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Event planning is an adventure, to say the least. Even if it goes off without a hitch, the event doesn’t end when the clock strikes 12. When the event is over, it’s the perfect time to gather feedback and plan for the future. Below we’ll share some quick tips on maximizing attendee feedback with event surveys.
It allows you to see your overall brand health and current reputation standing. ReviewTrackers ) Reviews and ratings, with a share of 42%, are the most popular way customers interact with brands. As a result, customers are more likely to stay loyal to your brand and even advocate for it. It improves a restaurant’s brand image.
A great deal of customers and the brands that serve them are facing unprecedented uncertainties; understanding them is key to organizational success, delivering Experience Improvement (XI), and ensuring that your customer experience (CX) program is operating optimally. All of these obstacles affect both customers and brands to some extent.
Despite what all the debate over The Great Resignation might imply, though, there is in fact a hierarchy of causes and events that we can definitively track to what we’re seeing in the job market right now. In fact, much of the narrative is that many companies have insufficiently invested in employee support resources.
Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest Last week, we had the amazing event in Atlanta, CRM Playaz IRL 2025 , hosted by the venerable “Godfather of CRM” Paul Greenberg and Brent Leary , an incredible team working together. As I found only one since I arrived late to take it.
With clearer insights into how users in each specific location are responding, brands can target them with ever more personalized marketing. Highly market-tested, million-dollar commercials fall flat or even negatively impact a brand based on, well, vibes.
This allows your brand to keep up with customer expectations 24/7. Advanced analytics features, like sentiment analysis and feedback segmentation, allow brands to uncover deep insights and make impactful, real-time improvements. These targeted surveys help brands gather timely customer feedback at critical touch points.
From the very first spark of interest to the warm afterglow that follows an event, we dissect the customer journey, offering strategies to heighten every touchpoint. Tune in as we elevate the conversation from customer service basics to a comprehensive understanding of what truly makes an event unforgettable.
Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. Apple: Apple’s brand loyalty is legendary.
With 64% of Internet users discovering brands via social media, getting your marketing on point is essential. Some of this activity could be relevant to your brand and industry. From brand mentions to product discussions, you gain insight into customer sentiment to help make informed decisions.
I'm thrilled to announce our brand new team of Executive Advisors for CX Accelerator! This includes mentorship, equipping events, cohorts, on-demand learning paths and much more. This includes outward-facing events, strategic partnerships and general reputation management. Chief Engagement Advisor: Jeremy Watkin.
With 100 delegates and five customer experience experts from the leading brands in Southeast Asia, this day was one to remember. To make sure these teams can act as quickly impossible, brands can empower the individuals in their teams to act autonomously. Again, employees can be a goldmine of information—but are you listening to them?
In fact, 64% of loyal customers are more likely to purchase frequently, and 31% are willing to spend more to stay with their brand of choice. Price-loyal customers love your brand because of your pricing. Truly loyal customers love your brand in every sense. A loyal customer is a valuable asset to your business.
Contrary to popular belief, feelings like these existed long before the COVID-19 pandemic; that event, and the stress that came with it, simply added fuel to an existing fire. How else can greater employee engagement improve your workplace, your brand, and your experiences? Element 3: Ambassadorial Behavior. A Closer Look.
A first impression survey is a short, targeted questionnaire designed to capture those immediate thoughts and feelings customers or users have after interacting with your brand, product, or service for the first time. Research shows that customers form opinions about a brand in as little as 50 milliseconds , that’s barely a blink!
When a crisis hits, how a brand responds can make or break its reputation, influencing customer trust, market value, and long-term success. Every brand must be prepared to navigate unexpected challenges, from global giants to emerging startups, with a well-planned approach. This is where brand crisis management comes into play.
Social media usage is growing every year, and the rate at which consumers are using social media to interact with brands is increasing with it. To make sure your brand can benefit from the use of social media, you need to implement social media management. What is Social Media Management? Why is Social Media Management Important?
Showcasing on April 16th & 17th at Las Vegas Convention center , this event promises to present cutting edge solutions and strategies that enhance customer experience and engagement. Learn from both the successes and challenges faced by representatives from the sector’s most influential brands. Who Should Attend?
Guest post by: João Pereira In the bustling corridors of the business world, where brands and businesses compete for the attention of discerning customers, the concept of free will stands as a beacon of human autonomy and conscious choice. This category includes both libertarians (who believe in free will) and hard determinants (who do not).
We heard from award-winning CX speakers from some of Europe’s biggest brands—TRUMPF, ASOS, Brakes, Primark, Solus, BD Medical, NatWest and Euro Car Parts, as well as thought-provoking keynotes from InMoment Global Leader, CMO Kristi Knight, and Stan Swinford, CEO and Founder of NPSx by Bain & Company.
Cultural Alignment Concerns The Concern: We know your company has worked diligently to establish a strong and distinctive brand. When you outsource your customer service, you’re essentially outsourcing your brand’s spokespeople. How can you know if your brand’s voice will be carried across all mediums of customer support?
Are you curious about the genuine reactions of your attendees after they experience your event? Post-event surveys are crucial for this feedback, but the real challenge is knowing the right questions to ask. Event success hinges on various factors like effective networking, content relevance, and the likelihood of attendees returning.
