Kustomer

SEPTEMBER 6, 2022

In this post, we’ll be taking a look at an approach to customer relationship management (CRM) that places social media and the data it can create front and center of efforts to build and develop strong relationships with your customers. What Is Social Data? Free to use image sourced from Pexels. Social Selling.

Customer Relationship Management 96

Customer Relationship Management Customer Relationships Social Media Management 96

InMoment XI

DECEMBER 30, 2021

After a year of quarantine, brands had a lot of gaps to fill in their customer experience (CX) programs. Most businesses around the world seemed to be asking, “what’s changed or stayed the same for our customers?” Your brand can take these lessons into the next year to drive more growth and success for your experience program.

Webinar 370

Webinar Metrics Touchpoint Customer Journey 370

InMoment XI

MARCH 26, 2024

Learning how to ask for a review can do wonders for your brand. Reviews are also an important source of valuable feedback about your products, services, and overall customer experience. Reviews support your brand reputation management strategy. Learning how to request a review is a great way to perform customer outreach.

Brands 195

Brands Feedback Sales Consumers 195

Experience Investigators by 360Connext

NOVEMBER 20, 2014

The consistency in messaging, feel and reliability need to resonate through every channel, every step of the customer lifecycle, and this attention to the customer needs to start in the C-Suite. More Posts Follow Me: The post SaaS Customer Experience Starts in the C-Suite appeared first on Customer Experience Consulting.

Customer Experience 302

Customer Experience Chief Customer Officer Events 2003 302

InMoment XI

APRIL 9, 2024

However, there may be instances where your business must learn how to delete a Facebook Page in order to protect your brand reputation. Here are some considerations to help you make an informed decision: Brand reputation. Assess the reputation and brand equity associated with the Facebook Page in question.

Brands 195

Brands Social Media Feedback Management 195

InMoment XI

FEBRUARY 1, 2022

Even worse, it can even cause over-surveyed customers to have a negative perception of your brand. . Second, research shows that today’s customers are less likely to leave feedback via a traditional long form survey. These customers much preferred methods like Microsurveys , as well as social media and review sites.

Customer Experience 396

Customer Experience Social Media Customer Relationship Management Feedback 396

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. What do customers expect from contact centers?

Customer Journey 126

Customer Journey Brands Sales Contact Center 126

InMoment XI

JULY 4, 2022

2022 is being branded as “ The Year of the Squeeze. And due to these conditions, businesses need to justify the return on investment (ROI) for every initiative—including their customer experience (CX) program. Customer Acquisition: This comes from supporting the brand positioning and positive word of mouth.

ROI 370

ROI Return on Investment Social Media Measurement 370

SurveySensum

OCTOBER 2, 2024

Customer Experience Management vs. Customer Relationship Management – What are the Key Differences? Good customer experience goes beyond a transaction — it’s about making your customers feel heard, valued, and understood. But as customer expectations evolve, so do the tools to manage them.

Customer Relationship Management 52

Customer Relationship Management Customer Experience Management Customer Relationships Management 52

CloudCherry

MARCH 14, 2019

The CX Champion Contest was all about nominating the best CX superheroes who go above and beyond their limits to surprise the customer and make them feel happy about the brand or business. Her journey makes her a specialist and leader at sales and marketing, planning, strategising and customer service in both B2B and B2C environments.

Hospitality 236

Hospitality 2007 Insurance B2C 236

InMoment XI

OCTOBER 4, 2024

A customer’s experience doesn’t start and end with purchasing your product or service. It’s a journey encompassing every point of interaction with your brand, from the initial awareness to leaving an online review. It helps brands track, analyze, and organize each customer interaction with them.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

Experience Investigators by 360Connext

JANUARY 7, 2025

Your CX strategy should reflect where your organization currently stands with its customer experience and define a clear vision for where you can go next. A well-defined CX strategy can help you drive tangible business outcomes: Greater customer retention, a stronger brand reputation, and faster revenue generation.

