Optimove

DECEMBER 17, 2024

For online casino and sports betting operators, it isnt just a festive opportunity; its the years final shot to ramp up revenue, hit targets, and outshine the competition. For example, use targeted promotions to entice casino players into Boxing Day sports betting or tempt sports bettors with festive-themed slot games.

Sports 52

Sports Multi-Channel Download Loyalty 52

Beyond Philosophy

FEBRUARY 17, 2020

In other words, brands behave like humans in these channels. From there, however, Messina envisioned that the interaction would deepen, switching to a multi-platform aspect. He saw the future right then, predicting that social platforms would allow brands to shift from static content on social media platforms to active interaction.

Social Media 166

Social Media Call Center 2016 Multi-Channel 166

Beyond Philosophy

JUNE 4, 2015

From Products to Customers to the Human Spirit, noted marketing scholar Philip Kotler recognized that the new model for organizations was to treat customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Is communication, and are marketing efforts, omni-channel, micro-segmented and even personalized?

Financial 144

Financial White Paper Books Airlines 144

Optimove

FEBRUARY 23, 2025

Multi-Channel Orchestration Web Inbox : Introducing a new owned communication channel, Web Inbox allows brands to deliver persistent, in-platform messages directly within their websites, ensuring marketing and CRM messages feel natively embedded rather than appearing as popups, banners, or overlays.

2024 52

2024 Multi-Channel 2025 Financial 52

BirdEye

JANUARY 24, 2025

While traditional advertising like TV or print media speaks at an audience, active social media management across channels encourage dialogue. Your social media channels should highlight offerings tailored to these groups, like family packages for leisure travelers or coworking spaces for professionals.

Social Media 52

Social Media Hotels Marketing Travel 52

BirdEye

MARCH 4, 2024

In fact, according to Birdeye data , 36% of multi-location marketers send personalized messages to their customers daily. API integrations allow dripping across multiple channels like email, SMS, or web ads. Select your channels Decide which communication channels you will use to deploy your drip campaign.

Marketing 111

Marketing Multi-Channel Events Demo 111

Optimove

OCTOBER 2, 2024

8 & 9 ​ 11:00 AM – From Brackets to The Big One: 2024 Big Sporting Event Insights 1:00 PM – Personalization Power: The Secret to Player Connection 2:00 PM – Bonus Clairvoyance: Harnessing Predictive Power for Bonus Optimization 3:00 PM – Next Level Unlocked: 5 Ways to Up Your Gamification Game Oct. Here’s the schedule: Oct.

2024 64

2024 Engagement Sports Multi-Channel 64

Maru Group

MAY 14, 2020

As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. One thing is clear, when live sports resume, it will bring with it an increasingly tech savvy fan base, eager for inclusion.

Sports 52

Sports 2020 Entertainment Events 52

Optimove

JULY 8, 2024

The Big Picture Personalization is key to enhancing player loyalty and engagement in iGaming and sports betting. Multi-Channel Integration: AI-orchestrated gamification enables seamless integration of gamification across multiple channels.

Multi-Channel 64

Multi-Channel Sports Download Social Media 64

ReviewTrackers

MARCH 26, 2018

Concourse Sports , a multi-channel retailer, increased the amount of reviews for their stores by 2,800 percent on Google and Facebook. Brandon Judd, copywriter and social media specialist for Concourse Sports, says his team created four different email campaigns from a list of customer emails.

Brands 82

Brands Marketing Sports Social Media 82

CSM Magazine

JUNE 7, 2023

The MSG+ streaming platform will give sports fans access to MSG Networks’ exclusive coverage of their favorite teams wherever they are and on their favorite devices ranging from mobile and tablet to connected TVs. MSG Networks is part of the Sphere Entertainment Co. NYSE:SPHR).

Sports 52

Sports Entertainment Multi-Channel Social Media 52

Oracle

SEPTEMBER 27, 2019

Think multi-platform. Case in point: NBC Sports. The company already is gearing up for the 2020 Olympics and is using data to deliver personalized experiences on its owned channels. NBC Sports employed a similar strategy for the social content it produced during the 2018 Winter Olympics. Embrace storytelling.

Engagement 63

Engagement Sports Multi-Channel Return on Investment 63

Optimove

AUGUST 12, 2024

In iGaming and sports betting, this just right gamification zone helps operators gain higher player satisfaction, retention, and deeper engagement. Optimove’s AI-Orchestrated Gamification Optimove has partnered with Captain Up and Gamanza delivering a first to iGaming and Sports Betting operators: AI-orchestrated gamification.

