Optimove

FEBRUARY 6, 2025

DONT waste Marketing Retention Efforts on Top Tier + VIPs because they are loyal players. Where bettors migrate to after the NFL season : 48% move to another sport. If a player engages in both sports betting and casino, theyre less likely to churn. DONT waste time on Low-Tier players who will likely never pay out.

Sports 75

Sports Download Events Demo 75

Alida

JANUARY 26, 2017

AMB Sports & Entertainment (owner of Atlanta Falcons, Atlanta United FC and Mercedes-Benz Stadium) knows that the experience in the new stadium needs to match the building’s beauty and grandeur. According to Schohl, food and beverage tend to have the worst ratings among in-stadium satisfaction factors in many sports teams.

Sports 174

Sports Entertainment Webinar Guest Experience 174

Optimove

MARCH 20, 2025

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Day 2 of Optimove Connect 2025 continued the momentum with cutting-edge insights, real-world success stories, and expert-led product deep dives. Greater precision in customer engagement, improved personalization, and scalable CRM execution across markets.

Connections 52

Connections Marketing 2025 Rewards Programs 52

InMoment XI

OCTOBER 29, 2024

They also require less marketing effort to keep them engaged compared to new customers. Building customer loyalty results in higher retention, increased revenue, and positive word-of-mouth, which helps you stand out in competitive markets. Nostalgia: Experiences that evoke positive memories can strengthen loyalty.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

Optimove

MARCH 4, 2025

Elevate Web Marketing with Real-time Web Push Download Now Why it Matters: Live bettors spend 87% more than pre-match bettors. It combines customer relationship management (CRM) data with live sports feed data to deliver real-time, personalized messages at the most crucial moments. But if engagement drops, wagers do as well.

Sports 52

Sports Events Download Customer Relationship Management 52

BlueOcean

MARCH 31, 2022

If you’ve been a reader of Blue Ocean’s blog for any length of time, you probably know we love sports and particularly baseball. Let’s look at what sports can teach us about consistency in achieving contact center service levels—and how to adapt to even the most unexpected outcomes. Practice Makes (Almost) Perfect.

Contact Center 296

Contact Center Sports Management Customer Care 296

Totango

MAY 2, 2022

In this article, we’ll look at the mistake of not thinking of customer success as a team sport. . In other words, customer success is a team sport, and failure to think of it as such, can result in issues like slow product adoption, poor customer experiences, high churn rates and more.

Sports 112

Sports Customer Success Customer Journey Blog 112

Alida

JANUARY 5, 2018

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. Experts believe that in 2018, marketing leaders will be dealing with disruption and adapting emerging technologies that are starting to mature beyond their initial hype. CMOs become customer-obsessed.

2018 0

2018 Marketing Multi-Channel Tourism 0

CX Accelerator

FEBRUARY 2, 2020

Sure, there are a variety of seemingly logical choices like business administration, marketing, computer science, psychology, and a variety of others but are these the best choice? 30% have degrees in business administration, 9% in marketing, 7.5% each for psychology and communication, and economics represents 5.5%. Eric Engwall.

Customer Experience 320

Customer Experience Tourism Customer Journey Mapping Entertainment 320

Experience Investigators by 360Connext

MARCH 5, 2015

Set totally unrealistic expectations in your marketing and sales materials. They wore crowns, had expressions, and even sported jewelry! 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience. If you’d like a guide, here are the steps to disappointing any customer.

Customer Service 274

Customer Service Sports Social Media Communication 274

Optimove

NOVEMBER 20, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This blog will help sports betting operators uncover data-driven strategies to identify high-value players during the Super Bowl, the biggest betting event of the year. or preferred sports. Data shows that 81% of U.S.

Sports 64

Sports Download Events Loyalty Programs 64

Oracle

JULY 24, 2020

Virtual gaming has created an entirely new digital marketing frontier for advertisers to engage with customers. Online communities provide new opportunities for improving the digital marketing customer experience in new and novel ways. esports = ‘real’ sports.

Marketing 106

Marketing Sports Advertising 2019 106

Optimove

AUGUST 7, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: iGaming and Sports Betting operators can now deliver an unparalleled AI-orchestrated gamification experience, driving higher retention rates and deeper player engagement. This collaboration will enhance player engagement and retention strategies.

