OpinionLab

MAY 19, 2016

The customer journey map is an essential tool for organizations needing to address the persistent cross-channel CX challenges that hinder a unique and frictionless user experience. Without a customer journey map, you’re unlikely to be able to provide a consistently positive experience at each interaction point.

Customer Journey Mapping 79

Customer Journey Mapping Customer Journey Insights Download 79

GetFeedback

AUGUST 14, 2019

Measuring CSAT can be used to determine how a customer feels about the experience overall, parts of the customer journey, or even specific products or services. The question is typically presented to the customer using a 1–5 scale, one being very dissatisfied and 5 being very satisfied. . Download the Toolkit.

Metrics 273

Metrics Customer Journey Mapping Customer Satisfaction Net Promoter Score 273

Clarabridge

OCTOBER 22, 2015

Customer journey mapping is more than just a trend. Businesses are becoming increasingly aware that an “outside-in” approach to understanding customer needs, wants, and feelings is critical for improving the overall experience. What is a customer journey map? Why map the customer journey?

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Customer Journey Mapping Customer Journey Workshop Customer Centricity 75

Kerry Bodine

JUNE 2, 2015

Many companies embark on customer journey mapping projects without having a clear idea of how they’ll actually use the outputs. At the end such efforts, the CX team has checked “journey mapping” off its to-do list, but is left wondering what to do next…. You can also download my webinar slides.

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Customer Journey Mapping Customer Journey Webinar 2015 99

Experience Investigators by 360Connext

DECEMBER 10, 2024

Identifying these touchpoints helps you see where you can improve and make a real difference in the customer experiencefrom browsing your website to receiving customer support and beyond. Customer journey mapping is a crucial process to identify your customer touchpoints.

ROI 143

ROI Customer Experience Touchpoint Customer Journey Mapping 143

Feedbackly

APRIL 26, 2018

A customer journey map is an essential tool that affords companies the opportunity to understand the state of their organization’s customer experience by outlining points at which their customers interact with their brand. Nowadays there are as many customer touchpoints as there are trees in a forest.

Customer Journey Mapping 53

Customer Journey Mapping Download Customer Journey Touchpoint 53

Kerry Bodine

JUNE 23, 2015

Back in May, I presented a webinar called “ 10 Ways To Use Customer Journey Maps ” as a part of Qualtrics ’ CX Week. You can download the slides here. In the workshops I facilitate, I like to split everyone into 3 to 5 small groups, each of which can focus on a different persona or journey. Just give us a jingle.).

Customer Journey Mapping 69

Customer Journey Mapping Workshop Customer Journey Webinar 69

Clarabridge

NOVEMBER 6, 2015

A customer journey map is an important tool for any successful customer experience management program. It illustrates the various stages of the customer journey, and pinpoints customer needs and wants at each stage. You can download a high-res version by clicking on the link below the image.

Customer Journey Mapping 80

Customer Journey Mapping Customer Journey Download Document 80

Experience Investigators by 360Connext

OCTOBER 27, 2020

Customer listening posts are specific tools, locations and mechanisms to gather customer feedback along specific touchpoints on the customer journey. Listening posts: Help us understand individual customer needs and experiences closer to real-time. This is where a customer journey map can come in really handy!

Customer Journey 359

Customer Journey Social Media Feedback Customer Journey Mapping 359

GetFeedback

AUGUST 14, 2019

Are they properly trained on the experience your customers expect from your brand, regardless of who delivers it? Map the customer journey. Mapping the customer journey helps you understand the current customer experience, including pain points and high points. Download the Toolkit.

Customer Satisfaction 389

Customer Satisfaction Customer Centricity Feedback Customer Journey Mapping 389

Totango

MARCH 16, 2021

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. We’ll cover the basics of: Customer journey mapping.

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B2C Customer Journey B2B Customer Journey Mapping 118

OpinionLab

SEPTEMBER 9, 2016

“Customer journey mapping” is a hot phrase right now in the CX industry and there is a massive appetite to fully understand how customers move through the buying cycle using this method. In fact, 63% of CX professionals map their customer experience according to recent Forrester research.

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Customer Journey Mapping Customer Journey Voice of Customer Multi-Channel 60

PeopleMetrics

MAY 12, 2022

Customer journey mapping can make the crucial difference between driving business success and seeing flagging customer satisfaction, retention rates, and revenue. Creating an amazing customer experience (CX) is an intentional process. Customer journey mapping is a foundational part of that process.

