Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

Touchpoint 122

Touchpoint Customer Journey B2B Customer Journey Mapping 122

GetFeedback

AUGUST 14, 2019

Measuring CSAT can be used to determine how a customer feels about the experience overall, parts of the customer journey, or even specific products or services. The question is typically presented to the customer using a 1–5 scale, one being very dissatisfied and 5 being very satisfied. . Download the Toolkit.

Metrics 273

Metrics Customer Journey Mapping Customer Satisfaction Net Promoter Score 273

InMoment XI

DECEMBER 7, 2023

It is an ongoing process that requires attention to customer feedback, continuous improvement, and a commitment to delivering value. It also involves collecting and connecting customer experience data from every touchpoint and channel for a complete view of the customer journey. Download Cheat Sheet

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

Optimove

APRIL 23, 2025

Re-engage your churned customers with this guide Download Now Why it Matters: Customer retention is essential to brand growth and loyalty cannot be taken for granted. This makes retention especially challenging in retail, where competitive pricing and endless choice create constant churn risk.

Brands 52

Brands Retail Download 2025 52

Comm100

OCTOBER 8, 2016

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

Customer Retention 65

Customer Retention Loyalty Loyalty Programs Social Media 65

Gainsight

JANUARY 21, 2025

Better tools for the customer journey : Gone are the days when CS teams could scrape by with generic systems or makeshift Customer Relationship Management tools (CRMs) trying to match the functionality of a dedicated Customer Success Platform (CSP). But what does this increased investment actually mean?

2024 52

2024 2025 Customer Retention Download 52

InMoment XI

JANUARY 2, 2023

Nonetheless, these tried and true customer experience survey methodologies are used across industries, and are a great place to start as you grow your program. What Is Customer Experience? Customer experience ( CX ) is the cumulative impact of every touchpoint throughout the customer journey. Download eBook.

Net Promoter Score 221

Net Promoter Score NPS Metrics Effort Score 221

Alida

FEBRUARY 1, 2017

Having great products alone doesn’t win customer loyalty. consumers who participated in Wunderman’s study indicated that the best brands exceed their expectations across the entire customer journey. And when it comes to a frictionless experience, the demand for better customer support is particularly high.

E-support 159

E-support Competitive Advantage Touchpoint Consumers 159

Optimove

FEBRUARY 10, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: While acquisition drives market share, customer retention is the unsung hero behind sustainable profits. Sustainable growth comes not just from acquiring customers but from ensuring they stayand engageover time.

Marketing 59

Marketing ROI Download Loyalty 59

Thematic

FEBRUARY 24, 2025

Analyze Customer Interactions Across Multiple Touchpoints Customers today engage with businesses across multiple channels. Yet, many businesses struggle to connect the dots and gain a holistic view of their customer journey. Identifying and addressing these pain points is key to enhancing satisfaction and retention.

Insights 62

Insights Customer Experience Social Media Net Promoter Score 62

Optimove

MARCH 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Retailers must implement strategic marketing efforts to drive early sales and maintain long-term success. Download Now: 9 creative email tactics Download Now>> #5. These sneakers would go perfectly with that hoodie!

Retail 52

Retail Sales Marketing E Commerce 52

Thematic

MARCH 30, 2025

For customer experience teams, KPIs like customer satisfaction score (CSAT) , net promoter score (NPS) , and customer effort score (CES) help quantify how well you’re meeting customer needs. A structured customer insights framework is, therefore, essential. The result? That’s the hard part.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

Feedbackly

OCTOBER 13, 2022

It is a KPI that helps you track, measure, and analyze how customers feel about your business and understand its impact. The benefit of Emotional Value Index (EVI®) is that it can be applied to any phase of the customer journey, both at the micro and macro level. Download your free EVI® eBook here:

Customer Journey 64

Customer Journey Measurement NPS Social Media 64

Education Services Group

SEPTEMBER 4, 2018

Usage metrics are critical indicators of how well your products are helping customers achieve their desired outcomes, which in turn influences your customer retention strategy. If usage is low, odds are that your customer sees little if any value in your solution. Your Customer Retention Strategy Relies on CSMs!

