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Exploring the Impact of COVID-19 on Customer Behavior

BlueOcean

Meanwhile, wild animals are appearing during daylight hours while also thriving in number due to less commuter traffic and tourism—an impact scientists have dubbed the “anthropause.”. On the flip side, it’s obvious how sectors like travel and tourism have suffered over the last year—and that means dwindling contact volume.

Tourism 156
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3 Ways Travel Brands Can Transform Their Loyalty Programs in Response to Covid-19

Oracle

In 2019 (try to remember), according to the World Tourism Organization , the urge to explore our planet internationally drove 1.4 To address this vacuum, leading travel brands have revamped their loyalty programs, shifting away from spend-and-get models toward personalized value-based loyalty programs. Travel loyalty reimagined.

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Amazing Business Radio: Josh Liebman

ShepHyken

Optimize your request so that it occurs either during or after the customer’s experience with your brand. This represents a huge opportunity across the board to implement a survey program to help improve a brand’s experience. His passion for customer experience comes from his background in hospitality and tourism.

Tourism 139
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Customer loyalty and brand protection define commerce in 2020

LoyaltyPlus

However, the year so far has placed the world in a position few could have ever predicted – the new normal characterised by social distancing, selective buying with limited choice and decisions almost entirely based on brand recognition and loyalty rewards. These are what will carry a programme and the company through the current ‘storm’.

Loyalty 52
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Customer loyalty and brand protection define commerce in 2020

LoyaltyPlus

However, the year so far has placed the world in a position few could have ever predicted – the new normal characterised by social distancing, selective buying with limited choice and decisions almost entirely based on brand recognition and loyalty rewards. These are what will carry a programme and the company through the current ‘storm’.

Loyalty 52
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Marketing predictions CMOs need to consider in 2018

Alida

Brand management becomes holistic. Thinking about the bigger picture isn’t anything new for CMOs, but Forrester says looking at their brand holistically will be imperative in 2018. This means making sure there’s consistency between what the brand is promising consumers and the experience that’s actually delivered.

2018 0
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Brand Move Roundup – July 23, 2020

C Space

The Brand Move Roundup – July 23, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

2020 52