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Social Customer Care: What Every Marketer Needs to Know

Experience Investigators by 360Connext

We get asked a lot about how to help customers in the 24/7 always-connected world we live in. After presenting on this topic for groups like WOMMA (Word of Mouth Marketing Association) and OMI (Online Marketing Institute) as well as a popular topic at conferences and corporate events, we decided to present to you, our community!

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Happy CX Day 2021! How to be a Change Agent at Your Organization

Experience Investigators by 360Connext

It sometimes means starting small, but if you can find ways to connect with a few other change agents across the organization, that’s when things can build momentum. We once set up a virtual journey complete with waiting on hold opportunities and frustrating communications via email. Train and communicate with as many teams as you can.

2021 367
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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Need a speaker for your corporate event or conference? Customer-centric Culture & Communications. It’s HR and communications executives who understand they have a culture that ignores the customer. And much of that culture starts with communication. The communication is always about action.

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CX Education for Employees: Why it Matters & How to Develop Your Program

Experience Investigators by 360Connext

If a culture is touted as “customer first” or “customer-centric,” that mindset and strategy need to be pervasive in the way employees communicate and learn throughout their entire tenure, no matter their role. Make sure your definition of Customer Experience (and related terms) are clearly communicated and agreed upon. I tend to agree.

Culture 378
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3 Steps to Avoid Customer Service Disasters

Experience Investigators by 360Connext

We disappoint when we don’t show up for someone’s big event. Don’t communicate. If there is no communication, we can whip up a worst-case scenario faster than you can say Larry David. Deciding NOT to communicate is deciding TO disappoint. Communicate often. Humans disappoint one another.

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Post-Event Survey Questions to Elevate Your Next Event

Retently

Are you curious about the genuine reactions of your attendees after they experience your event? Post-event surveys are crucial for this feedback, but the real challenge is knowing the right questions to ask. Event success hinges on various factors like effective networking, content relevance, and the likelihood of attendees returning.

Events 97
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Why Human Connections Never Go Out of Style

Experience Investigators by 360Connext

As we rely ever-more heavily on the communication tools of any trade today, like email and texting, we crave more emotional and human connections to break through the clutter. Human connections make a huge difference in B2B. Don’t just zero in on sales-focused events in your customer’s journey. Click To Tweet.