Alida

OCTOBER 4, 2016

In particular, insight communities —private, online communities made up of carefully selected groups of customers who develop long-term relationships with brands—are now used by hundreds of customer-centric global brands. Gratitude requires brands to show appreciation for community members. Engagement, not entertainment.

Engagement 250

Engagement Entertainment Insights 2016 250

Alida

SEPTEMBER 22, 2016

The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. Start by clearly defining what your company stands for, developing an understanding of how customers engage with your brand and prioritizing lasting emotional connections with consumers.

2016 267

2016 Innovation Marketing Insights 267

Oracle

JULY 7, 2020

With so many more people at home working, studying, and finding entertainment across devices, the way consumers are behaving and interacting with brands is changing. Here are 3 key areas where consumer behavior is shifting, and how you can modify your strategy to accommodate. Consumer spending centers on essentials.

Consumers 98

Consumers Entertainment Fashion Customer Centricity 98

SurveySensum

NOVEMBER 1, 2024

Loyalty is a brand.” — Shep Hyken. Brands that excel in cultivating loyalty experience 2.5X Well, brand loyalty goes beyond simple recognition of your products; it’s about the profound trust and emotional connection customers have with your brand. What is Brand Loyalty? Why Brand Loyalty Matters?

Loyalty 52

Loyalty Customer Relationships Brands Sales 52

BlueOcean

FEBRUARY 25, 2019

You know your wallet is stuffed with membership cards (roadside assistance, your local gym, and Costco) and your front porch welcomes monthly subscription boxes (Blue Apron, Trunk Club, and Honest Essentials), while your go-to entertainment is no longer cable TV but subscription-based media (Netflix, Hulu, and Amazon Prime.) Let’s chat today.

Customer Experience 290

Customer Experience Contact Center 2019 Customer Care 290

Experience Investigators by 360Connext

MARCH 16, 2015

Jeannie will be leading a roundtable discussion about understanding microinteractions and how they can lead to increased loyalty, brand advocacy, and an overall improved customer experience. . More special events this month: Customer Experience Summit Chicago. March 17th & 18th. Phone Company Name.

Events 223

Events Customer Experience Webinar Telecommunications 223

InMoment XI

FEBRUARY 2, 2024

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. On Thursday, January 25th, we hosted the “Changing The Game” event in Austin, TX—a crucible for innovative ideas and game-changing strategies to address the consumer market in 2024 and beyond.

Hospitality 195

Hospitality Call Center Retail NPS 195

InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.

Retail 195

Retail Customer Experience Social Media NPS 195

Alida

OCTOBER 18, 2016

By 2020, Generation Z will account for 40 percent of all consumers in the U.S. To prepare for the future, companies should start building a relationship with Generation Z consumers now. Also known as Gen Z, iGeneration (iGen) or Net Gen, this cohort is massive and influential. alone, there are 65 million of them.

Travel 279

Travel 2010 Fashion Hotels 279

GetFeedback

JULY 19, 2019

Research reflects it, too: 76% of consumers expect companies to understand their needs and expectations. Some are calling CX the new marketing, others are calling it the new brand. A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business. We all feel it.

ROI 309

ROI Touchpoint Hotels Customer Journey 309

Optimove

SEPTEMBER 30, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: From Netflix, sports betting, and online casinos, consumers have countless ways to connect to entertainment at their fingertips. Lotteries can position themselves as a unique and compelling form of entertainment to outshine the competition.

Entertainment 52

Entertainment Loyalty Programs Social Media Download 52

Kustomer

MARCH 23, 2022

In a crowded marketplace, where consumers are often bombarded with marketing claims made by brands, it can be difficult for them to know who to trust. What is a Brand Ambassador? A brand ambassador is someone who promotes your product or service in their interactions with other people via relevant communication channels.

Brands 95

Brands Social Media Reference Loyalty 95

InMoment XI

OCTOBER 3, 2024

Customer retention is important because the longer a customer stays with your brand, the higher their average purchase is. 79% of consumers say that loyalty programs caused them to purchase from an organization more frequently. Stay True to Your Brand Consistency is key to building trust and loyalty with your customers.

