InMoment XI

AUGUST 3, 2022

Despite their global and loyal fanbase, the quick service restaurant chain experienced a period of stalled sales and mixed reception to marketing messages. InMoment’s reports—that integrate performance audits and guest experience data—created priorities tied to the greatest return on investment.

Customer Experience 397

Customer Experience Guest Experience Return on Investment ROI 397

eglobalis

SEPTEMBER 28, 2024

In markets such as the United States, Japan, and various parts of Asia, Toyota consistently demonstrates responsibility by addressing customer issues promptly and without unnecessary obstacles. Unfortunately, this positive reputation does not always extend uniformly across all markets.

Automotive 474

Automotive Loyalty Return on Investment Transportation 474

InMoment XI

JUNE 7, 2022

But with InMoment’s social listening solution’s ability to effectively filter out actionale, relevant data, these two companies were able to see incredible return on investment. When it comes to mining social data, working smarter, not harder is always the best route to take.

Insights 369

Insights Social Media Return on Investment Travel 369

InMoment XI

SEPTEMBER 12, 2023

In today’s cut-throat market, differentiating your brand is more important than ever. Whether you’re a startup or a market leader, understanding your competitors helps you make informed decisions, from product development to marketing strategies. Market Position and Brand Analysis: How do consumers perceive your competitors?

Marketing 195

Marketing Competitive Advantage Return on Investment Poor Customer Service 195

eglobalis

JULY 2, 2024

Companies such as Toyota and Samsung, prominent in Asian markets, have found that while NPS provides a snapshot, it lacks depth in identifying evolving customer expectations and perceptions over time. Return on Investment (ROI) : Calculates profitability from specific CX investments over time, comparing gains against costs.

NPS 456

NPS Feedback Net Promoter Score B2C 456

InMoment XI

JULY 4, 2022

And due to these conditions, businesses need to justify the return on investment (ROI) for every initiative—including their customer experience (CX) program. Unsurprisingly, the answers were return on investment, finding budget space, and enabling stakeholder buy-in. 2022 is being branded as “ The Year of the Squeeze.

ROI 370

ROI Return on Investment Social Media Measurement 370

eglobalis

JUNE 27, 2024

Continuous change management initiatives help the organization adapt to evolving customer needs and market conditions. Collaborate with departments such as marketing, sales, customer service, and IT to ensure each touchpoint is aligned with the overall CX vision. Training programs and employee enablement strategies are crucial.

Customer Experience 455

Customer Experience Customer Centricity Net Promoter Score Government 455

Beyond Philosophy

AUGUST 26, 2021

Research over the last few years points to a lackluster performance for return on investment. ” So today, we are going to cover the five rules to guarantee a Return on Investment. That makes it even harder to anticipate changes in the market. Here are the rules: Do your homework. Subscribe today right here.

Return on Investment 78

Return on Investment Call Center Measurement ROI 78

InMoment XI

JANUARY 27, 2025

With real-time access to this data, marketing and operations teams can act immediatelysending targeted offers, automating follow-up emails, or launching personalized ads based on these insights. These are the moments where customer experience and sales intersect, and where the call center can start delivering serious returns on investment.

Call Center 195

Call Center Contact Center Social Media Apparel 195

Optimove

MARCH 17, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Retailers have a lot to learn from iGaming marketers, who excel at real-time, data-driven engagement. If adopted correctly, iGaming’s mastery of real-time marketing could revolutionize retail customer journeys and experiences.

Retail 52

Retail Marketing Multi-Channel Return on Investment 52

InMoment XI

JULY 7, 2022

These are some of the quantitative methods that reflect your brand equity: Profit margins Price sensitivity Profitability Growth rate Market share percentage Purchasing frequency. Essentially, brand perception is what a customer believes your product or service does—not what a marketing department puts out about the product.

Brands 369

Brands ROI Social Media Return on Investment 369

inQuba

MARCH 12, 2025

In today’s competitive market, emotional marketing has become a crucial strategy for businesses seeking to establish strong connections with their customers. However, measuring the Return on Investment (ROI) of emotional marketing efforts can be challenging.