Customer Experience 143

Customer Experience Customer Journey Mapping Touchpoint Metrics 143

GetFeedback

NOVEMBER 20, 2018

First, let’s rewind a bit and talk about what customer satisfaction really is and why it’s still so important. . Customer satisfaction: the brand maintenance metric. Customer satisfaction is broadly defined as the happiness level of a particular customer after a single interaction with a brand.

Customer Satisfaction 257

Customer Satisfaction Net Promoter Score Social Media Customers 257

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Customers who stay longer with your brand also spend more with your brand. Loyal customers are more valuable to your brand. 70% of consumers with high emotional engagement spend up to two times or more on brands they are loyal to , according to a study by Cap Gemini. That happens no matter what.

Customer Experience 261

Customer Experience Net Promoter Score Culture ROI 261

CloudCherry

MARCH 14, 2019

The CX Champion Contest was all about nominating the best CX superheroes who go above and beyond their limits to surprise the customer and make them feel happy about the brand or business. She is known for her strong skills like creating brand awareness, building a brand image to a customer and strong customer relationship management.

Hospitality 210

Hospitality 2007 Insurance B2C 210

Experience Investigators by 360Connext

APRIL 23, 2024

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. Understanding Customer Experience Management (CEM) Let’s start at the beginning.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

MARCH 23, 2025

It pulls data from touchpoints like social media, chatbots, emails, customer feedback, customer relationship management (CRM) tools, and interactions with customer support, marketing, and sales teams, providing insights into customer intent, sentiment, pain points, and patterns.

Touchpoint 195

Touchpoint Insights Sales Social Media 195

Alida

FEBRUARY 22, 2017

We believe that the second definition is the most useful in the context of the brand-customer relationship. Let’s consider the metaphor of personal relationships. The value of relationships with friends and family isn’t based on the amount of money they spend when they are with you.

Customer Relationships 180

Customer Relationships Customer Centricity 2015 Definition 180

InMoment XI

FEBRUARY 6, 2024

Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty. Answering a complaint on social media can increase customer advocacy by 25%.

Social Media 195

Social Media Marketing 2023 Advertising 195

InMoment XI

MARCH 21, 2025

CI leverages artificial intelligence (AI), machine learning (ML), and natural language processing (NLP) to analyze customers interactions with your brand. Conversational intelligence insights are findings derived from assessing customer conversations with or about your brand. What Are Conversational Intelligence Insights?

Insights 195

Insights Sales Interaction Metrics 195

Experience Investigators by 360Connext

JANUARY 18, 2022

Yet in some organizations, customer experience training is reserved for those who are in customer service roles only. And that training can feel tactical and task-driven, like explaining how to track customer records in a Customer Relationship Management (CRM) platform.

Culture 378

Culture Customer Centricity Customer Journey Feedback 378

eglobalis

JUNE 27, 2024

The discrepancy between what is promised and what is delivered can deeply impact brands negatively. Successful execution ensures that the company lives up to its promises, thereby fostering trust and loyalty among customers. Implementing Technology Solutions Investing in technology that enhances the customer experience is essential.

Customer Experience 453

Customer Experience Customer Centricity Net Promoter Score Government 453

Optimove

APRIL 10, 2025

Managing Customer Data: CDP vs CRM Understanding the tools that manage and activate customer data is crucial for marketers. Two of the most talked-about platforms in this space are the Customer Data Platform (CDP) and Customer Relationship Management (CRM) system. CRMs are the face of a brand.

Download 52

Download Customer Journey Customer Relationship Management Sales 52

InMoment XI

SEPTEMBER 12, 2023

In today’s cut-throat market, differentiating your brand is more important than ever. Market Position and Brand Analysis: How do consumers perceive your competitors? Evaluate their branding strategies and messages to identify their market positioning. This is how you turn regular customers into loyal advocates for your brand.

Marketing 195

Marketing Competitive Advantage Return on Investment Poor Customer Service 195

CSM Magazine

NOVEMBER 6, 2024

A welcoming customer service experience can turn one-time visitors into loyal customers, which helps the franchise grow over time. Many brands now offer low-cost franchise opportunities for veterans , making it easier for them to enter the business world without a heavy upfront investment.