Customer Journey Mapping 62

Customer Journey Mapping Customer Journey Hotels Touchpoint 62

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

Touchpoint 122

Touchpoint Customer Journey B2B Customer Journey Mapping 122

CloudCherry

AUGUST 9, 2018

This is the importance of delivering an end to end customer experience: a fine line between what a customer expects from your company and the actual experience they received throughout the customer journey, with all its ups and downs. Pillar #2: Companies must gain a 360 degree view of the customer.

Customer Experience Management 150

Customer Experience Management Customer Journey Mapping Customer Experience Management 150

Customer Bliss

SEPTEMBER 11, 2018

I recorded this video on my way back from a customer session, where we spent two hours just defining the first version of the customer journey stages. Be really deliberate about the names of your customer journey stages, and most importantly, unite your company's leaders in what those stages are.

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Customer Journey Mapping Customer Journey Chief Customer Officer Leadership 111

Feedbackly

AUGUST 23, 2023

A customer journey or buying journey captures all the interactions between the customer and brand throughout the buying process. Analyzing customer journeys helps you assess the quality of touchpoints, identify pain points, and make necessary improvements to enhance the customer experience.

Customer Journey 98

Customer Journey Customer Journey Mapping Touchpoint Social Media 98

Experience Investigators by 360Connext

APRIL 2, 2024

And why do they matter for customer experience teams? A touchpoint is any contact or interaction a customer has with your organization. Touchpoints span the entire customer journey, including before they become a customer and well after their first purchase. Start by building your customer journey maps.

Touchpoint 143

Touchpoint Customer Journey Mapping Customer Experience Customer Journey 143

Experience Investigators by 360Connext

APRIL 2, 2024

And why do they matter for customer experience teams? A touchpoint is any contact or interaction a customer has with your organization. Touchpoints span the entire customer journey, including before they become a customer and well after their first purchase. Start by building your customer journey maps.

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Touchpoint Customer Journey Mapping Customer Experience Customer Journey 137

Experience Investigators by 360Connext

APRIL 30, 2024

From the very first spark of interest to the warm afterglow that follows an event, we dissect the customer journey, offering strategies to heighten every touchpoint. Tune in as we elevate the conversation from customer service basics to a comprehensive understanding of what truly makes an event unforgettable.

Events 143

Events Entertainment Customer Journey Mapping Touchpoint 143

SurveySparrow

DECEMBER 15, 2022

If you’re in retail, you’ve probably heard the phrase “walk a mile in your customer’s shoes”. Well, a retail customer journey map can help you walk that mile in minutes. In this blog, we’re going to take you through: Retail journey map: a definition. How to create a retail journey map.

Customer Journey Mapping 52

Customer Journey Mapping Retail Customer Journey Touchpoint 52

Education Services Group

JUNE 21, 2018

While this wise quote may have come from the unlikely lips of Drake (award-winning hip-hop artist for the uninitiated), it couldn’t more accurately describe the importance of Customer Success (CS). In fact, it’s also a solid place to start answering the question of what is customer journey mapping.

Customer Journey Mapping 53

Customer Journey Mapping Customer Journey White Paper Customer Philosophy 53

Kerry Bodine

JUNE 10, 2015

A few weeks ago, I presented a webinar called “ 10 Ways To Use Customer Journey Maps ” as a part of Qualtrics ’ CX Week. You can download the slides here. During the webinar, I received a ton of great questions about how to create and use journey maps. Then, once you’ve gathered hundreds—yes, hundreds!—of

Customer Journey Mapping 78

Customer Journey Mapping Customer Journey Webinar Workshop 78

Experience Investigators by 360Connext

AUGUST 23, 2018

And while most of us agree it’s vital to have and show empathy with customers, many rarely go beyond that in really capturing the touchpoints to understand emotions. The best customer-centric organizations leverage customer empathy to create a more positive journey for all customers.

Touchpoint 151

Touchpoint Loyalty Programs Customer Journey Mapping Contact Center 151

NICE inContact

AUGUST 4, 2021

Download this customer journey map template and advice from Experience Investigators and start mapping your agent and customer journeys today, to get one step closer to delivering extraordinary CX for today’s digital-first reality.

