BirdEye

FEBRUARY 5, 2025

Restaurant social media marketing is not just about posting a few pictures of food anymoreits about creating a space where your customers connect, trust, and get inspired to visit. Social media management is crucial in helping restaurants build their social media presence and connect with their target audience.

Social Media 104

Social Media Marketing Metrics Events 104

SurveySensum

NOVEMBER 1, 2024

Brands that excel in cultivating loyalty experience 2.5X Well, brand loyalty goes beyond simple recognition of your products; it’s about the profound trust and emotional connection customers have with your brand. The reason is the emotional connection generated by positive personal experience and satisfaction.

Loyalty 52

Loyalty Customer Relationships Brands Sales 52

ShepHyken

JANUARY 20, 2020

My Comment: “Customer Effort” is a great way to measure the convenience of when a customer needs to connect with a company for help or to have a problem solved. How to Run a Customer Loyalty Program by ThriveHive. Loyalty Trends in 2020: How Will This Year Be Different? by Wise Marketer Staff.

2020 97

2020 Article Customer Service Loyalty Programs 97

Alida

JANUARY 5, 2018

CMOs now have a mandate to improve the customer experience (CX), and a big part of this includes optimizing ad spend and reinvesting in high frequency, emotionally rich, connected experiences. For marketers looking to make an impact in 2018, a focus on customer preferences and establishing a real connection is essential.

2018 0

2018 Marketing Multi-Channel Advertising 0

InMoment XI

OCTOBER 4, 2024

A hotel chain implements a loyalty program to reward repeat customers with points that can be redeemed for discounts or other special offers. The program is likely to boost satisfaction and give existing customers an incentive to book rooms in the future. This strategy makes customers feel more connected and loyal to the brand.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

ShepHyken

JULY 11, 2016

Maritz Motivation Solutions: Six Questions to Ask Before Launching a Loyalty Program by PR Web. My Comment: While this is a press release put out by Maritz, it links to a free download of “The Insider’s Guide to Customer Loyalty.” Well worth your attention, especially if you have any type of customer loyalty program.

2016 81

2016 Article Customer Service Loyalty Programs 81

Oracle

JULY 15, 2019

The Marketingcharts data shows that from entertainment to living expenditures, Gen X puts a premium on value and quality while Millennials prioritize experiences, and that offers important clues on how to reach consumers. Long-term relationships vs in the moment experiences. ” CX marketers can take note.

B2B 64

B2B Entertainment Consumers Loyalty Programs 64

Optimove

SEPTEMBER 16, 2024

By adopting these proven tactics, you can boost player engagement, attract younger audiences, and build stronger loyalty—essential for thriving in today’s evolving market. Send out personalized promotions to boost loyalty. Implement gamification and loyalty programs for deeper player engagement. lotteries can learn: U.S.

Marketing 52

Marketing Loyalty Programs Social Media Multi-Channel 52

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

CSM Magazine

AUGUST 4, 2023

Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Strativity

MAY 25, 2023

Restaurant brands that invested early in proprietary customer engagement platforms are now stronger, including Starbucks with its highly personalized mobile app, Pizza Hut with its top-rated loyalty program, Panera with its brand-defining digital customer experience, and Chick-fil-A with its outstanding omnichannel platform.

Brands 52

Brands Loyalty Programs E-support 2022 52

Up Your Service

MAY 3, 2017

But a whole other degree of devoted customer exists: The brand evangelist, described as the kind of traveler who feels so connected to a company that they proactively share their positive experiences with others. In today’s connected world, customer service experiences — especially the bad ones — often spread like wildfire.

Hospitality 74

Hospitality Travel Brands Airlines 74

Bold360

APRIL 27, 2017

JetBlue also allows for customers to donate points to a charity they feel connected to or passionately about, a great personal touch to show they understand it’s not all about dollars and cents. With the average American signed up to 29 loyalty programs and only active in 12, this human element is more essential than ever.

Tourism 56

Tourism Travel Customer Service E-support 56

Currency Alliance

MAY 9, 2019

Building such habits is precisely what loyalty programs do. . The massive potential of loyalty marketing in mobility. Historically, loyalty programs have proven very effective at capturing and retaining share of wallet when customer frequency is high.

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

ClientSuccess

JUNE 19, 2019

As drab and lifeless as this concept has known to become, it can be an extremely entertaining and interactive feature on your platform if used correctly, like shown in the example above. This program rewards users with points for each dollar spent. ’ How will this help? Let’s look at an example to understand this better.