ROI 52

ROI Customer Retention Connections Measurement 52

Optimove

DECEMBER 23, 2024

Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more The Cost of Generosity Bonusing is a cornerstone of player engagement in the gaming industry. For more insights on generosity marketing, bonus optimization, and predictive analytics, contact us to request a demo.

Marketing 52

Marketing Download Return on Investment ROI 52

Optimove

DECEMBER 31, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. Emotion Drives Engagement : Personalized, emotion-led messaging (e.g.,

2025 69

2025 Customer Engagement Engagement E Commerce 69

CSM Magazine

DECEMBER 3, 2024

No matter what sort of business you’re in, Artificial Intelligence (AI) is most probably already assisting you with marketing your products and services. However, as AI developers continue to produce tools for a variety of business tasks, you may not be aware of some of the newest tools produced with marketers in mind.

Marketing 52

Marketing Social Media Return on Investment Advertising 52

Joe Rawlinson

JANUARY 24, 2025

It empowers entrepreneurs to identify market opportunities, reduce inefficiencies, and make informed choices. This program equips entrepreneurs with advanced skills in data interpretation, strategic decision-making, and leadershipessential components for success in todays competitive market.

E Commerce 78

E Commerce Financial Return on Investment E-support 78

Experience Investigators by 360Connext

APRIL 23, 2024

CX leaders today face a long list of challenges, including adapting to a dynamic market environment and ensuring every stakeholder, supervisor, and employee in the business is aligned with the customer-centric vision. Using before and after data, A/B tests, and pilot programs can clearly show return on investment.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

MAY 3, 2024

Competitor Analysis: Monitoring competitor performance and market trends to stay ahead of the curve. Measuring ROI At the heart of Footlocker’s CX programme lies a focus on measuring return on investment (ROI), which includes various analysis of performance and impact.

Retail 195

Retail Return on Investment ROI Customer Centricity 195

Retently

NOVEMBER 13, 2024

Market Growth and Adoption Rates The virtual fitting room market is booming – and the numbers speak for themselves. In 2024, this market is expected to be worth $5.71 The global ecommerce market is projected to reach $6.09 Retailers looking to reduce returns, which cost the ecommerce industry billions every year.

Retail 144

Retail Social Media Technology Brands 144

BlueOcean

MARCH 3, 2025

What are the table stakes, the trends, the market research, the vocabulary? Achieving Best Total Value Return on investment is crucial, but its measurement isnt always tangible. Ideally, the strategic sourcing team needs to understand the space in which theyre sourcing. We need to know that well do an amazing job together.

Insights 156

Insights Contact Center Culture Customer Journey Mapping 156

GetFeedback

APRIL 16, 2019

In an increasingly competitive global market, the experience that you provide to your customers is often the only thing that sets you apart from your competitors. Actions speak louder than words, especially when it comes to key metrics like conversion rates and returns on investment. About the guest author.

Customer Experience 262

Customer Experience Return on Investment Poor Customer Service Metrics 262

CX Accelerator

OCTOBER 7, 2019

As you gather this information, bake in metrics so you can demonstrate to leadership the return on investment (ROI) of an enhanced customer experience. Nick’s background in sales, marketing and contact center solutions serves as the framework for his advanced expertise in the field of customer experience.

Customer Experience 261

Customer Experience Contact Center Return on Investment Employee Experience 261

BirdEye

DECEMBER 19, 2024

Today, marketing teams face a critical challenge: delivering personalized customer experiences while managing increasingly complex digital marketing plans. While many businesses invest in artificial intelligence technologies, most struggle to implement them effectively. Ready to transform your marketing with AI?

Marketing 52

Marketing Social Media Hospitality ROI 52

InMoment XI

AUGUST 13, 2024

Call tracking software is designed primarily to track and attribute phone calls to specific marketing campaigns or sources. Its main purpose is to help businesses understand which marketing efforts are driving inbound calls and how effective these campaigns are in generating leads.

