ShepHyken

MARCH 2, 2020

Use This Pyramid To Increase Customer Loyalty and Grow Your Revenue by Allyssa Munro. My Comment: Using Maslow’s Hierarchy of Needs as a starting point, the author uses the model to assess customer loyalty. The new guest-centric look of loyalty for hotels by Mitra Sorrells. Lots to learn here.

2020 82

2020 Article Customer Service Hospitality 82

InMoment XI

OCTOBER 4, 2024

As a result, businesses gain valuable insight into customer expectations, which guides strategy on boosting retention and loyalty. Importance of Customer Experience Management Focusing on delivering a positive customer experience gives you a crucial edge over your competition. It helps enhance customer loyalty.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

InMoment XI

SEPTEMBER 17, 2024

A fully optimized customer journey can help improve your customer experience. Why Is the Customer Journey Important? The customer journey is so important because it is the foundation on which customer acquisition and customer loyalty are built. What Are the Customer Journey Phases?

Customer Journey 195

Customer Journey Customer Journey Mapping Net Promoter Score 2024 195

ShepHyken

OCTOBER 31, 2016

My Comment: Leadership defining the customer service vision may be the most important start to creating a customer-focused culture. This is a great article with 23 excellent questions to ask your next customer service candidate – or any candidate you want to bring into a truly customer-focused organization.

2016 125

2016 Article Customer Service Hotels 125

ShepHyken

JUNE 6, 2018

Someone recently referenced the book and this famous line, and it made me think about how customers are treated. Are all customers equal? Loyalty programs promote perks, rewards, elite status and more, which might suggest that not all customers are equal. But, what about when it comes to customer service?

Airlines 99

Airlines Hotels Loyalty Programs Travel 99

Currency Alliance

JANUARY 18, 2021

It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value. Here are three predictions of how loyalty programs must evolve in hospitality. The hotel is a dispensary of experiences. A bed is not just a bed.

Hospitality 52

Hospitality Loyalty Hotels Loyalty Programs 52

Beyond Philosophy

FEBRUARY 10, 2016

He writes, “ You have to wonder about an industry that seems intent on making customers miserable.”. Again, “feeling miserable” is not an emotion that fosters Customer loyalty and retention. Customer Experiences are emotional. We always say that over 50% of a Customer Experience is based on emotions.

Travel 104

Travel Books Hotels Culture 104

ShepHyken

DECEMBER 28, 2020

In contrast to a loyalty program, gifting is a cost effective way to achieve tangible and significant results. We are just heading out of the gifting season, but it’s not too late to understand the impact a gift to a customer can make. My Comment: Here is a fascinating article about loyalty and the customer experience.

Article 113

Article 2020 Customer Service Loyalty Programs 113

TechSee

APRIL 10, 2019

A recent report by Forrester takes this concept one step further by proving that improving customer experience in telecoms delivers a boost to all KPIs. Drive Revenue with Great Customer Experience 2017 indicates that after the auto industry and upscale hotels, telecoms has the third highest potential for increasing revenue by improving CX.

Customer Experience 154

Customer Experience Omnichannel Customer Centricity Social Media 154

ShepHyken

JUNE 10, 2016

This week on our Friends on Friday guest blog post my colleague, Benny Tjia shares lessons learned from the hospitality industry about creating a customer focused culture. Proper customer service is something this line of business have trained for — possibly for hundreds of years at the big hotel chains. Shep Hyken.

Hospitality 81

Hospitality Blog Hotels Customer Service 81

ShepHyken

FEBRUARY 3, 2020

6 Hot Customer Loyalty Trends Emerging in 2020 by Brad Davis. Digital Doughnut) As someone whose job it is to keep a watchful eye on what’s happening in customer loyalty, I’ve compiled this list of essential trends to keep in mind this year. Who doesn’t want customer loyalty?

Article 94

Article 2020 Customer Service Entertainment 94

ShepHyken

OCTOBER 11, 2021

Are Hotel Loyalty and Rewards Programs Enough to Keep Customers Loyal to the Brand? Hospitality Net) The best demonstration of brand loyalty in hospitality and travel, in general, is the share of repeat business. Intentionally Creating a Culture that Prioritizes Customer Experience by Martha Kesler. by Max Starkov.

2021 77

2021 Article Customer Service Hospitality 77

ShepHyken

JUNE 6, 2022

It is the client’s well-being that to a large extent determines the satisfaction with the stay at the hotel and the willingness to use its services once again. And it all starts with the first contact when the customer visits the website. While the ideas shared focus on hotels, don’t let that stop you from reading this.

