brands can connect with customers in a way that validates their uncertainty and supports them through this challenging time.

Consumers 76

Consumers Brands Financial 2022 76

Strativity

NOVEMBER 30, 2022

Seeing your customers as people, not just purchasers, means reconsidering the depth and nature of your brand-consumer relationships. Here, we begin to apply this relationship science to the connection between brands and customers. It’s the same when entering a brand relationship. Slacking on communication = red flag #1.

Consumers 52

Consumers Brands Multi-Channel Touchpoint 52

TechSee

OCTOBER 7, 2024

For a more detailed analysis, be sure to download our comprehensive white paper and industry report. This dual focus on operational excellence and sustainability impact drives deeper customer connections and promotes brand loyalty. Ready to realize the financial and environmental benefits of visual AI?

ROI 124

ROI White Paper Travel Return on Investment 124

SurveyGizmo

NOVEMBER 4, 2021

Please download our CX Predictions for 2022 ebook for our full report. COVID killed brand loyalty. Brand loyalty took a nosedive during the pandemic with 75% of consumers trying a new shopping behavior since COVID started. This includes trying new brands, new retailers, and new generics. Why Consumers Switch.

Loyalty 95

Loyalty Brands 2022 Loyalty Programs 95

Optimove

APRIL 20, 2023

We’re here to help marketers boost customer loyalty and better understand consumer behavior and preferences, but we’re happy to help however we can. So, make a mental note, and let’s dive into our survey results – what do consumers have planned for this Mother’s Day? Last-minute Mother’s Day shopper?

Consumers 98

Consumers 2023 Omnichannel Retail 98

Optimove

OCTOBER 29, 2024

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Marketers will see the growing importance of email personalization and relevance in driving consumer engagement during the competitive holiday shopping season.

Marketing 52

Marketing 2024 Download 2023 52

CSM Magazine

DECEMBER 1, 2021

New data from Dixa , a leading customer engagement platform, has today revealed that brands are struggling to meet evolving consumer demands and expectations in the realm of customer service. . The cumulative result is that, after just one poor experience, 92% of consumers say they would stop shopping with that brand if they could.

Consumers 52

Consumers Brands Customer Service 2022 52

UJET

OCTOBER 22, 2020

And savvy brands understand that mobile is more than just a channel; it’s a paradigm shift in the way we, as people, interact with each other—and with the brands we love. But perhaps most impressive, Instacart was able to scale their business at a time when consumers were in dire need of the company’s services.

Omnichannel 90

Omnichannel Consumers Brands Contact Center 90

TechSee

SEPTEMBER 30, 2024

In this blog, we explore the role of generative AI in CX and how these cutting-edge technologies are redefining CX in the telecom, smart home, home security, and consumer electronics industries. To gain deeper insights into the impact of these technologies, make sure to download our white paper.

White Paper 109

White Paper Automotive Download Customer Satisfaction 109

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor. Improved brand perception.

Automotive 195

Automotive Management Social Media 2024 195

InMoment XI

NOVEMBER 16, 2023

Macro-Environmental Insights The workshop started by contextualising businesses within macro-economic and social environments, considering factors like inflation, evolving consumer behaviours, and societal habits. Download the full summary of our XI Forum Europe 2023 here

Workshop 447

Workshop 2023 Healthcare Travel 447

Optimove

JUNE 29, 2023

With 88% of respondents showing a strong preference for their favorite brands during the back-to-school season, retailers have a significant opportunity to enhance brand engagement. The survey also reveals that 86% of consumers plan to repeat purchases from the same brands as last year.

2023 52

2023 Loyalty Consumers Loyalty Programs 52

InMoment XI

APRIL 25, 2024

Did you know that over half of financial services consumers say they have low trust in their provider? And, of those consumers, only 34% of them would recommend their brand to friends and family. Since finances are such a personal part of our lives, consumers in the industry are the most withholding of their trust.

Financial 195

Financial Management Banking Insurance 195

UJET

OCTOBER 22, 2020

And savvy brands understand that mobile is more than just a channel; it’s a paradigm shift in the way we, as people, interact with each other—and with the brands we love. But perhaps most impressive, Instacart was able to scale their business at a time when consumers were in dire need of the company’s services.

Omnichannel 72

Omnichannel Consumers Brands Contact Center 72

Kustomer

MARCH 14, 2022

While phone support isn’t going anywhere, when you force consumers to switch platforms in order to get their questions answered, you give them a reason to abandon their purchase or generate negative feelings. The less effort, the better — and with the digital-first consumer, chat is often better. Why Consumers Love Chat.

Consumers 92

Consumers E-support Customer Service Representative Social Media 92

InMoment XI

AUGUST 20, 2024

It involves managing the firm’s brand, and ensuring that the public, clients, and the media perceive the firm as a trustworthy and competent entity. Dedicated Help Section: Create a section on your website where clients can access resources like downloadable forms, legal checklists, or links to important legal information.

Management 195

Management Social Media 2024 Download 195

InMoment XI

OCTOBER 3, 2024

Customer retention is important because the longer a customer stays with your brand, the higher their average purchase is. 79% of consumers say that loyalty programs caused them to purchase from an organization more frequently. Stay True to Your Brand Consistency is key to building trust and loyalty with your customers.

Customer Retention 195

Customer Retention 2024 Guest Experience Loyalty Programs 195

InMoment XI

MAY 2, 2024

Whether you are a local shop, regional staple, or nationwide brand, reputation management is one of the most important marketing strategies you need to master to ensure brand success. Almost all consumers, 95% to be exact, will read an online review before purchasing a product.

