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Tourisme : Comment l'IA vous aide à planifier le voyage parfait

Inbenta

The power of personalization According to a McKinsey study , personalized product recommendations and triggered communications have big returns: boosting revenue by up to 15% and the efficiency of marketing spend by up to 30%, while reducing customer acquisition costs by up to 50%. Travelers, for their part, want to get personal.

Tourism 52
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Big impact in small budget: 5 UK local business marketing examples

BirdEye

Marketing magic isn’t about big budgets—it’s about big ideas. Let’s explore these innovative success stories that are redefining local marketing. Just look at Signature Brew, which hired musicians to deliver beer, or Sheffield, which brought its entire high street online.

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Marketing predictions CMOs need to consider in 2018

Alida

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. Experts believe that in 2018, marketing leaders will be dealing with disruption and adapting emerging technologies that are starting to mature beyond their initial hype. CMOs become customer-obsessed.

2018 0
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This is Digital, Episode 34: The Digital Stadium: How the New Fan Experience Can Drive Revenue

West Monroe

Under Don’s leadership, Satisfi Labs has seen significant growth in the sports, entertainment, and tourism sectors, receiving investment from Google, MLB, and Red Light Management. According to a study by creditcards.com, consumers spent $56 billion on attending sporting events over the last year. Does that number shock you?

Sports 98
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How The Global Travel Industry is Planning Ahead for Crisis Recovery

NetBase

And monitoring consumer behaviors and emerging trends will show them when and where to start promoting destination travel again. Airlines, cruise ships and resorts are examining how to re-open and provide the safest experiences for consumers, by addressing their biggest concerns. The State of Travel Today.

Travel 98
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5 Mixed Reality Trends for the Future

CSM Magazine

With 5G speeds driving the growth of new MR products, the global AR/VR market is forecast to reach $18.8 Prices will continue to drop, expanding access to even more consumers, while processing power and battery life will increase. Targeted Marketing. billion in 2020. VR is typically experienced through headsets. Real Estate.

Tourism 52
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3 Ways Travel Brands Can Transform Their Loyalty Programs in Response to Covid-19

Oracle

In 2019 (try to remember), according to the World Tourism Organization , the urge to explore our planet internationally drove 1.4 Travel loyalty programs matter to consumers, and so do their responses to the pandemic. Data Axle’s survey indicates that consumers loyal to travel brands want more personalized experiences from them.