The truth is, customers calling your call center dont just have an issue they want you to resolvethey have a relationship with your brand that matters enough to them to raise that issue. For that customer, your brand isnt just another apparel warehouseyoure their fashion consultant, style authority, and default choice for wardrobe-building.
Without managing this customer experience properly, you risk losing clients, failing to acquire new ones, and creating a negative public image for your brand. It enables you to boost your brand reputation. Credit unions can actively engage with their communities through events, sponsorships, and local initiatives.
The relationship between a brand and its customers is like any other relationship. Those are important parts of the customer journey, but the overlooked opportunities may lie in the customers who are drifting away from the brand due to neglect. These are customers who are not happy or just “meh” about what your brand does for them.
Customers will say a lot about your brand, but you have to be listening in the right places. Organize educational events with speakers from both inside and outside the organization focused on customer experience. Challenge attendees to participate in some ways beyond the events.
Event feedback. At different points in the event—after check-in, a keynote, or the event is over—send an SMS survey to gauge how your attendees felt about the experience. The Ultimate Guide to Event Surveys. A comprehensive list of pre and post event survey questions. Brand awareness feedback.
Think about the last time you had a great experience with a brand. Now think about the last time you had a really bad experience with a brand. . We don’t expect it as consumers—we anticipate that brands will always meet our needs and wants. That’s because a bad customer experience interrupts our day.
It’s important for brands to create diverse and inclusive customer experiences (CX) and employee experiences (EX)—not ‘just’ because being more inclusive is the right thing to do, but also because organizations have a lot to gain from accommodating greater diversity in every experience they create.
Meanwhile, customers now interact with brands constantly through digital channels, generating a wealth of real-time signals. Smart brands use social listening tools to monitor these platforms continuously, detecting spikes in positive or negative sentiment and responding on the fly.
A carefully curated Facebook Business Page can also effectively showcase your brands story and offerings. Whether youre promoting events or running social media contests, its affordable compared to traditional marketing methods. Facebook: Great for community interaction, event promotions, and customer reviews.
Juniper Networks (NAM) Juniper Networks utilizes a comprehensive MarTech stack for content management, event marketing, and advertising. These tools help in addressing customer issues promptly and maintaining a positive brand image, which is crucial for customer retention.
One of the most innovative ways brands are leveling up their CX is through Virtual Fitting Rooms (VFRs). In this article, we’ll explore how Virtual Fitting Rooms benefit customers and brands, from boosting customer confidence and reducing returns to increasing sales and loyalty. Let’s dive in! What’s driving this growth?
Yes, it’s the actual experience you have as a customer with a particular brand or organization. Unhappy customers will harm your brand. These customers will feel anger whenever they see your brand represented and show that anger to the world. Keep advertising a brand promise that isn’t delivered.
Google Post Publishing Drive sales with easy publishing from Local Listings Promote your business updates, sales, and events directly on Google through streamlined post publishing. Enhance Understanding: Add comments describing events and observations for specific areas of charts and graphs. Strongest Signals 5.
Unifying under the Totango company name and brand gave us a framework to support our multi-product platform strategy. Our brand strategy was designed to showcase a sophisticated product suite and customer-led growth methodology for enterprise buyers. Whats brand new? Value is success is revenue.
They didn’t survey customers that went to a dealership and paid for the repair/service themselves (customer-pay events). Your CX survey represents your brand. Be your brand, upfront with your requests, and transparent. The reason was simply a system issue. Is the Language in Your Survey Easy for Customers To Understand?
Simple to understand, this powerful metric can give you a wealth of information that you can use to improve your brand. First, you ask your customers a simple question: “On a scale of 0-10, how likely is it that you would recommend my brand/product/service to a friend or colleague?”. What Is Net Promoter Score? Detractors.
And because at InMoment, we value sharing knowledge as widely as possible, I’m going to share the results of that in-event poll with you here, along with a few thoughts about our learnings. How Prepared Do You Feel for Consumer Duty?
Branded Experience: Customers are greeted with sleek, branded surveys that are easy to take. Knowing your customers are connecting with your brand on a variety of channels, around the clock, when does it make sense to leverage SMS Invitations? Ready to see SMS Invitations in action? When should you use SMS Invitations?
If you’re part of a brand management or customer success consultancy, Net Promoter Score® could be the all-in-one customer satisfaction metric you’ve been looking for. As a brand manager or customer satisfaction consultant, this lets you show real progress in the short term and demonstrate that your work is producing measurable value.
73% of customers want brands to make the shopping experience more personal. Your NPS survey question should be written in character with your brand. Remember that 75% of customers want a consistent experience with your brand — regardless of the channel they use to contact you. And there are some very good reasons for doing this.
Why It Works : By embedding a survey directly in a post-purchase email, customers can easily share their experience while they’re still engaged with your brand. Post-Event Feedback (Conferences, Webinars, Workshops) After hosting events like webinars or conferences, follow-up emails are commonly sent to attendees.
Build brand awareness The goal is not to convert diners at every Google search. However, consistently appearing at the top of local rankings boosts brand recall and awareness, eventually leading to a higher lead conversion rate. Include a blog section for sharing restaurant news, events, and culinary content.
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