Customer Retention 73

Customer Retention Webinar E Commerce Demo 73

SurveySensum

SEPTEMBER 21, 2023

In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. Offer Loyalty Programs for Customer Delight Loyalty programs are like a warm welcome-back hug for your customers. ” The loyalty programs reward your customers for their repeat business.

Customer Retention 52

Customer Retention 2023 Loyalty Programs Travel 52

CSM Magazine

SEPTEMBER 8, 2023

Gamified Loyalty Programs The world loves games, and e-commerce is no exception. Besides the evident entertainment value, interactive content plays another vital role—it’s a treasure trove of insights. The journey towards improved loyalty and retention is paved with innovation and a deep understanding of customer desires.

E Commerce 52

E Commerce Loyalty Engagement Customer Engagement 52

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. ING Direct is one of those brands. Kudos to them.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Happy or Not

FEBRUARY 26, 2024

Building genuine customer loyalty that keeps customers engaged and supports your marketing efforts is about the emotional connection that encourages customers to return repeatedly. For example, host themed nights, let live music into their palates, and spark laughter with interactive entertainment.

Loyalty 36

Loyalty Loyalty Programs Social Media Entertainment 36

Currency Alliance

JULY 16, 2024

But this concept should also apply to the redemption value of loyalty points and miles. The redemption value of a loyalty currency is fixed by most brands. The ability to play with values is magical and too few loyalty programs take as much advantage of this as they should.

ROI 40

ROI Loyalty Loyalty Programs Hotels 40

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

MARCH 30, 2022

Such a simple program quickly revealed invaluable insight into the customer and opened a whole new channel of communication across email, SMS and good old post! but within a few years it had become South Africa’s leading loyalty program. I co-founded Currency Alliance seven years ago based on two bets.

Loyalty 52

Loyalty Loyalty Programs Airlines Hotels 52

BirdEye

OCTOBER 27, 2023

It encompasses both online users and offline prospects, examining how customer journeys connect with sales funnels. Create entertaining videos to reach these audiences. As you delve deeper into understanding this audience, learn which social media channels they prefer and determine the most effective ways to connect with them.

Social Media 59

Social Media Multi-Channel Advertising Loyalty Programs 59

SurveySparrow

SEPTEMBER 27, 2023

Entertainment and Content Recommendations: Streaming platforms and music services leverage big data for content recommendations, keeping users engaged. This not only keeps customers engaged but also deepens their connection with the brand. Enhanced Loyalty Programs Big data helps companies fine-tune their loyalty programs.

Customer Experience 52

Customer Experience E Commerce Loyalty Programs Social Media 52

SurveySensum

JULY 4, 2023

Brand Example: Netflix revolutionized the entertainment industry by understanding the evolving preferences and viewing habits of customers, including the importance of effective web design. They really know how to engage with their users in a lighthearted and entertaining way. Are they facing any difficulties?

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Feedback 52

SurveySensum

JULY 4, 2023

Brand Example: Netflix revolutionized the entertainment industry by understanding the evolving preferences and viewing habits of customers. According to the “ State of Connected Customer ,” article of Salesforce, 89% of customers are more likely to make another purchase from a brand after a positive customer service experience.

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Feedback 52

CSM Magazine

MARCH 14, 2025

As consumer habits shift and expectations grow, brands face increasing pressure to create loyalty programs that feel personal, relevant, and rewarding. Here, we will explore the latest strategies shaping loyalty programs in 2025 and what they mean for your brand. This affects everyone.

Loyalty 52

Loyalty 2025 Loyalty Programs Omnichannel 52

BirdEye

DECEMBER 8, 2022

About: Social networking sites are designed to connect people in a shared online space. Create entertaining content that will resonate with your followers. Without having to scroll down a page or read thousands of words, viewers can find what they’re looking for in a quick, helpful, or entertaining video in just a few minutes.

Social Media 98

Social Media Brands Entertainment Connections 98

Currency Alliance

AUGUST 16, 2019

Loyalty programs once enabled relatively personalized marketing. Partners enable two things, in your loyalty program: capturing data to identify the highly personal ‘something extra’ which incentivizes customers to shop your brand, rather than a competitor’s. The partner mix, therefore, must be revisited.

Loyalty 40

Loyalty Insights Brands Loyalty Programs 40

Currency Alliance

OCTOBER 21, 2024

It has been my opinion for the past 10 years that creating a network of partners to support almost every type of loyalty program is the key to long-term success and creating value for all stakeholders. The purpose of this article is to discuss what mix of partners might be best for achieving these goals in your loyalty program.

Loyalty 52

Loyalty Loyalty Programs Hotels Airlines 52