ShepHyken

JANUARY 5, 2025

My Comment: This is an excellent article on customer loyalty programs. It includes compelling reasons to have a program, the benefits of creating one, and findings from research that show what works and what doesnt when it comes to a good loyalty program. The goal is to create an emotional connection.

2025 70

2025 Article Customer Service Loyalty Programs 70

ShepHyken

AUGUST 11, 2024

Good Loyalty Programs Drive Word-of-Mouth Recommendations by Bryan Wassel (Grocery Dive) Most customers will recommend brands with good loyalty programs, but few pass the test and make members feel recognized, a recent study found. Connect with Shep on LinkedIn. But there’s more. Don’t overlook the data!

Article 86

Article Customer Service Loyalty Programs 2024 86

Optimove

JULY 12, 2021

Watch the 3-minute mini-workshop or read the transcript just below it to find out: Customer Engagement – A Key Success Strategy for Any Business. Customer engagement reflects the depth of the emotional connection a customer has with your brand. What Are Some Customer Engagement Strategies? How Do You Measure Customer Engagement?

Customer Engagement 98

Customer Engagement Engagement B2C Workshop 98

ShepHyken

APRIL 14, 2024

It also includes a short list of what to consider when protecting customer loyalty. Loyalty Programs Should Encourage Competition. The Reality May Be the Opposite by Alexandru Nichifor and Scott Duke Kominers (SmartCompany) Loyalty programs enable firms to offer significantly lower prices to some of their customers.

Net Promoter Score 77

Net Promoter Score Article 2024 Loyalty Programs 77

ShepHyken

MARCH 25, 2024

Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyalty programs offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. My Comment: Here is an excellent and robust article on loyalty programs.

Article 83

Article 2024 Hotels Loyalty Programs 83

ShepHyken

APRIL 28, 2024

My Comment: I’ve been studying how different brands are creating successful loyalty programs. 3 Trends That Will Likely Dominate Customer Loyalty Programs In 2024 by Zsuzsa Kecsmar (Forbes) Loyalty programs are often recognized as a way to retain customers and let companies showcase their brand values.

E Commerce 74

E Commerce Article 2024 Loyalty Programs 74

ShepHyken

DECEMBER 16, 2024

Loyalty Programs Are GrowingSo Are Customer Expectations by Ed Crouch, Ben Eppler, Lauren Taylor, Christina Mhlenbein, and Elizabeth Hearne (Boston Consulting Group) This article explains that the incentives companies offer in a loyalty program must go beyond points, perks, and cash. Connect with Shep on LinkedIn.

Article 62

Article Customer Service Loyalty Programs 2024 62

ShepHyken

SEPTEMBER 8, 2024

Top 5 Ways to Future-Proof Your Loyalty Program by Sara Galloway (The Wise Marketer) Imagine a world where prioritizing customer loyalty is even more relevant tomorrow than it is today. We see this future just ahead of us and believe that adopting the right strategic mindset will separate loyalty leaders from laggards.

Article 86

Article 2024 Customer Service Magazine 86

ShepHyken

JUNE 17, 2024

But with Gen Alpha just around the corner, Yasmin Burchill and Mike Wickham of Impression take a look at how best to connect with young consumers. This article has three simple tips on how to connect and attract young consumers. Customers want to create an emotional connection with a business. Connect with Shep on LinkedIn.

2024 86

2024 Article Magazine Customer Service 86

BirdEye

APRIL 25, 2023

Connect with influencers 9. Loyalty incentives programs 15. Host seminars and workshops 18. Connect with influencers Elevate your local business to a whole new level by connecting with influencers. Make sure to update your loyalty program often so it remains fresh and exciting for customers.

Seminar 98

Seminar Social Media Advertising Workshop 98

ShepHyken

JUNE 30, 2024

Eliminate Inconveniences For Your Customers With These 5 Tips by Brittany Hodak (Brittany Hodak) When it comes to creating an exceptional customer experience, businesses often focus on the big gestures – impressive loyalty programs, flashy gifts, and over-the-top service at one or two big moments. Connect with Shep on LinkedIn.

2024 83

2024 Article Customer Service Retail 83

ShepHyken

OCTOBER 29, 2023

Traditional loyalty programs, which often offer points or cash rewards, are being outdone by a new trend: experiential rewards. My Comment: I’m a fan of rewards and loyalty programs for a reason. Done well, they foster repeat business and can lead to true customer loyalty. Connect with Shep on LinkedIn.

