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Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

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Studies by Forrester reveal that unaddressed complaints on social media can increase customer churn by up to 15%. This impact is particularly damaging for mature companies, which often have a large, established customer base. Their transparency helped them maintain trust with enterprise clients​.

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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

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However, focusing on long-term strategy ensures that your business stays on course, avoiding reactionary decisions that can lead to fragmented product development, while also balancing the risk of customer churn if competitors offer similar features or services. Serving one segment at the expense of the broader customer base can be risky.

Feedback 516
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Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

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It must transcend product features to incorporate dimensions like risk mitigation, long-term partnerships, innovation, and tailored support. Enabling Customer Revenue Growth and Competitive Advantage While cutting costs preserves value, growing revenue creates new value often more compelling in strategic B2B decisions.

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The Power of CX Experimentation: Turning Insights into Actionable Success

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By testing different system configurations and customer support models, the company improves its product performance and customer satisfaction. Asia-Pacific Sony (Japan): Sony experiments with various technological innovations and user interfaces to enhance its electronic products.

Insights 363
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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

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Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Samsung’s mobile line of business, particularly the Galaxy series, has established itself as a leader in the global smartphone market, known for innovation and cutting-edge technology. Apple Apple Inc.,

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Revolutionising Customer Service: A Deep Dive into Recent Innovations

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Revolutionising Customer Service: A Deep Dive into Recent Innovations Customer service has evolved significantly in recent years, driven by technological advancements and changing consumer expectations. Businesses that prioritize exceptional customer experiences are more likely to retain loyal customers and attract new ones.

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AI and Real-Time Tech vs. Traditional CX Surveys: Who Will Win the Upcoming Battle?

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The goal: a comprehensive analysis of whether these innovations can truly supplant old-school surveys, and what that means for the future of customer experience management. The Limitations of Traditional Customer Surveys For decades, companies have relied on periodic surveys like NPS and CSAT to gauge customer satisfaction and loyalty.

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