Sports 69

Sports Multi-Channel 2012 Download 69

Optimove

NOVEMBER 15, 2024

See the difference control groups make in this guide Download Now Why it Matters: Optimove Insights is the analytical and research arm of Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting. For Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more U.S

Insights 52

Insights Sports Download Events 52

Beyond Philosophy

JANUARY 25, 2024

Justin shared how sports can teach us a lot about how to improve your Customer Experience. Moreover, Justin could make a go of it as a sports commentator if he was so inclined. Plus, even if you’re not familiar with Australian rules football, the sports metaphors work well. Analogies are a great way of communicating.

Sports 78

Sports Customer Experience Customer Centricity Sales 78

ReviewTrackers

FEBRUARY 24, 2021

Reputation marketing is a way of thinking about your reputation in the same way you think about your marketing – the more positive your brand’s reputation, the more growth you can deliver. Of course, the idea of reputation marketing is nothing new. Of course, the idea of reputation marketing is nothing new.

Brands 104

Brands Marketing Sports Social Media 104

Optimove

JUNE 24, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: Keeping sports bettors engaged after their favorite team is eliminated helps maintain player loyalty and drive continuous interaction. Promote fantasy leagues and daily fantasy sports to provide year-round engagement opportunities.

Sports 69

Sports Engagement 2024 Events 69

ShepHyken

FEBRUARY 9, 2025

My Comment: We kick off this weeks Top Five roundup with a nod to yesterdays biggest sporting event in the US, the Super Bowl. You dont have to own a football (or any other sports) team to take advantage of these ideas. Yes, repeat business and loyalty (and more good results) can come from investing in the customer experience.

2025 73

2025 Article Customer Service Sports 73

Optimove

DECEMBER 18, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This blog delivers nine actionable insights for marketing executives at LATAM iGaming on leveraging data-driven marketing strategies to scale and compete effectively. Data is highlighted as the cornerstone of competitive advantage.

Sports 64

Sports Loyalty Programs Omnichannel ROI 64

Optimove

JANUARY 14, 2025

See the difference control groups make in this guide Download Now Why it Matters: Optimove Insights iGaming Pulse highlights the importance of player retention for sports betting operators, with data from the 2023-2024 NFL season showing significant dips in player activity during key moments like playoffs and championships.

2023 52

2023 Insights 2024 Sports 52

BirdEye

JANUARY 24, 2025

Today’s digital world makes social media marketing for hotels essential to their growth strategy. Bottom Line Up Front Successful hotel marketing isn't just about showing up. 10 actionable social media strategies to elevate your hotels online marketing Want your hotel to stand out?

Social Media 52

Social Media Hotels Marketing Travel 52

Alida

SEPTEMBER 30, 2016

The online community market is now approaching $1 billion in value, and it’s a space that’s projected to continue to grow. DEWALT, the leader in the professional power tool market, recently revealed that it has saved close to $6 million in research costs alone since launching its insight community. TWEET THIS STAT ). TWEET THIS STAT ).

ROI 254

ROI 2016 E-support Sports 254

Totango

MAY 7, 2024

By our math, that means nine out of 10 revenue-accountable leaders need a hand getting on the same page as their fellow go-to-market (GTM) counterparts. The post Expansion is a Team Sport: Strategies for Aligning CS and Sales in 2024 appeared first on Best Customer Success Blog: Articles for Enterprise Growth.

Sports 103

Sports Sales 2024 Net Promoter Score 103

SurveySensum

NOVEMBER 5, 2024

Nike is one of the most reputable apparel and shoe brands in the sports industry, boasting a value of over 30 billion US dollars. It also holds a steady market share in the athletic footwear industry at 24.7%, surpassing its competitors Adidas, Puma, etc. How Nike is maintaining such a high NPS score in this competitive market?

NPS 52

NPS Loyalty Loyalty Programs Sports 52

ShepHyken

MARCH 19, 2025

For Customers: Dont turn your gift into a marketing promotion with logos branded all over the gift. Instead, consider giving employees a bonus day (or two) off or an experience, such as tickets to a sporting event or concert. The point of gifting to customers and employees is to be remembered. However, not everyone does it right.

