article thumbnail

How to Align Customer Service and Experience to Drive Lasting Business Growth

Experience Investigators by 360Connext

Gather feedback for continuous improvement : Prioritizing the customer experience means you are listening to customers throughout their journey and looking for ways to make their experience better. Customer stories and their emotional journeys are especially powerful for connecting with leaders on a human level.

article thumbnail

Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

eglobalis

Studies by Forrester reveal that unaddressed complaints on social media can increase customer churn by up to 15%. This impact is particularly damaging for mature companies, which often have a large, established customer base. If you’d like, don’t hesitate to share and connect with me here on LinkedIn. Sources BCG.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Power of CX Experimentation: Turning Insights into Actionable Success

eglobalis

Scalability of Experiments Scaling successful experiments across the entire customer base while maintaining consistency and quality can be challenging. Strategic Experimentation = Successful Customer Experience Strategy Experimentation methods are pivotal in refining and validating CX programs.

Insights 363
article thumbnail

Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

eglobalis

In telecom, providers like Verizon and AT&T back their connectivity with SLAs and cybersecurity bundles, directly addressing client concerns about outages and data breaches. Customer Experience and Ease of Doing Business B2B buyers increasingly expect consumer-level simplicity and speed.

article thumbnail

The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base.

article thumbnail

Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

InMoment excels at offering a platform that connects customer data from every channel into one easily accessible location and offers consulting services from in-house industry experts. It excels in creating personalized, data-driven email and SMS marketing campaigns that boost customer retention and drive conversions.

article thumbnail

How Customer Experience Automation Can Improve Business Performance

InMoment XI

Customer experience automation refers to automating interactions or touchpoints throughout the customer journey. Customer experience automation allows organizations to connect with customers in a relevant, timely, and personalized way without extra manual input. Why is Customer Experience Automation Important?