Article 70

Article 2022 Customer Service Loyalty Programs 70

ShepHyken

JULY 11, 2016

Maritz Motivation Solutions: Six Questions to Ask Before Launching a Loyalty Program by PR Web. My Comment: While this is a press release put out by Maritz, it links to a free download of “The Insider’s Guide to Customer Loyalty.” Well worth your attention, especially if you have any type of customer loyalty program.

2016 81

2016 Article Customer Service Loyalty Programs 81

InteractionMetrics

MARCH 27, 2025

If youre ready to genuinely listen to your customers and turn their insights into lasting loyalty, contact us to learn more about how surveys built with our key principles in mind boost your customer retention. This is what allows you to build deeper connections and boost customer loyalty with your buyers.

Customer Retention 52

Customer Retention Metrics Net Promoter Score Loyalty Programs 52

ShepHyken

MARCH 21, 2017

First Up: In Shep Hyken’s opening comments he relates an experience from the customer service workshops his company conducts for client companies. In these workshops, attendees are asked, “What is a quality that all customer-focused employees possess?” What are the qualities of a customer-focused employee?

Workshop 81

Workshop 2011 2012 Leadership 81

ShepHyken

APRIL 3, 2017

This short article makes the case for why internal service is important and teaches us a few questions we should be asking our fellow employees (internal customers). 10 Traits of a Great Hotel Front Desk Agent by Rupesh Patel. Do they have hotel experience? Did they come from another hotel? Want Loyal Customers?

2017 76

2017 Article Social Media Customer Service 76

ShepHyken

FEBRUARY 22, 2017

A high-priced service usually is accompanied by an excellent customer experience. Just think of the level of customer care that hotels like the Ritz-Carlton demonstrate. Zabel says, “Too many times a company’s marketing propaganda just doesn’t match the customers’ experiences after the sale. Follow on Twitter: @Hyken.

Sales 90

Sales Hotels Customer Service Training Loyalty 90

Steve DiGioia

DECEMBER 5, 2016

As some companies grow, they purposely change their shift from customer focused to bottom line focused. For those that are interested in staying focused on the customer, it is more important than ever to hire the right people that fit the customer focused culture. Long term that can be a mistake.

Culture 105

Culture Metrics Hotels Customer Centricity 105

ShepHyken

JULY 26, 2019

Here you get a chance to deliver excellent customer service. Whereas customer experience is something where you book a vacation via phone. Your tickets happen to arrive early, and the hotel automatically upgrades your room as complimentary. That’s when customer experience comes into play. Final Verdict.

Blog 119

Blog Customer Experience Net Promoter Score Competitive Advantage 119

ShepHyken

MARCH 28, 2022

What Today’s Guests Really Want When It Comes To Hotel Loyalty Programs Might Surprise You by Ellis Connolly. Hospitality Net) Why do so many hotel loyalty programs fail? My Comment: Here’s an interesting take on loyalty programs. 78% of customers prefer immediate benefits over accumulating points.

Article 66

Article 2022 Loyalty Programs Customer Service 66

Micah Solomon

OCTOBER 10, 2018

Reactive customer service leaves your business in that dangerous commodity zone, where you’re interchangeable with the competition in the minds of customers. That is the difference between providing ho-hum service by merely reacting to customer requests and building loyalty through true anticipatory service.

Leadership 68

Leadership Customer Service Seminar Hospitality 68

ShepHyken

MARCH 31, 2020

Customers want three things from a product: they want it to be defect-free, they want it to be timely (when they want it) and above all, they want the people who give it to them to be nice to them. Delivering these three things consistently is what creates customer loyalty. Being nice to your customer doesn’t cost anything.

Hotels 66

Hotels Customer Satisfaction Loyalty Leadership 66

ShepHyken

JANUARY 23, 2023

How retailers can capture customer loyalty in 5 charts by Arielle Feger (Insider Intelligence) As brand loyalty declines, deals remain a surefire way to win over consumers. Here are five charts on how to up your loyalty game. My Comment : This is one of the more interesting articles about loyalty programs.

2023 14

2023 Article Customer Service Contact Center 14

ShepHyken

APRIL 24, 2017

Hidden Secrets of Exceptional Customer Service From Amazon, PriceFixer, Netflix and Tesla You Could use to Command Your Customers’ Loyalty by Vicky Law. The Huffington Post) Practical lessons any business could learn from the way big and successful companies have nurtured and retained their customer base by inspiring loyalty.

