CSM Magazine

SEPTEMBER 1, 2021

In a hyper-connected world, social media can be a key component of your customer experience strategy. Here are ten things you can do to help provide great customer service on social media. Visitors want to feel that they’re talking with someone real, even on social media. Align Your Brand Values.

Social Media 93

Social Media Customer Service Exceptional Customer Service Loyalty Programs 93

ProProfs Chat

SEPTEMBER 9, 2020

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Rewards Programs 96

BirdEye

DECEMBER 8, 2022

Using social media to grow your business’s presence online is a great start, but keeping up with new platforms can be challenging. There are more than a dozen types of social media with more popping up every day. Table of contents Choosing the right social media types for your business 1. Social networks 2.

Social Media 98

Social Media Brands Entertainment Connections 98

Experience Investigators by 360Connext

JULY 13, 2015

Marketing, advertising, social media, and even the way we incentivize our employees are all focused on getting those new customers to walk in the door. Very recent research on loyalty programs showed how customers are looking for more communication that’s relevant.

Customer Journey 259

Customer Journey Customer Journey Mapping Social Media Travel 259

GetFeedback

MAY 5, 2019

Some other fast ways of getting in touch with customers when you want to hear from them are social media pages and messaging apps, but make sure to do it moderately. Offer some awesome customer loyalty programs. You may think the loyalty plans are purely promotional assets. Business example: Glossier. .

Sales 277

Sales Loyalty Programs Social Media Loyalty 277

Experience Investigators by 360Connext

NOVEMBER 7, 2023

Encourage customers to tag your brand on social media or use specific hashtags to connect with other customers and your brand’s larger community. Implement a loyalty program : Reward loyal customers with discounts, free products, or upgrades to gamify the brand experience (and trigger dopamine!).

Customer Retention 271

Customer Retention Loyalty Loyalty Programs Social Media 271

ShepHyken

MARCH 31, 2018

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Social Proof.

Social Media 91

Social Media Customer Service Marketing Airlines 91

Experience Investigators by 360Connext

JANUARY 12, 2015

In fact, they are 70% more likely to do so if they are part of a loyalty program or “VIP” customers. The ways to increase loyalty AND gain more word-of-mouth traction is to treat your customers fabulously. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience.

Loyalty 291

Loyalty Hotels Hospitality Loyalty Programs 291

GetFeedback

DECEMBER 21, 2018

Faced with poor customer service, 20% of consumers would complain publicly via social media. ( New Voice Media ). 47% of consumers would recommend a business to others if it provided better customer service. ( New Voice Media ). New Voice Media ). New Voice Media ). Sprout Social ). Genesys ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

Experience Investigators by 360Connext

NOVEMBER 12, 2014

A gentleman who travels extensively and is a top-tier member of a hotel loyalty program was telling me he just wished they’d ask him a few questions. The evaluations always lead to improvements which then lead to results like increased online conversions or loyalty. A great experience, but for whom?

Brands 259

Brands Hotels Consulting Workshop 259

InMoment XI

AUGUST 1, 2024

Customer sentiment analysis involves using natural language processing (NLP) and machine learning techniques to analyze customer feedback from various sources— think social media, reviews, surveys, and more. First, collect feedback from various sources, including social media, reviews, surveys, and support interactions.

Measurement 195

Measurement Hotels Social Media Hospitality 195

eglobalis

DECEMBER 11, 2024

Benefits of Experimentation in CX Programs Omnichannel Service Optimization Experimentation enables businesses to fine-tune their omnichannel strategies by testing different approaches to customer interactions across various channels. Service Personalization Personalization is key to delivering exceptional CX.

Insights 213

Insights Customer Journey Mapping Omnichannel Effort Score 213

ShepHyken

APRIL 26, 2021

How 5 Brands Adapted Their Loyalty Programs for a Post-Covid World by Stephanie Miles. Street Fight) Here’s how five brands have navigated the changes and adapted their loyalty programs to meet new consumer demands. How to Provide Great Customer Service on Social Media by Atlanta Small Business Network.