Social Media 195

Social Media 2024 Return on Investment Contact Center 195

InMoment XI

DECEMBER 1, 2022

approaches aren’t enough for today’s businesses; they cause program stagnation and make meaningful return on investment (ROI) impossible. Not only have we been recognized by multiple market research firms, but our success is also shown in our reach across multiple industries. The truth is that monitoring services and D.I.Y.

Automotive 370

Automotive Return on Investment ROI Reference 370

Experience Investigators by 360Connext

JANUARY 28, 2020

Your leadership team and executives probably understand that it’s not acceptable to simply skip investing in sales, marketing or customer service. There’s an understanding that while we make predictions about Return on Investment (ROI), we can’t always guarantee those returns.

2020 250

2020 Net Promoter Score ROI Metrics 250

CX Accelerator

JANUARY 11, 2021

Kay Phelps , Director of Product Marketing at Edify says, “Tony Hsieh provided extraordinary leadership and was a role model for great CX. EX, CX, and return on investment all in one simple act! Blueprint for customer-centricity. , I loved his policy of paying people $1,000 to leave after a few weeks at the job.

Books 266

Books Magazine Return on Investment Culture 266

C3Centricity

APRIL 23, 2024

As we all know and, unfortunately, have probably also experienced, every dollar in our marketing expenditure must be justified, and we have to prove our marketing ROI or risk budget cuts! Marketing Budget Allocation Gartner’s most recent (2023) CMO Spend Survey reported that marketing budgets fell from 9.5%

ROI 118

ROI E Commerce Marketing Social Media 118

DemandJump

MARCH 28, 2023

But how do you know if your content marketing efforts are actually successful? You’ve got to determine your content marketing return on investment (ROI). You’ve posted it all to your website, you’ve shared it out on your social media channels, and maybe you’ve even put some money behind your most important articles.

ROI 105

ROI White Paper Marketing Return on Investment 105

Magellan Solutions

AUGUST 23, 2023

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling.

Marketing 98

Marketing Social Media Advertising ROI 98

CSM Magazine

NOVEMBER 7, 2024

Return on Investment from Customer Support Services – The positive effects of maintaining 24/7 customer support range from increased customer loyalty to improvement in revenue streams. For iGaming brands looking to thrive in a global market, investing in 24/7 support is a strategic choice and a business necessity.

Brands 52

Brands Return on Investment Financial Customer Retention 52

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

TechSee

SEPTEMBER 21, 2021

McKinsey reports that cablecos still account for more than 60% of all connected homes, with the key providers averaging an impressive 25% return on invested capital. This profitability and market reach indicate significant growth potential for the cable industry if they can get in the game by embracing the cable digital transformation.

2028 41

2028 Entertainment Advertising 2010 41

Optimove

DECEMBER 21, 2023

Re-engage your churned customers with this guide Download Now Why it Matters: Marketing fatigue happens when consumers feel overwhelmed by generic and irrelevant messages. It can cause customer alienation, diminished loyalty, and reduced trust and lead to negative brand perception, wasted resources, and lower return on investment.

2023 111

2023 Consumers Brands Marketing 111

Optimove

JUNE 15, 2023

Are you a plan-it-all-out, ship-at-regular-intervals kinda SMS marketer? Or a hell-bent on ensuring your customers are continually engaged – aka ‘scheduled’ SMS marketer? You need to be combing them for maximum marketing impact. The thing is, some marketers are still using just one or the other. Leverage automation.

Marketing 98

Marketing Return on Investment E-support Events 98

C3Centricity

APRIL 9, 2024

As has been claimed for decades, there are differences between B2C marketing strategies and those of business-to-business (B2B). As companies strive to navigate the complexities of their respective markets, the learnings one can gain from examining the nuances of both B2B and B2C marketing become self-evident.

B2C 118

B2C B2B Marketing Return on Investment 118

BirdEye

JUNE 30, 2022

As a business owner, you already know marketing is essential to your success – but do you have a plan to reach local customers? In this article, we’re going to take a closer look at local marketing. You’ll learn what local marketing is, why it works, and easy ways to overcome problems you might face.

Marketing 97

Marketing Social Media Advertising Magazine 97