Customer Retention 49

Customer Retention Measurement Management White Paper 49

Feedbackly

OCTOBER 27, 2022

So, it is simple, straightforward, and requires less effort from the customer to answer. Today, many leading brands and businesses worldwide utilize EVI® to gauge CX and the efficacy of the customer journey. Take a look at how Stockmann , one of the leading retailers in Finland, optimized their customer journey with EVI®.

Customer Journey 98

Customer Journey Metrics Retail NPS 98

Feedbackly

SEPTEMBER 22, 2023

Consider what aspects of customer experience are more critical for your brand and integrate relevant KPIs accordingly. For example, a small business may consider survival as its primary objective and may intensively focus on customer retention and loyalty to establish itself.

Net Promoter Score 98

Net Promoter Score NPS Measurement Metrics 98

Education Services Group

JUNE 21, 2018

In fact, it’s also a solid place to start answering the question of what is customer journey mapping. If only we encountered more companies who embrace a similar mindset when it comes to knowing how customers experience their products and services. We would see impressive strides in customer engagement and customer retention.

Customer Journey Mapping 53

Customer Journey Mapping Customer Journey White Paper Customer Philosophy 53

CSM Magazine

MARCH 17, 2023

Many things contribute to a poor customer experience. Take buffering, slow download speeds or bad Wi-Fi connections, for instance. Businesses that optimise both the customer journey and the customer experience are rewarded with strong customer retention, revenues and brand reputation.

Customer Journey 52

Customer Journey Touchpoint Travel Entertainment 52

inQuba

JULY 3, 2022

Why deep customer insight is at the heart of better experiences & revenue growth. Customer Journey Management is the process of discovering and optimizing your customers’ journeys, to improve customer experience and achieve positive business outcomes. What is Customer Journey Analytics?

Customer Journey 52

Customer Journey Multi-Channel Touchpoint Customer Journey Mapping 52

ShepHyken

SEPTEMBER 27, 2021

Personalization, customer journey mapping, and surprising customers with the unexpected are just a few of the topics covered in this article. No Jitter) The forces for the next great disruption in customer experience (CX) are aligning now and as with all disruptions, there will be winners and losers.

Article 20

Article 2021 Customer Service E Commerce 20

CustomerSuccessBox

APRIL 19, 2022

Businesses are realizing the power of customer journey mapping to monitor customer experience performance and identify opportunities for improvement. Customer journey analytics is enabling access to tap into the customer behavior across touchpoints and over time to measure the impact of customer behavior on business outcomes.

Customer Journey 52

Customer Journey Metrics Touchpoint Advertising 52

inQuba

APRIL 11, 2023

Successful brands use digital customer engagement to drive growth and increase resilience in a rapidly changing landscape, according to the same Twilio report. Engagement leaders in the space are reporting both customer retention and customer conversion as being higher than the previous year.

Customer Journey 52

Customer Journey Engagement Multi-Channel Social Media 52

TechSee

MAY 1, 2022

Organizations use customer feedback surveys to improve customer experience (CX) and increase customer loyalty. The CSAT score is a commonly used metric that provides valuable insights and actionable data on how happy customers are in their interactions with a company. Customer Retention Rate.

Net Promoter Score 109

Net Promoter Score Customer Experience Customer Satisfaction Measurement 109

Gainsight

OCTOBER 24, 2024

More importantly, though, customers want to feel like their customer journey is one experience. They expect that they won’t have to repeat information during customer calls that they’ve already submitted via email. Taken together, this is the data that will allow you to grow consistently year after year.

Download 52

Download NPS Customer Success Engagement 52

Thematic

OCTOBER 30, 2024

This article looks at real-world examples of how various industries can use VoC insights to improve customer experience and business performance. What's inside: Easy-to-follow VoC strategies Tips for analyzing feedback Plus: Bonus VoC checklist Download your free copy today!