2021 146

2021 Article Customer Service Loyalty Programs 146

InMoment XI

NOVEMBER 18, 2024

Did you know that social media is the number one discovery channel for products? It also reveals revenue-driving behaviors, which can be valuable information for customer loyalty programs. Using AI-driven analytics, InMoment provides actionable insights to help companies improve customer satisfaction and loyalty.

Customer Journey Mapping 195

Customer Journey Mapping Social Media Customer Journey Competitive Advantage 195

InMoment XI

JANUARY 17, 2024

With the prevalence of online reviews and social media, managing and enhancing guest experiences is crucial to maintaining a positive brand image. A memorable and positive guest experience drives customer satisfaction and fosters customer loyalty. Guest experiences impact reputation.

Guest Experience 195

Guest Experience Hospitality Hotels Travel 195

InMoment XI

NOVEMBER 21, 2024

The four main VoC data categories are as follows: Unstructured feedback refers to open-ended responses in the form of emails and social media content. If feedback analysis suggests that customers expect more incentives, you can retain more customers by investing in a loyalty program. Collect Customer Data. Take Action.

Voice of Customer 195

Voice of Customer Loyalty Net Promoter Score 2025 195

InMoment XI

FEBRUARY 7, 2024

They’re engaging with hotels from any number of channels, including web browsers, mobile apps, messaging channels, social media, and review sites—among others. Chatbots can be an effective tool for enrolling guests in loyalty programs, increasing the chances of repeat business.

Hotels 195

Hotels Guest Experience Travel 2023 195

Customer Bliss

JUNE 6, 2018

Within his role, Eric now owns the VoC programs, CX and brand activation team, and the Gold Plus Rewards loyalty program. In the first 6 months of his role, Eric focused on the following: Fixing the measurement program in order to capture the VoC in the right way with the right level of understanding.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Benefits of Improving Customer Loyalty.

Loyalty 109

Loyalty 2020 Loyalty Programs Social Media 109

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. For instance, airline miles can widely be exchanged out of hotel programs.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Airlines 52

Experience Investigators by 360Connext

APRIL 7, 2015

Never mind that they are sending emails about merging loyalty programs and becoming one airline. The evaluations always lead to improvements which then lead to results like increased online conversions or loyalty. Never mind we were in A terminal and US Airways was in E. Never mind that again, this was not our fault.

Airlines 307

Airlines Customer Experience Travel Books 307

Retently

JUNE 28, 2022

Ask customers to spread their love on social media. Give them direct links and ask to share their satisfaction on social media. Considering that 73% of consumers are more likely to recommend a brand with a good loyalty program, putting together one is worth the try. Great feedback? You get what you ask for.

NPS 148

NPS Net Promoter Score Feedback Social Media 148

GetFeedback

FEBRUARY 2, 2020

Start a customer loyalty program. You can start a credit card rewards program that is very successful with many customers, but it’s important to be transparent about the implications of the card and how much spending they have to put on it in the first month.

Loyalty 170

Loyalty Loyalty Programs Rewards Programs Social Media 170

Retently

NOVEMBER 27, 2024

Building Customer Loyalty for Retention 6. Leveraging Social Media and Influencer Marketing 8. Use multiple platforms – social media, email, PPC, and more – to create a seamless experience for shoppers, meeting them where they are. Personalizing the Customer Journey 3. Expanding Revenue Channels 4.

Sales 157

Sales Social Media Multi-Channel Loyalty 157

ShepHyken

AUGUST 30, 2019

By producing valuable content and distributing it through channels like your blog, email, social media accounts, and even SMS, you’ll start to build engagement with your customers. Create Loyalty Programs with Enticing Rewards. Another excellent way to sustain customer lifetime value is to create a loyalty program.