Customer Retention 195

Customer Retention 2024 Guest Experience Loyalty Programs 195

Second to None

JULY 5, 2024

In the current economic landscape, consumer spending patterns have undergone a significant transformation. These have led to a softening of consumer spending. This means inflation is rising faster than spending, indicating pressures on consumers. Consumers are now more careful and selective with their spending.

Consumers 71

Consumers Social Media Omnichannel Customer Centricity 71

TechSee

JUNE 12, 2018

Through new mobile technology, AR has emerged as an innovative tool that allows brands an almost unlimited opportunity to interact three-dimensionally with consumers on their mobile devices. Brands can incorporate a variety of AR experiences into their packaging, and offer the consumer an interactive visual experience.

Apparel 152

Apparel Customer Experience Retail Sales 152

ShepHyken

MARCH 10, 2025

Loyalty Programs by Marketoonist (Marketoonist) According to BCG, the average US consumer now belongs to more than 15 loyalty programs. BCG also found that as the number of loyalty programs has increased, the less engaged and loyal consumers actually are. We took a unique and very entertaining approach.

2025 71

2025 Article Loyalty Programs Customer Service 71

Alida

OCTOBER 23, 2017

The session featured Lindsey Colella, associate director of insights integration at Sun Life Financial, Eileen Chen , consumer insights specialist at Keurig Canada, and Emily Driscoll, insight executive from Bauer Media UK. Today, Keurig Canada is able to engage with consumers twice a week, getting insight more quickly than ever before.

ROI 153

ROI Customer Relationships Insurance Advertising 153

Alida

JANUARY 5, 2018

” Brand management becomes holistic. Thinking about the bigger picture isn’t anything new for CMOs, but Forrester says looking at their brand holistically will be imperative in 2018. This means making sure there’s consistency between what the brand is promising consumers and the experience that’s actually delivered.

2018 0

2018 Marketing Multi-Channel Advertising 0

CSM Magazine

DECEMBER 2, 2024

Three-dimensional videos engage viewers and effectively communicate brand messages in an entertaining and humanized manner. This is how companies get to weave captivating tales that customers associate with their brand. In this way, brands can forge a powerful emotional bond that fosters deeper connections and loyalty.

Entertainment 52

Entertainment Brands Connections Brand Values 52

Alida

NOVEMBER 23, 2021

As a source of insight on how people consume brands and products, and the way they build their lifestyles, videos are invaluable for researchers. Not to mention the increased usage of Zoom during the pandemic.

Blog 246

Blog Brands Consumers Insights 246

Alida

AUGUST 1, 2017

The night’s engaging conversation revealed how top brands keep pace with the digital-first customer and enhance their lifetime value. Unless you’re talking to your target customer on all sorts of decisions, you’re not consumer-centric. If you build a brand that is worthy of being trusted, you’re getting customers for life.

Entertainment 124

Entertainment Advertising User Experience Consumers 124

CSM Magazine

DECEMBER 10, 2024

While companies building consumer apps and prosumer tools invest heavily in personalizing user experiences through product usage data, teams still manually craft the workflows that deliver those personalized moments. The agents are managing on the order of 15-200 billion decisions every week that determine product surface interactions.

2006 52

2006 2009 2025 Consumers 52

Second to None

JULY 5, 2024

In the current economic landscape, consumer spending patterns have undergone a significant transformation. These have led to a softening of consumer spending. This means inflation is rising faster than spending, indicating pressures on consumers. Consumers are now more careful and selective with their spending.

Consumers 62

Consumers Social Media Omnichannel Customer Centricity 62

Storyminers

NOVEMBER 8, 2017

When people think of branding, they tend to think of it in terms of attracting customers—showing off your company’s best qualities to acquire new sales. But branding doesn’t stop after a sale is made. To create effective branding, you have to keep the big picture in mind. Final thoughts.

Brands 76

Brands Customer Experience Events Entertainment 76

Joe Rawlinson

JULY 8, 2015

Chinese retailers are taking interactive consumer engagement and social e-commerce to the next level via private messaging platforms like Weibo and WeChat, helping shoppers throughout the entire purchasing process via live chat and ongoing customer service. There are a number of brands already catering to the demands of Millennials.