Article 70

Article 2023 Customer Service Loyalty Programs 70

ShepHyken

MAY 13, 2024

6 Must-Haves for Your Restaurant’s Loyalty Program by Cherryh Cansler (Fast Casual) Noodles and Co, Mooyah, Clutch Coffee and Hyve execs discuss why successful loyalty platforms feature 1. My Comment: You will want to read this article if you own a restaurant and have a loyalty program. Ease of use.

Article 77

Article Customer Service 2024 Loyalty Programs 77

ShepHyken

APRIL 24, 2023

The Power of Authentic Branding: Connecting with Customers on a Deeper Level by Syed Balkhi (CustomerThink) In today’s competitive marketplace, it is more important than ever to establish a connection with customers. We must create an experience that connects with them on an emotional level. Connect with Shep on LinkedIn.

Article 13

Article Customer Service Loyalty Programs 2023 13

ShepHyken

SEPTEMBER 10, 2023

by Jubin Mehta (The Wise Marketer) Brands really care about customer loyalty but more often than not, the understanding and execution have to go beyond a basic loyalty program. In the last couple of years, there has been a radical shift in this with brands foraying into loyalty with full force.

Article 86

Article 2023 2028 Customer Service 86

ShepHyken

JUNE 23, 2024

Rewarding That Loyalty Is Mandatory. My Comment: This is an interesting article on customer loyalty programs. The “3 Things to Remember about Customer Loyalty)” at the top of the article summarizes three important points: 1) Everyone is a VIP somewhere. 3) Tracking customer loyalty boils down to math.

Article 70

Article Customer Service 2024 Loyalty Programs 70

ShepHyken

OCTOBER 20, 2024

Personalization, consistency, fun, trust, and a loyalty program are what helps these brands create customer loyalty. Learn more about Shep’s customer service and customer experience keynote speeches and his customer service training workshops. Connect with Shep on LinkedIn. Let’s learn from some of the best.

Article 77

Article 2024 Customer Service 2025 77

ShepHyken

MAY 22, 2023

Loyalty Programs – A Few Best Practices by MTS Staff Writer (MarTech Series) Loyalty management encompasses more than just software or a vendor running a loyalty program. Connect with Shep on LinkedIn.

2023 14

2023 Article Customer Service Loyalty Programs 14

ShepHyken

FEBRUARY 18, 2024

My Comment: Lately, I seem to be attracted to articles on loyalty programs. Perhaps that’s why you’ll find at least two articles about loyalty in this week’s roundup. Our CX research finds that 76% of customers are more likely to return to a company with a rewards or loyalty program.

2024 66

2024 Article Customer Service Net Promoter Score 66

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research. Connect with Shep on LinkedIn.

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2024 Article Customer Service Contact Center 72

ShepHyken

DECEMBER 3, 2023

Loyalty is a Strategy, Not a Program by Kevin Susman (Total Retail) In the commercial innovation workshops I lead around the globe, there are many strategies that clients and customers want to cover. However, without fail, I always get asked what can be done to improve customer loyalty. Connect with Shep on LinkedIn.

Article 64

Article Customer Service 2023 Loyalty Programs 64

ShepHyken

FEBRUARY 4, 2024

How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old. But in 2023, these six retailers and brands set new standards of what loyalty can be. My Comment: Most loyalty programs are marketing programs.

2024 66

2024 Article Customer Service B2B 66

ShepHyken

MAY 8, 2023

Customer Loyalty and Loyalty Programs- How it Helps a Business? My Comment: I’ve suggested many different articles on loyalty over the year. Here’s another that includes over 20 “topics” on the benefit of customer loyalty to a business. Connect with Shep on LinkedIn.

Article 13

Article Customer Service Loyalty Programs 2023 13

ShepHyken

FEBRUARY 25, 2024

5 Must-Haves for Your Brand’s Loyalty Program by Kathy Doyle (Retail Customer Experience) Finding success with your loyalty program not only encourages repeat visits but also builds a strong bond with customers, improving your brand’s bottom line. Connect with Shep on LinkedIn.