Customer Journey Mapping 64

Customer Journey Mapping Customer Journey Download Customers 64

Quadient

JULY 25, 2022

Customer Journey Map Examples & Templates. Since every customer's journey is unique and every business has unique customer experience (CX) goals, there is no one-size-fits-all customer journey map example. Why are customer journey map examples useful? j.shah-thiel.

Customer Journey Mapping 52

Customer Journey Mapping Customer Journey Touchpoint Customers 52

Middlesex Consulting

OCTOBER 25, 2015

I have been running customer journey mapping workshops for our clients for many years. In the last few years I’ve noticed, as the popularity of the term “customer journey map” has grown, people have started pinning the term to different things, i.e. people call different types of map, customer journey maps.

Customer Journey Mapping 60

Customer Journey Mapping Customer Journey Document Workshop 60

Experience Matters

APRIL 24, 2015

This eBook has been translated into many languages and downloaded by over 100,000 people across multiple sites. I highly recommend this eBook as a basic building block for understanding customer experience. Seven Steps for Developing Customer Journey Maps (April 2013).

Net Promoter Score 106

Net Promoter Score Customer Journey Mapping 2013 2009 106

Optimove

DECEMBER 5, 2018

Download the eBook: Managing Infinite Customer Journeys. Smart marketers should always recognize the different touchpoints for customer engagement with their brand, products, and services. Fill in the form to download the ebook now. The post Managing Infinite Customer Journeys appeared first on Optimove.

Customer Journey 76

Customer Journey Management Customer Journey Mapping Download 76

Customer Bliss

MARCH 3, 2016

Here we focus on the customer journey map. Align the Leadership Team: Unite Leadership on the Customer Journey. Unite leaders by having them agree on the names of the stages of your customer journey (as your customer would name them), and the top 10-15 touchpoints customers care most about. #2.

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Customer Journey Mapping Leadership Customer Journey Touchpoint 120

Optimove

DECEMBER 5, 2018

Download the eBook: Managing Infinite Customer Journeys. Smart marketers should always recognize the different touchpoints for customer engagement with their brand, products, and services. The post Managing Infinite Customer Journeys appeared first on Optimove.

Customer Journey 76

Customer Journey Management Customer Journey Mapping Touchpoint 76

InMoment XI

SEPTEMBER 1, 2022

Invest in the Right Analytics: Predictive models help to extend lifetime value (LTV) by warning you when specific customers are likely to churn. Eliminate Customer Friction. And if you’re using your customer experience program to guide you, you’re sure to create the types of experiences that keep customers around for a lifetime!

Customer Retention 195

Customer Retention Telecommunications Customer Journey Mapping Automotive 195

ShepHyken

JANUARY 14, 2019

You’ll have to share your email address to get the download of the ebook, but it’s well worth it. 4 Ways Customer Journey Maps can Improve Customer Experience by Michael. My Comment: I’m a fan of the customer journey map. I’m honored to be one of the ten.

2019 100

2019 Article Customer Journey Mapping Customer Service 100

Experience Investigators by 360Connext

MAY 15, 2024

“The big impetus is: Can the listening post provide a direct customer perspective and context to the behavior we are seeing in the other instrumentation we have around the business?” Jignesh’s leadership team meets monthly to review the customer feedback and identify issues with the customer journey.

Customer Experience 143

Customer Experience Customer Journey Mapping Culture Customer Journey 143

ChurnZero

JULY 6, 2023

As a customer success leader, I’ve seen time and time again companies over-engineer or altogether skip the most foundational step in building a great customer experience—and that is mapping the customer journey. They identified clear changes that helped customers throughout the implementation and adoption phases.

Customer Journey Mapping 52

Customer Journey Mapping Customer Journey Document Consulting 52

Feedbackly

JANUARY 13, 2023

This is where the customer journey comes in handy. What is customer journey? A customer journey , also known as the buyer’s journey, is a core element of any CX strategy. Call it the roadmap to understanding your customers! Here are the five main stages of a customer journey.

Customer Journey 52

Customer Journey Customer Journey Mapping Touchpoint Download 52

Quadient

JULY 25, 2022

Choosing your Customer Journey Software: our best tips. It’s critical that the entire organization works together to create the customer experience that your customers want and expect. But how do you shift the focus of the entire company to put the customer front and center? What is customer journey software? .

Customer Journey 52

Customer Journey Customer Journey Mapping Touchpoint Multi-Channel 52