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Black Friday Merges With the NFL: Creating the Perfect Storm for Retailers and Sports Betting Sites to Cash In With Optimove

Optimove

For retailers, it’s a chance to tie game-day excitement to exclusive deals, boosting sales and fostering customer loyalty. For sports betting sites, the NFL game provides a high-stakes platform to engage bettors with personalized, real-time offers that drive bets and enhance the fan experience.

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Natural Language Processing: Transforming Large Data into Strategic Business Insights

InMoment XI

Sentiment Analysis : Businesses use NLP to analyze customer feedback, reviews, and social media conversations to determine customer sentiment toward their products, services, or brands. This helps provide insights about market trends, competitor activities, and possible business opportunities. This makes managing emails easier.

Insights 195
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Marketers Share Five Pillars of Customer Retention Success 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: In this blog post, gain insights from expert marketers about five pillars to create effective strategies that boost customer retention. Marcel Martins , Head of Digital at Grupo Soma, a leader in the Brazilian fashion industry.

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From AI to action: Gain competitive edge with Birdeye Insights AI and Competitors AI

BirdEye

Achieving this level of excellence requires deep, real-time insights into customer sentiment across all locations and an understanding of how they compare to industry standards and competitors. That’s where Birdeye’s Insights AI and Competitors AI products come in. But there’s a solution.

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Why brands need to capture deeper customer insight from unstructured data

Eptica

Date: Wednesday, April 11, 2018 Why brands need to capture deeper customer insight from unstructured data. Author: Taoufik Massoussi Understanding customer needs and emotions is central to delivering the experience that today’s consumers demand. Published on: April 11, 2018. Why am I suffering increased churn?

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The Building Blocks of Smarter Targeting: How DAZN Decreased Churn & Maximized Lifetime Value with Optimove

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: It has never been more difficult for brands to engage with customers in a way that ensures relevance, secures conversion, drives loyalty, and maximizes lifetime value.

Sports 52
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The Building Blocks of Smarter Targeting: How DAZN Is Decreasing Churn and Maximizing Lifetime Value 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: It has never been more difficult for brands to engage with customers in a way that ensures relevance, secures conversion, drives loyalty, and maximizes lifetime value.

Sports 52