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2024 Article Customer Service Average Handle Time 66

Retently

APRIL 5, 2024

It’s about stepping into a space where digital signage is more than just screens but what draws you into a deeper connection with a brand. Workshops, product launches, and live demonstrations can draw customers into the store and create buzz around it. The result?

Retail 78

Retail Engagement Customer Experience Loyalty Programs 78

ShepHyken

OCTOBER 1, 2023

Speed Doesn’t Equal Success: The Limitations of AHT as a KPI by Othmar Mueller Von Blumencron (VIPdesk Connect) While top-notch products and services remain vital, the spotlight in recent years has undeniably shifted to the customer experience as a pivotal factor distinguishing one brand from another. Connect with Shep on LinkedIn.

Article 70

Article Customer Service 2023 2024 70

ShepHyken

DECEMBER 17, 2023

My Comment: I’ve always felt the best loyalty program doesn’t come from points, miles, or perks but from an amazing customer experience. So, imagine if you combined the two: a good loyalty/ incentive program (points, perks, etc.) So, imagine if you combined the two: a good loyalty/ incentive program (points, perks, etc.)

Article 64

Article Customer Service 2023 Customer Centricity 64

BirdEye

NOVEMBER 29, 2023

Offer incentives and loyalty programs Ashley HomeStore implements a successful loyalty program. This program not only offers exclusive discounts, early access to sales, and rewards for repeat customers but also catalyzes fostering loyalty and boosting customer retention.

Marketing 59

Marketing Advertising Social Media 2024 59

ShepHyken

JANUARY 21, 2024

In this year’s report, consumers indicated that they value relationship marketing strategies, personalization and loyalty programs, while third-party tracking tools and social media advertisements continued to rank among the most unpopular. Connect with Shep on LinkedIn.

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2024 Article Customer Service Hotels 64

CSM Magazine

AUGUST 4, 2023

Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Comm100

OCTOBER 8, 2016

If your company has the resources, sometimes offering customers one-on-one attention with an agent can help establish a strong connection that might inspire a customer to stick around. Loyalty Programs. For this reason, excellent customer loyalty programs can do wonders for your customer retention plan.

Customer Retention 60

Customer Retention Loyalty Loyalty Programs Social Media 60

ShepHyken

MAY 1, 2023

Looking Ahead for Loyalty in 2023 by Meg Tronquet (Concentrix) Loyalty programs were the talk of the town in 2022. As the economy struggled to stabilize due to lingering supply chain shortages caused by the pandemic, coupled with the highest inflation in 40 years, retailers turned to loyalty to attract and retain customers.

2023 14

2023 Article Customer Service 2009 14

Second to None

SEPTEMBER 3, 2024

Implementing QR Codes Physical stores are leveraging QR codes to seamlessly connect customers to their online presence. Connecting both digital and physical touchpoints not only enhances the customer experience but also allows retailers to better understand customer behavior and preferences. Why is personalization important in retail?

Retail 62

Retail Feedback E Commerce Touchpoint 62

C3Centricity

AUGUST 26, 2019

Whether you are connecting with your customers by mail, phone, email or the web, you need to first request permission to ask any questions and to gather the information you are looking for. More and more CPG companies and brands now offer a loyalty program, especially to their higher-value consumers. Make them Feel Special.

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Workshop Books Customer Centricity Fashion 61

BirdEye

MARCH 24, 2023

Lead outreach involves connecting with prospects through email, social media, calls, or cold outreach. It’s an effective way to make new connections in the business scene, especially in areas where purchases rely on personal connections. The following are a few tips to encourage referrals: Create a customer loyalty program.

2023 98

2023 Return on Investment Social Media Sales 98

Chadwick Martin Bailey

JANUARY 5, 2021

I understand my clients better thanks to workshops and seminars, and through my colleagues who have a wealth of experience building great client relationships. For example, credit card usage and loyalty point redemptions have been all about travel and dining. Being at the forefront of that is an amazing piece of the puzzle.

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Seminar Travel Workshop Loyalty Programs 59

LoyaltyPlus

NOVEMBER 10, 2020

Loyalty programs will play a pivotal role in getting passengers back onto your aircraft, agreed? As a well-established Loyalty Solution provider, previously sold as the branded solution for a well known PSS, we are perhaps one of the best kept secrets in the airline market in terms of our own brand. Everything.

Airlines 40

Airlines Loyalty 2007 Webinar 40