Customer Service 52

Customer Service Loyalty Programs Loyalty Feedback 52

InMoment XI

JULY 12, 2023

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. In the modern digital world, it’s by creating a seamless customer experience strategy. This is called the customer journey. How exactly do you do this?

Customer Experience 195

Customer Experience Social Media Touchpoint Net Promoter Score 195

CSM Magazine

OCTOBER 21, 2024

In today’s fast-paced digital world, providing an exceptional customer experience is crucial for any business, especially in industries like software development. A positive customer experience can set you apart from your competitors, ensuring long-term relationships with your clients and fostering brand loyalty.

Customer Experience 52

Customer Experience Social Media Customer Centricity Loyalty Programs 52

CloudCherry

DECEMBER 23, 2019

So, what Brand has wowed our Customer Success Expert? Mike admires the way they “hold themselves to be fairly vulnerable”, as well as their brand messaging (across all platforms). SAAS Technology Expert 5+ years, Manager, Team Leader ROI focused. You have to care every day for the people that you’re working with.”

CEM 195

CEM Customer Success Return on Investment Customer Relationship Management 195

CloudCherry

OCTOBER 4, 2018

Together, a CRM + CEM can provide a well-rounded picture of what your customers are doing, and help to predict what they do next. Customer Relationship Management (CRM) software provides useful information such as the amount of money that a customer has spent, how long they have been a customer, or what they usually buy at your establishment.

CEM 249

CEM Insights NPS Metrics 249

InMoment XI

JANUARY 17, 2024

With today’s travelers raising their expectations while being exposed to a seemingly unlimited number of hospitality solutions, it is critical that operators deliver experiences that reflect the lives of their customers. Positive guest experiences lead to higher customer satisfaction levels. Guest experience differentiates your brand.

Guest Experience 195

Guest Experience Hospitality Hotels Travel 195

UJET

OCTOBER 22, 2020

And savvy brands understand that mobile is more than just a channel; it’s a paradigm shift in the way we, as people, interact with each other—and with the brands we love. So when a customer called asking for an order update, ByNext knew they absolutely had to deliver quick answers through a hassle-free process.

Omnichannel 90

Omnichannel Consumers Brands Contact Center 90

CX University

JANUARY 2, 2025

In the face of uncertainty, how does one create customer and employee-centricity to drive financial and human health? How should we build relationships so that our customers and our employees become advocates for our brand? CX Agility and Centricity Step 1: Gather customer and market insights. Yes, a lifetime!

Customer Centricity 52

Customer Centricity Culture Innovation Customer Relationship Management 52

SAP Customer Experience

APRIL 18, 2023

While customer engagement platforms like SAP Emarsys can be an obvious solution for a retail giant or an entertainment company, there can be unexpected benefits for smart customer relationship management for Utilities companies.

Entertainment 78

Entertainment Customer Relationship Management Brands Retail 78

CloudCherry

OCTOBER 4, 2018

Together, a CRM + CEM can provide a well-rounded picture of what your customers are doing, and help to predict what they do next. Customer Relationship Management (CRM) software provides useful information such as the amount of money that a customer has spent, how long they have been a customer, or what they usually buy at your establishment.

CEM 244

CEM Insights NPS Metrics 244

CSM Magazine

DECEMBER 6, 2024

Now, picture your customers experiencing the same thrill whenever they interact with your brand. In this era of short attention spans, gamified marketing seeks to attract customers and keep them coming back by delivering fun and compelling brand experiences. As humans, we are wired to compete and play to win.

Marketing 52

Marketing Social Media Entertainment Reference 52

InMoment XI

JUNE 7, 2024

With these stakes in mind, your hotel reputation management strategy must be an integral part of your business strategy to keep your hotel competitive with the top brands. Why Hotel Reputation Management Matters Your hotel’s reputation is its most valuable asset.

Hotels 195

Hotels Management Social Media Hospitality 195

Think Customers

DECEMBER 19, 2024

Now that AI has fully made the leap from theoretical buzzword to a cornerstone of contact center operations and brands are seeing its benefits firsthand, the year ahead is poised to be truly transformative. With these technologies, associates and customers can communicate easily with each other, no matter where theyre located.

2025 52

2025 Contact Center Customer Experience Insights 52