Retail 195

Retail Customer Retention Management 2024 195

Beyond Philosophy

FEBRUARY 1, 2024

Next, double-digit inflation in all areas of consumer goods has wreaked havoc on consumer spending habits. These responses were based solely on our pictures, so they do not mean anything, per se, but they do reveal a lot about the respondents’ perception of the restaurant brand. Moreover, they can tell us more over time.

Consumers 78

Consumers Customers Download Presentation 78

NetBase

AUGUST 7, 2020

When it comes to business, brands must be prepared to roll with the punches when the unexpected happens and shifts their plans. A perfect example is mattress brand Simmons. They recently experienced wild success leveraging TikTok to target young consumers during this lockdown. Is this an avenue your brand should consider?

Consumers 80

Consumers Social Media Download 2019 80

InMoment XI

AUGUST 17, 2023

Happy customers become brand advocates, fueling growth through positive customer feedback. During challenging times, customers appreciate brands that provide assistance and support when needed. To access all the key drivers of NPS and discover who the leading brands are in the UK, download your copy of the report findings here.

Net Promoter Score 370

Net Promoter Score NPS Customer Satisfaction Roadmap 370

CSM Magazine

FEBRUARY 2, 2023

Nearly half (44%) of global consumers are frustrated by the dominance of the English language on the internet and technology, a new report by RWS has revealed. The trust consumers hold towards brands is influenced by their knowledge and understanding of national and local cultures.

Consumers 52

Consumers Technology Culture 2023 52

Optimove

DECEMBER 14, 2023

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024.

2024 119

2024 Marketing Consumers Download 119

Kustomer

JUNE 27, 2022

In a post-pandemic world, consumers have undergone an inadvertent shift in mindset and expectations surrounding customer experience (CX). Today’s consumer, as a result, finds great benefit in a hybrid customer experience that combines the spark of human communication and the convenience of sophisticated digital assistance.

Consumers 84

Consumers Customer Experience Social Media Poor Customer Service 84

Qualtrics

NOVEMBER 16, 2021

Consumers want better experiences in 2022, and businesses are failing to respond – risking on average 9.5% Read on for top-level insights from our Global Consumer Trends 2022 report. We asked over 23,000 consumers across 23 countries about their experiences with brands in 2021, and what they’re looking for from businesses in 2022.

2022 49

2022 Consumers 2021 Download 49

Avaya

OCTOBER 25, 2018

Dale’s primary focus is developing innovative solutions for companies in consumer packaged goods, food and beverage, retail, hospitality, consumer goods, OTC and other industries. He has significant experience helping clients develop customized consumer solutions specifically designed to meet their business needs.

Consumers 47

Consumers Brands Engagement E Commerce 47

Kustomer

OCTOBER 2, 2020

In fact, according to our own research , 79% of consumers say customer service is extremely important when deciding where to shop, so delivering on consumer expectations has never been more important. It’s not just about delivering on consumer expectations ?— it’s about exceeding their anticipated desires to drive loyalty.

Consumers 61

Consumers Retail E-support Competitive Advantage 61

Tricia Morris

AUGUST 4, 2015

brands and organizations to know as much as possible about consumers and their growing expectations for service across channels. consumers surveyed saying that they have higher expectations for service now than they did a year ago, and First Direct research survey showing that U.K. brands are losing approximately £7.7

Poor Customer Service 99

Poor Customer Service Consumers Brands Customer Service 99

CSM Magazine

MARCH 14, 2022

Chatbots and Intelligent Virtual Assistants are on the customer engagement frontlines, interacting with consumers every day. Leveraging conversational AI to support rich two-way dialogues, they help facilitate seamless real-time communication and resolution, as well as help build a company’s brand credibility and boost engagement.

Consumers 98

Consumers Healthcare Travel Download 98

Strativity

MAY 25, 2023

With rising interest rates, inflation, and softening consumer spending, restaurateurs are facing challenges like those experienced during peak pandemic levels, but food delivery apps are no longer the boon they once were. To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships.

Brands 52

Brands Loyalty Programs E-support 2022 52

Optimove

NOVEMBER 4, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Position-less marketing empowers marketers to break free from rigid roles to reach their full potential. Rigid, assembly-line marketing roles—where each marketer is confined to a specialized task—no longer serve the needs of brands or consumers.

Marketing 59

Marketing Multi-Channel Download Customer Centricity 59

Optimove

AUGUST 28, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This post highlights the delicate balance between maximizing short-term revenue through frequent marketing emails and maintaining long-term customer relationships. Download Now Marketers must continually reassess their email strategies.

Download 52

Download Demo Consumers Brands 52

Optimove

OCTOBER 30, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: It is crucial for brands to understand AI’s risks in marketing to harness its benefits without compromising customer trust and loyalty. If consumers feel that AI-driven marketing is opaque or manipulative, they may distrust the brand and avoid engaging with it.

Marketing 69

Marketing Download Customer Service Representative Government 69

Tricia Morris

JULY 7, 2015

As customer service and the overall customer experience become key differentiators for brands and organizations across all industries, it has never been more important to know as much as you can about your customers and their expectations for service and engagement across channels. Download the 2015 U.S. The newly-released 2015 U.S.

2015 101

2015 Consumers Loyalty Brands 101