Customer Service 144

Customer Service Social Media E Commerce Retail 144

InMoment XI

OCTOBER 4, 2024

It’s a journey encompassing every point of interaction with your brand, from the initial awareness to leaving an online review. Customer Experience (CX) is the overall perception someone has of your brand based on their thoughts and feelings after each interaction with your business.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

C3Centricity

MARCH 12, 2024

Because consumer behaviour has evolved. Today’s consumers are inundated with choices and information, making them more selective about where they direct their attention and loyalty. A study by Epsilon found that 80% of consumers are more likely to purchase a brand that provides personalized experiences.

Customer Engagement 118

Customer Engagement Engagement Competitive Advantage Entertainment 118

ShepHyken

AUGUST 14, 2020

Put simply; customer experience can be defined as thoughts and feelings that the consumer associates with the brand. Consumer experience involves all the interactions, everything including TV ads to the monthly statement. The insurer managed to become a partner in the consumer’s day to day life and healthcare.

Customer Experience 103

Customer Experience Social Media Insurance Entertainment 103

Alida

JUNE 6, 2018

Competition between the two brands is long-standing, so it makes sense it would extend to their digital transformation efforts. But who will win in this race—and, more importantly, what can other brands learn from these retail industry leaders? This has accelerated the brand’s ability to bring new capabilities to market.

Apparel 153

Apparel Retail Innovation Entertainment 153

BirdEye

MARCH 6, 2025

By focusing on local listings, engaging with customers, and maintaining a consistent brand presence. If your brand also feels invisible, keep reading. Well show you why a strong online presence matters, how to build brand awareness, and simple steps to climb higher in search results. Do you know how? The payoff?

Social Media 85

Social Media Multi-Channel Advertising Feedback 85

Second to None

JULY 5, 2024

In the current economic landscape, consumer spending patterns have undergone a significant transformation. These have led to a softening of consumer spending. This means inflation is rising faster than spending, indicating pressures on consumers. Consumers are now more careful and selective with their spending.

Consumers 62

Consumers Social Media Customer Centricity Touchpoint 62

Thematic

OCTOBER 30, 2024

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale. What is voice of the customer?

Voice of Customer 62

Voice of Customer Insights E Commerce E-support 62

InMoment XI

SEPTEMBER 12, 2024

Dissatisfied customers who have churned can harm your brand reputation by leaving a negative review or sharing their bad experiences on social media. It’s important to look at customer churn to prevent customers from leaving due to problems you could potentially solve, which protects your brand, money, and future.

Social Media 195

Social Media Customers Measurement Metrics 195

ShepHyken

JULY 12, 2021

Out of 1,000 consumers, 65% said, “Yes.” Why would customers stay loyal to brands that are slow or can’t offer help? Retail CX interviewed brand and content strategy expert, Margo Bloomstein, to gain insights on what today’s customers want, need, and expect. Pun intended!) This article suggests three “projects” to consider.

2021 135

2021 Article Customer Service Retail 135

TechSee

MAY 7, 2019

More consumers than ever are sending back fully functioning electronic products. TechSee , a global leader in visual customer assistance powered by AI and Augmented Reality, has released the results of a study on consumer behavior when returning non-defective electronic devices, revealing some eye-opening findings. Back to the store.

2011 107

2011 Consumers Entertainment Retail 107

ijgolding

JUNE 15, 2015

The video served as an extremely powerful lesson of the damage that FAILURE to deliver the experiences that customers EXPECT from a brand can do. Now owned by the Hilton empire, the 5 star residence is an icon best associated with the wonderful city of New York (even though the brand has extended to other cities around the globe).

Hotels 97

Hotels Brands Entertainment Events 97

TechSee

OCTOBER 16, 2018

The Consumer Challenge. While in theory, smart devices should be easier to set up – most are wireless and can be remotely connected; in reality, the setup of smart devices can present significant challenges to the consumer. Companies have taken notice of consumer preference for self-service. The Enterprise Challenge.

Wireless 138

Wireless Call Center Consumers Entertainment 138