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Customer Loyalty: Experiences that Increase Retention

InMoment XI

Positive customer experiences give rise to six distinct types of loyalty. Happy customers Price-loyal Convenience-loyal Loyal-to-freebies Loyal-to-loyalty program Truly loyal Happy customers have never had reason to complain. Loyalty-program loyal customers appreciate your loyalty rewards more than the products themselves.

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Top 5 Customer Service & CX Articles for Week of November 4, 2024

ShepHyken

The author writes in a very conversational style that, while entertaining, makes some great points. Seven loyalty program types: Pick the perfect fit by Marcus Marius (Dynamic Business) Did you know that companies that invest in loyalty programs report up to a 40% increase in revenue?

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Reduce Customer Churn to Boost Revenue and Stay Competitive

InMoment XI

Invest in Customer Loyalty Strong customer loyalty is key to reducing churn. Besides improving customer experiences, you can encourage loyalty with rewards and incentives. A good loyalty program goes a long way toward strengthening relationships and increasing customer lifetime value.

2024 195
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Top 5 Customer Service & CX Articles for Week of March 10, 2025

ShepHyken

Loyalty Programs by Marketoonist (Marketoonist) According to BCG, the average US consumer now belongs to more than 15 loyalty programs. BCG also found that as the number of loyalty programs has increased, the less engaged and loyal consumers actually are. We took a unique and very entertaining approach.

2025 70
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McKinsey Thinks Bland, Generic Loyalty Programs Are Killing Business – And They May Be Right!

Beyond Philosophy

And, what is the impact of loyalty programs on enterprise profitability? Overall, companies with loyalty programs have grown at about the same rate as companies without them; but there is variance in performance value among industries. Key among these are: Integrate Loyalty Into the Full Experience.

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Top 5 Customer Service & CX Articles for Week of October 21, 2024

ShepHyken

How much of your business strategy is about funniness—not just entertainment, but customer experiences made joyful by design? Personalization, consistency, fun, trust, and a loyalty program are what helps these brands create customer loyalty. How often do your customers giggle? Let’s learn from some of the best.

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7 Winning Strategies for Lotteries to Outshine Competing Entertainment Options

Optimove

Re-engage your churned customers with this guide Download Now Why it Matters: From Netflix, sports betting, and online casinos, consumers have countless ways to connect to entertainment at their fingertips. Lotteries can position themselves as a unique and compelling form of entertainment to outshine the competition.