Sports 79

Sports 2024 Workshop Customer Service Training 79

Experience Investigators by 360Connext

APRIL 27, 2021

Maybe there is great brand marketing before the sale but lackluster customer communications following the purchase. Customer experience is a long game and a team sport. Are your error messages and 404 pages lifeless and utilitarian? Identify where silos and other obstacles are preventing a holistic customer journey.

Customer Experience 291

Customer Experience Customer Journey Mapping Culture Customer Journey 291

InMoment XI

FEBRUARY 15, 2023

What these additional elements suggest is that customer experience is a team sport that requires the participation, alignment, and coordination of the entire organization—and that your success will be limited if it is a grassroots effort and not a strategy led and supported by the executive leadership team.

Sports 221

Sports Leadership Lifetime Customer ROI 221

Alida

APRIL 19, 2017

America has way too many malls, and the decline is an inevitable correction of the market. Companies like Nordstrom, Walmart and Dick’s Sporting Goods actually plan to open more stores in the next 12 months. Others, like Lids Sports Group and Sally Beauty , are re-examining their loyalty programs to lure back customers to their shops.

Retail 173

Retail E Commerce Sports Fashion 173

Optimove

MARCH 25, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: For marketers in iGaming and sports betting, engaging and retaining players is a constant challenge. Conventional marketing tactics alone are insufficientplayers expect more interactive and rewarding experiences.

Multi-Channel 52

Multi-Channel Sports Download Measurement 52

BirdEye

AUGUST 3, 2022

Using a direct marketing strategy to personalize your customers’ shopping experience is an easy way to outshine your competitors. That’s why direct marketing is more important than ever for a business’s continued success. Table of contents What is direct marketing? Table of contents What is direct marketing?

Connections 98

Connections Marketing Social Media Advertising 98

Optimove

JUNE 12, 2024

Up your mobile marketing game with this guide Download Now Why it Matters: The Euro 2024 Wagering Intentions Report provides a clear guide for sportsbook operators to deepen player loyalty and optimize customer lifetime value. The Guide to Mobile Marketing Perfect your retention-focused mobile marketing with this 101 guide.

Sports 52

Sports Insights 2024 Download 52

ClearAction

FEBRUARY 13, 2023

Leading Customer Experience as a Team Sport Lynn Hunsaker Author Lynn Hunsaker at Super Bowl LVII stadium 2023 Leading customer experience as a team sport is essential because every player in your enterprise helps or hinders customer experience performance. Ironically, this simple truth is not top of mind for most leaders in business.

Sports 71

Sports Customer Experience Competitive Advantage Entertainment 71

InMoment XI

MAY 18, 2023

This year awards were not given for the Premium Sports Car and Premium Large Car segments because too few models reached the minimum number of ratings to be included. The Inoment New Vehicle Customer Study is one of the most used new vehicle buyer behavior studies in the market. Clair , our syndicated research lead.

2022 195

2022 Automotive 2023 Sports 195

Retently

MARCH 29, 2023

To show you the bigger picture, this is more than 70 percent of annual sales for the leader in this market segment – Mercedes Benz C-Class. This huge success actually shows us the big picture of how markets work. A good product that appeals to the consumer is the deepest core of marketing, which is very hard to achieve.

Net Promoter Score 195

Net Promoter Score NPS Automotive Customer Satisfaction 195

CSM Magazine

NOVEMBER 3, 2023

In today’s hyper-competitive and ever-evolving online sports betting industry, it has never been more important for platforms to provide the best customer support services possible. It’s no secret that the overall satisfaction of bettors engaging with a platform is a key component for the ongoing success of sport betting services.

Sports 52

Sports Customer Satisfaction Entertainment Customers 52

BirdEye

SEPTEMBER 14, 2022

If you’re a plumbing company, you know that marketing is essential to your success. But what are the best marketing strategies for plumbers? In this guide, we’ll go over a variety of marketing strategies plumbers can use to get more leads and make more sales. Table of contents What is plumbing marketing?

Marketing 98

Marketing Social Media Advertising Multi-Channel 98

CSM Magazine

SEPTEMBER 26, 2024

Customer support has become a critical component in the highly competitive sports betting industry. As the market grows, platforms are increasingly looking for ways to differentiate themselves, and top brands are using exceptional customer service as a key strategy to build loyalty.

Sports 52

Sports Loyalty Multi-Channel Brands 52