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How smart brands measure customer intelligence ROI

Alida

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. Some brands use their community to build buzz and awareness.

ROI 269
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Customer Loyalty: Experiences that Increase Retention

InMoment XI

In fact, 64% of loyal customers are more likely to purchase frequently, and 31% are willing to spend more to stay with their brand of choice. Price-loyal customers love your brand because of your pricing. Truly loyal customers love your brand in every sense. A loyal customer is a valuable asset to your business.

Loyalty 195
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3 Steps to Avoid Customer Service Disasters

Experience Investigators by 360Connext

They wore crowns, had expressions, and even sported jewelry! Don’t communicate. If there is no communication, we can whip up a worst-case scenario faster than you can say Larry David. Deciding NOT to communicate is deciding TO disappoint. It’s difficult to over communicate when it comes to customer issues.

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Improve Customer Experience in 3 Steps, No Matter Your Budget or Title

Experience Investigators by 360Connext

Before jumping into tactics: Know what success looks like and communicate it across the organization. Consider what customer-centric brands are doing to earn customer loyalty. Make a note and then communicate these quick wins. Personalize your communications. Every piece of customer communication is a chance to connect.

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Head of Fan Experience at Fanatics Shares Why Employee and Customer Experience Go Hand in Hand

Customer Bliss

Fanatics is the world’s largest provider of officially licensed sports gear. In this episode, Carolyne speaks about the importance of employee experience at Fanatics and how that translates to a better customer experience for dedicated sports fans. What does the communication look like? How is the site experience?

Sports 197
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Create Your CX Charter with These 6 Questions

Experience Investigators by 360Connext

But customer experience is a team sport, so great cross-functional teams also understand how important it is to communicate ongoing success and support the processes and systems required to deliver to the customer throughout their journey. What does the internal communication strategy look like? Don’t wait for that!

Document 358
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7 Hacks to Customize Your Surveys for Your Brand

GetFeedback

It’s what every company wants following a consumer’s experience with their brand. Surveys are also a way for a brand to keep its name in front of consumers’ eyes. Branding your survey is the smart thing to do. Branding your survey is the smart thing to do. Your brand has a logo, certain color palettes, etc.

Brands 170