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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. But, what exactly is a touchpoint? What is a Touchpoint? Channels are Not Touchpoints.

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Surveys Are Boring, It’s What You Do with Them That’s Exciting: Three Ideas for Beating Survey Fatigue

InMoment XI

Another technique to fight survey fatigue that is successful for many brands is to leverage microsurveys for mobile and other digital environments. Don’t underestimate the potential positive brand impact you’ll see when customers receive a call from a representative after clicking “submit” on their survey. Download for free today!

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Power up Your Productivity to Drive Experience Improvement

InMoment XI

Participants delved into specific customer touchpoints, such as the ‘Fitting Room’ and ‘Coffee Shop’ experiences. The customers – what they take away from all their encounters with your brand, the signals they are looking for, and what they expect? Download the full summary of our XI Forum Europe 2023 here

Workshop 447
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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. But, what exactly is a touchpoint? What is a Touchpoint? Channels are Not Touchpoints.

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Winter 2024 CX Trends: Navigating AI, Society, and Experience Design

InMoment XI

Successful AI integration combines AI with Human Intelligence (HI) to ensure ethical, relevant, and brand-aligned interactions. To learn more about how organizations are utilizing AI without losing the human touch, download this guide today! Thank you Your download will begin shortly.

2024 195
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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

A customer journey map is a visual representation of the journey a customer has with a company’s brand, products, services, and people. Focus: Real-time customer journey analytics to understand the emotions, pain points, and touchpoints customers are experiencing at every stage. What is Customer Journey Mapping?

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Unlock The 3 Key Net Promoter Score Drivers

InMoment XI

Happy customers become brand advocates, fueling growth through positive customer feedback. During challenging times, customers appreciate brands that provide assistance and support when needed. Seamless Omnichannel Experience: Ensure a seamless experience across all customer touchpoints, whether online or offline. Take The Lead!