Blog 112

Blog Loyalty Programs Loyalty Lifetime Customer 112

Win the Customer

SEPTEMBER 21, 2020

Start a Customer Loyalty Program. Loyalty programs, also known as customer retention program, are a successful way of increasing purchase frequency because they motivate customers to purchase more frequently to earn valuable rewards. Facebook is unsurprisingly number 1 as a source of social traffic and sales.

E Commerce 111

E Commerce Sales Customer Engagement E-support 111

Retently

JANUARY 25, 2023

Launch loyalty programs For 78% of US consumers , a good loyalty program encourages them to buy more, while 72% are more likely to recommend brands to others. Additionally, it can also help attract new buyers, as potential customers may be more likely to shop with a brand that offers a loyalty program.

Loyalty Programs 31

Loyalty Programs Advertising Loyalty Social Media 31

InMoment XI

OCTOBER 3, 2024

While these strategies can vary based on your business model or resources available to your customer experience program, these proven strategies can help any organization reduce customer churn and improve customer retention. 79% of consumers say that loyalty programs caused them to purchase from an organization more frequently.

Customer Retention 195

Customer Retention 2024 Guest Experience Loyalty Programs 195

BirdEye

APRIL 28, 2023

Social media marketing Consumers generally prefer to choose brands they trust and can obtain reliable information about online. And they are increasingly using social media to get that information. In fact, 75% of online users take to social media to research a brand or product.

Insurance 98

Insurance Marketing Social Media Loyalty Programs 98

TechSee

MAY 19, 2021

Imagine the possibilities if that same company also analyzed relevant data from the customer’s social media posts and other online reviews. Technology will be used to analyze live audio streams, recorded voice files, social media engagements, emails, or chats, storing this customer data to personalize the CX.

2021 159

2021 Technology Customer Service Competitive Advantage 159

delighted

OCTOBER 3, 2024

Social commerce meets customers where they are Social media is now more than just a marketing channel: it can also serve as an extension of your storefront. In fact, 67% of customers have shopped via social media this year. What’s contributing to this rapid rise in social commerce?

Retail 93

Retail 2024 2028 Social Media 93

Alida

JANUARY 19, 2017

Many retailers rely on data from their CRM systems, loyalty programs and social media analytics to make decisions about the shopping experience. That’s because 48 percent of consumers are more loyal to brands that share their personal interests.

Retail 167

Retail Apparel E Commerce 2016 167

ProProfs Chat

DECEMBER 4, 2020

The marketing team can do thorough audience research using tools like Google Analytics and social media analytics to compile data on existing customers and social audience such as: Age. A lot of customers resort to social media platforms in case they have complaints with the brand. Challenges. Stage of Life.

Customer Service 98

Customer Service Marketing Social Media Loyalty Programs 98

InMoment XI

DECEMBER 10, 2024

Use surveys and social media monitoring to capture insights into customer experiences. Invest in Customer Loyalty Strong customer loyalty is key to reducing churn. Besides improving customer experiences, you can encourage loyalty with rewards and incentives.

2024 195

2024 ROI Net Promoter Score Multi-Channel 195

GetFeedback

JUNE 11, 2019

In this article, we’re sharing the four key findings from Deloitte’s report to help you understand how you might use emotional connections to drive loyalty for your brand. Brand loyalty is driven by emotional connections. It’s tempting to think that if you can relate to a customer on an emotional level, your work is done.

Loyalty 170

Loyalty Connections Consumers Loyalty Programs 170

BirdEye

JULY 5, 2023

Grow brand awareness – Satisfied customers are likely to share their stories and promote your business in their immediate circle via word of mouth or social media channels. Customer loyalty programs Customer loyalty programs are a staple in all marketing strategies.

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

PeopleMetrics

APRIL 10, 2017

With your business’s website and social media accounts, you can interact with customers anytime, anywhere. Use social media to publish posts that start a conversation, or questions that implore customers to share their opinions. Loyalty programs lead to more sales and reward customers for shopping with your business.

E Commerce 102

E Commerce Social Media Loyalty Programs Events 102