Customer Experience Journey Mapping Strategies to Improve Business Performance
InMoment XI
NOVEMBER 26, 2024
However, to combat this, you need to understand the end-to-end customer experience and be prepared for every path a consumer might take to become a customer or that a current customer might take when using your products or services. It visualizes the connections between the front-stage (customer-facing) and back-stage (internal processes).
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