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Brand Slogans as CX Promises: How to Build Lasting Customer Loyalty

ShepHyken

While Enterprise has been picking up its customers since the early 1970s, it officially trademarked the slogan in 1994. Costco: “Satisfaction Guaranteed” – If you’re a Costco member, you most likely have experienced its stellar customer service and liberal, customer-focused return policy.

Brands 83
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Let’s Play 20 Customer Experience (CX) Questions – Part One

ShepHyken

EVERY interaction your customers experience. Based on the experiences customers have with the best customer-focused brands, they continue to get smarter about CX and will demand more from you. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author.

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This Halloween, 10 Ways to Scare Your Competition and Steal Their Customers

ShepHyken

Always Available – Even with AI and digital support as good as they are today, customers may still want to talk to a human. Empowered Employees – Customers want to work with employees who can make good customer-focused decisions and don’t have to ask a manager whenever there is a unique or special request.

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How to Learn About Your Customers’ Complaints – Even When They Don’t Tell You

ShepHyken

If customers are frustrated by your competitions complicated return policies, make sure you arent guilty of the same. Share insights with your team and use them to stay customer-focused and ahead of your competition. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author.

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Don’t Make a Mythstake: Ten Business Myths You Can’t Believe

ShepHyken

I like to say, Customer service training isnt something you did. Ongoing training and/or reminders are the key to a successful customer-focused culture. Customer Service Is What Happens When Customer Experience Fails : Customer service is not a department. Its something you do.

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How to Avoid Roadblocks to Great Customer Service

ShepHyken

This is similar to an exercise that we do in our customer service workshops. We ask participants to identify the problems and complaints they hear most from both internal and external customers. Here is something interesting related to the “how often” question in our workshops. This is just common sense.

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Win the Customer, Not the Argument

ShepHyken

It’s about a customer-focused, friendly approach that doesn’t taint the experience. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author. It’s not about blame.

Workshop 155