The Right Survey to Measure Each Touchpoint of the Customer Journey
GetFeedback
JANUARY 19, 2020
Winning (25%): “outcomes can be quantified” or “created a competitive advantage.”. Notice that this sample map is for “Jane,” a consumer looking for a health plan. Post-Purchase: How will the customer get access to the solution/service, learn how to use it, and get support? Break the journey into major touchpoints.
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