Engagement 52

Engagement Sports Multi-Channel Download 52

Optimove

JULY 8, 2024

The Big Picture Personalization is key to enhancing player loyalty and engagement in iGaming and sports betting. Multi-Channel Integration: AI-journey orchestration enables seamless integration of gamification across multiple channels.

Multi-Channel 59

Multi-Channel Sports Download Social Media 59

Optimove

AUGUST 29, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: For iGaming and sports betting operators, this post defines AI-orchestrated gamification and illustrates how it can transform player engagement strategies by delivering more dynamic and personalized experiences, directly impacting customer lifetime value and key business metrics.

Multi-Channel 52

Multi-Channel Sports Download Events 52

Team Support

MARCH 27, 2020

Take a multi-channel approach with your communication. When you find online a video or article that you know for sure hits a customer’s interest – be it technology, television, entrepreneurship, or sports because every customer is different – go ahead and share it with them if it makes sense.

Customer Relationships 80

Customer Relationships B2B Interaction Multi-Channel 80

Optimove

JANUARY 5, 2023

Be it Sports Betting, Casino, Lottery, or Bingo – players are looking for a personalized experience that will delight and engage them. For instance, there’s a lot that Lottery brands could learn from Casino operators when it comes to segmentation, messaging, and the various marketing channels they use to communicate with players.

Brands 52

Brands Multi-Channel Sports Communication 52

Avaya

AUGUST 21, 2017

The sports fan experience—the way we consume and immerse ourselves in sports on site, at home, in a pub, pre-season, live, or in retrospect—is interwoven with digital tech. Sports fans are focused and engaged, with instant mobile access to info and entertainment. And it all competes with the in-stadium experience.

Sports 50

Sports Entertainment Social Media Events 50

BirdEye

SEPTEMBER 14, 2022

Whether you’re a local plumbing business with a single location or a multi-location business, the importance of a strong online reputation can’t be overstated. Attend local events, sponsor youth sports teams, and/or donate to local charities. Generate more reviews to build a strong online reputation.

Marketing 98

Marketing Social Media Advertising Multi-Channel 98

Totango

AUGUST 11, 2022

The wide variety of channels involved in SaaS customer exchanges and the multi-faceted levels of decision-makers who may be involved make digital client interactions and relationships highly complex. One application of this strategy is using the communication channels your customers prefer. Reach Customers Where They Are.

Net Promoter Score 113

Net Promoter Score Social Media Customer Journey Mapping Multi-Channel 113

Optimove

MARCH 14, 2024

See the difference control groups make in this guide Download Now Why it Matters: With past major sporting events yielding double the revenue compared to the off-season, the Euro 2024 is a marketer’s golden ticket to success and presents a significant opportunity for operators worldwide.

2024 52

2024 Marketing Sports Multi-Channel 52

CSM Magazine

FEBRUARY 19, 2018

With 81% of consumers taking their business elsewhere if their queries aren’t answered quickly and effectively by a company, it is critical that retailers (online and bricks & clicks) are offering as many customer service touch points as possible and responding to those channels quickly and effectively. Kaleidoscope. John Lewis.

Retail 40

Retail Customer Service Multi-Channel Sports 40

Thunderhead

JULY 15, 2019

Each individual journey then forms naturally, across channels and along the path of ‘least effort’. Covering the full breadth of customer channels and touchpoints (virtual and physical), the potential opened up by an Intent-Driven Journey approach is significant. Intent: The firepower behind customer-driven journeys.

Multi-Channel 65

Multi-Channel Touchpoint Customer Centricity Call Center 65

Ann Michaels and Associates

DECEMBER 12, 2018

Although you’ve never purchased sports clothes from this brand, an AI-driven brand will have some very specific, targeted recommendations for the best apparel you need for the marathon. Example: You register for a marathon using your credit card. Conclusion.

Customer Experience 56

Customer Experience Multi-Channel Apparel Retail 56

CSM Magazine

AUGUST 4, 2021

This and other global sporting events, such as Wimbledon and the recent European Championships have brought into sharp focus the need for media brands to evaluate their digital experiences. The Olympics is every four years, but there’s no reason why these and other learnings can’t be successfully applied to any major sporting event.