2017 69

2017 Article Customer Service Customer Service Training 69

ShepHyken

JANUARY 2, 2023

Customer Loyalty Is Your Holy Grail for Success. Entrepreneur) Customer loyalty is an essential source of revenue for any business. Use these four tips to create a customer loyalty program that will give you the highest return on your investment. My Comment: How do we create customer loyalty?

Article 66

Article 2023 E Commerce Customer Service 66

ShepHyken

OCTOBER 5, 2020

Forever-Changed Buying Patterns Mean Rethinking Customer Loyalty by Mary Jo Yafchak. They are the ones that take care of the customers, so let’s “love on them” a bit more than normal this week!7 7 Ways to Earn and Build Customer Loyalty for Your Business by Brian Meert. by Chip Bell.

2020 68

2020 Article Customer Service Hospitality 68

Customer Bliss

JULY 6, 2018

It gets us back to why we’re in business in the first place.” – Raul Leal, CEO of Virgin Hotels. The Make Mom Standard for How to Treat Your Customers has been on sale for a little less than a month now, and I’m immensely grateful for all of the positive reviews it’s received.

Books 100

Books Hospitality Hotels Article 100

ProProfs Chat

DECEMBER 22, 2019

“Instead of focusing on the competition, focus on the customer,” Scott Cook. With the ever-changing scenario of business globalization, companies are thriving hard to retain their brand’s loyalty by creating cutting-edge product sales strategies. Increasing customer retention rates by 5% boost profits by 25% to 95%.

Customer Service 101

Customer Service Social Media Customer Retention Loyalty 101

ijgolding

SEPTEMBER 18, 2014

As you would expect their hotel, transfer company and tour agent all were extremely compassionate and assisted in any way possible. They recognised my parents’ loyal custom and they saw them as more than just a number. This could not be said for Aer Lingus, a company which seemingly prides itself on being customer focused.

Airlines 84

Airlines Travel Social Media Definition 84

Customers Rock!

OCTOBER 4, 2010

social media and customer loyalty, a very new topic at the time. Much has changed in the world of social media, and customer loyalty/customer service is just now being discussed as a social media goal. And say “Customers Rock! Customer World/NACCM Customers 1st. We discussed.

Social Media 58

Social Media 2010 Hotels Events 58

Customer Guru

JANUARY 16, 2018

Owing to his expertise in Customer Experience Management, he has successfully executed various strategies and actions in order to set up customer-centric organizations across industries in India. This gives companies an opportunity to build brand affinity, loyalty, and tremendous value. It is not by invitation, but is mandatory.

Customer Centricity 110

Customer Centricity Hospitality Management Customer Service 110

ShepHyken

AUGUST 1, 2022

After all, customers make buying decisions based on their experiences, so no matter what originally attracted them, their customer service interactions can dictate loyalty or loss. These people are the brand ambassadors who get customers to buy more and say, “ I’ll be back.”. Follow on Twitter: @Hyken.

Article 74

Article 2022 Customer Service B2C 74

ShepHyken

MAY 30, 2022

The best companies have found the balance between digital and human, as they realize there is still a significant desire for human-to-human customer support. 5 Strategies for Increasing Customer Retention by Andrian Valeanu. Designmodo) Businesses go to great lengths to earn customers’ loyalty, especially in this digital age.

Article 14

Article 2022 Customer Service Rewards Programs 14

SurveySensum

JULY 14, 2020

He is an author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home, and The Convenience Revolution and a creator of a customer service training program, Customer Focus , aiming to help clients build a customer service culture and loyalty mindset.

2020 132

2020 Customer Experience Magazine Consulting 132

Qualtrics

OCTOBER 26, 2015

When I thought about how a simple act of customer service earned my appreciation and loyalty, I realized that it was only possible because the receptionist had the power and flexibility to put me and my needs above everything else. And in the end, it leads to major strides in brand loyalty and retention. So how can you do this?

Customer Experience 45

Customer Experience Hotels Leadership Customer Focused 45

Michelli Experience

DECEMBER 2, 2015

Here are a 6 key takeaways: Good Leaders Are Good Followers – Phew, you aren’t alone on a journey of customer experience excellence. Be a student of companies and leaders that are delivering consistently engaging experiences for their customers. Strive not to just be the “best-in-class” – instead strive to be the “best-of-the-best.”

Customer Experience 101

Customer Experience Customer Journey Mapping Leadership Hotels 101