Voice of Customer 62

Voice of Customer Insights E Commerce E-support 62

ClientSuccess

NOVEMBER 25, 2019

It’s important to map out and monitor your customers’ journey to ensure you and your team are doing everything in your power to increase retention and lower churn rates. . 1 Customer Retention Rate. This is because a customer can log in, not understand/find their solution, and eventually churn.

Customer Journey 60

Customer Journey Net Promoter Score Customer Success NPS 60

Optimove

MARCH 19, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: What an incredible first day at Optimove Connect 2025! Day 2 will dive deeper into AI-powered marketing, customer journey orchestration, and more game-changing innovations. Stay tuned!

Connections 52

Connections Marketing 2025 Banking 52

Comm100

JANUARY 21, 2020

Whether you’re new to digital omnichannel or your company is already deep into digital transformation for customer service, it’s always important to check the health of your digital customer journey. Mobile vs desktop retention. Read part 1 here , or download the full story for free below.

Customer Journey 40

Customer Journey White Paper Social Media B2C 40

Kustomer

JANUARY 11, 2022

Here are five strategies for smaller brands to deliver an exceptional, comprehensive customer experience: Data analytics is not just for large companies, in fact it can be a transformative tool for small business owners. Always ensure, no matter the size, that your team is correctly scaled to meet the needs of your customers.

E-support 95

E-support E Commerce Retail Customer Retention 95

TechSee

MARCH 7, 2022

The role of technology is more important than ever in improving customer service and operational efficiencies. Let’s dive into the nuts and bolts of customer self-service and see how it can impact and benefit your business. . Download our eBook: What Self Service Will Look Like in 2025 . What is Customer Self Service?

2025 109

2025 Customer Service Representative Virtual Agent Customer Service Strategies 109

Comm100

DECEMBER 19, 2017

Customers are smarter than before, and most of them already know your products and services intimately, based on online research or referrals, before making a purchase. These enlightened customers demand a certain quality of interaction and service from your company. Download Now. Identifying gaps in the customer experience.

Customer Experience 156

Customer Experience Download Workshop Metrics 156

ClientSuccess

NOVEMBER 25, 2019

It’s important to map out and monitor your customers’ journey to ensure you and your team are doing everything in your power to increase retention and lower churn rates. . 1 Customer Retention Rate. This is because a customer can log in, not understand/find their solution, and eventually churn.

Customer Journey 52

Customer Journey Net Promoter Score Customer Success NPS 52

Optimove

SEPTEMBER 29, 2023

With AI tools that personalize customer journeys and experiences like none other, brands using Optimove always send the best campaign, treatment, and content for each individual customer, at scale.

2023 78

2023 Marketing ROI Download 78

Lumoa

MARCH 20, 2018

Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

Net Promoter Score 107

Net Promoter Score Customer Experience CEM B2C 107

AskNicely

AUGUST 1, 2018

You want to show them that not only are you on top of their request, but you can give them the results they are looking for — customer retention and growth. It’s tempting to simply download your customer list and send out a single NPS survey, but a rock-solid NPS program is much more than a single survey. Do you know?

NPS 60

NPS Net Promoter Score Seminar Customer Retention 60

ClientSuccess

SEPTEMBER 26, 2019

By communicating with customers in a way that resonates with them specifically will help you earn their respect throughout the customer journey. Doing so will make you a better customer success professional and set you apart as a trusted advisor who builds relationships that last. Consider the following questions : .

Customer Retention 49

Customer Retention Net Promoter Score Metrics Customer Success 49

Totango

MAY 19, 2021

Customer 360. Customer Retention. Customer Journey Orchestration. For instance, if it’s important for you to be alerted to at-risk customers so you can intervene proactively and save that business, then you would rate Customer Retention at a 20. Download << link? >>

Customer Success 112

Customer Success Customer Retention 2021 Customers 112