Brands 52

Brands Entertainment Sports Multi-Channel 52

Optimove

MARCH 29, 2022

This acquisition is the latest milestone in Optimove’s journey to the top of the Multi-Channel Marketing Hub space. The Kumulos acquisition bolsters our AI engine, adding native mobile capabilities to allow brands to seamlessly orchestrate multichannel marketing journeys across web, email, and mobile channel.

Marketing 59

Marketing Multi-Channel Sports Telecommunications 59

Optimove

NOVEMBER 14, 2019

Arc’s offering allows brands to nudge the shopper down the path to purchase by creating contextually relevant omni-channel content, engagements and experiences that extend the reach and impact of physical and digital activations to drive sales and post-transaction loyalty. The company is present in all major gaming markets in the world.

Multi-Channel 40

Multi-Channel 2008 E Commerce 2004 40

BirdEye

APRIL 6, 2023

You can create videos for YouTube and other social media channels that show off your organizational skills which should lead to more business over time. VR sports streaming service : You can also start a VR-based sports streaming service and meet the needs of sporting enthusiasts around the world.

2023 98

2023 Insurance Social Media Transportation 98

Optimove

APRIL 15, 2024

Position-less Marketers possess a diverse skill set, enabling them to execute tasks across various marketing functions and channels. Much like versatile athletes or multi-instrumental musicians, these marketers excel in reshaping traditional marketing roles to drive business outcomes in the digital realm. I’m a basketball player.”

Marketing 59

Marketing Sports Multi-Channel Download 59

Optimove

MARCH 20, 2024

Much like versatile players in sports or multi-instrumental musicians, position-less marketers possess a diverse skill set that enables them to excel across various marketing functions and channels. He revealed the position-less marketer is a new emerging archetype.

Connections 52

Connections Marketing Multi-Channel Sports 52

Optimove

NOVEMBER 2, 2022

Additionally, the use of interactive promotional messages – like an offer reveal or the gamification of email content will further increase email interaction and engagement and play into the overall theme of the biggest international sporting event. #3 4 – Think “multi-channel”. 3 – Add email skin to templates .

Multi-Channel 52

Multi-Channel Social Media Sports Interaction 52

Optimove

JULY 7, 2022

We’ll also touch on ways to maximize your marketing activities by using mobile and email channels. In years without a big sporting event, you’ll mostly find the player type breakdown (see pie chart below) skewed more in the Active Players’ direction. Our first tip? Why should you listen to us though? Example of big event calendar.

Marketing 52

Marketing Sports Events Multi-Channel 52

Optimove

JULY 7, 2022

We’ll also touch on ways to maximize your marketing activities by using mobile and email channels. In years without a big sporting event, you’ll mostly find the player type breakdown (see pie chart below) skewed more in the Active Players’ direction. Our first tip? Why should you listen to us though? Example of big event calendar.

Marketing 10

Marketing Sports Events Multi-Channel 10

Optimove

DECEMBER 16, 2021

We leverage AI to autonomously surface valuable customer segments, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of the highest impact – to the right customers, at the right time, and through the right channel. and send an average number of over 800 weekly campaigns (with some over 2,000).

Multi-Channel 52

Multi-Channel Sports Entertainment 2022 52

Avaya

JUNE 29, 2017

In our EBC, we’ve crafted a personalized, informative, collaborative environment rooted in multi-dimensional, multi-way communications. Part of our DX is evident through our hi-def, multi-media experiences. We live in a multi-device world, and that’s why we’ve built mobile into our customer experience journey.

Customer Experience 45

Customer Experience Multi-Channel Touchpoint Customer Journey 45

Optimove

MARCH 12, 2020

When we do turn our focus to the more mundane professional adversities this crisis brings, we find ourselves in front of a multi-layered, mostly unknown challenge. Crises – like sports – don’t just build character; they reveal it. Cross-Functional as Key. A good place to start can perhaps be the macro angle. Community First.

Marketing 64

Marketing Multi-Channel Sports B2C 64

LiveChat

AUGUST 17, 2016

How many multi-billion company CEOs do you know about that do this? After going 2-3 clicks deep, you will get an option to check out more channels, for example, phone (1 (800) 837-4966). When you look at Verizon customer service at a glance, it seems like it has most bases covered when it comes to customer service channels.

Customer Service 45

Customer Service Multi-Channel Social Media Customers 45